‘In one fell swoop:’ 75 percent of advertisers say they’ve been endangered by risky content

Brand safety, once shorthand for making sure your banner ad isn’t served alongside vulgar content, has become one of digital media’s most pressing issues. Brands are more concerned than ever with how they are perceived online, while platforms struggle with how to police user-generated content and digital publishers balance news coverage and advertiser interests. This groundbreaking report details how every corner of the industry is dealing with The New Brand Safety Crisis. Sponsored by GumGum. The post ‘In one fell swoop:’ 75 percent of advertisers say they’ve been endangered by risky content appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-01-29 00:00:00 UTC ]
News tagged with: #fell swoop #brand safety #pressing issues

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Sales Fell in First Quarter at Hachette Book Group

HBG CEO Michael Pietsch attributed the 11% decline to a strong first quarter in 2022, plus “a generally softer market, especially for hardcovers.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-18 04:00:00 UTC ]
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Hachette Book Group: BIPOC Diversity at 36.4 Percent

The newest of four yearly reports from Hachette Book Group sees staff BIPOC diversity increasing by 2.5 percent in 2022. The post Hachette Book Group: BIPOC Diversity at 36.4 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-11 14:35:23 UTC ]
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How advertisers are addressing media wastage

Nicholas Greco, senior vice president, U.S. sales, Channel Factory The digital advertising industry is increasingly scrutinizing media wastage, and recent numbers highlight the extent of the issue. Next&Co’s annual Digital Media Wastage report revealed that $5.6 billion of digital ad spend... Continue reading at Digiday

[ Digiday | 2023-04-07 15:17:55 UTC ]
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Five Folklorists You’ve Never Heard Of: A Reading List of Overlooked Fairy Tales

I have imbibed fairy tales ever since I was six years old. I used to sneak into the public library and scatter several books on the floor to read, even if I couldn’t read them. My mother used to read the Grimms and Andersen tales aloud to me every night until I could read them […] Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-06 08:53:02 UTC ]
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It’s Their Content, You’re Just Licensing it

Recent automatic updates to e-book editions of works by Roald Dahl, R.L. Stine and Agatha Christie are a reminder of who really owns your digital media. Continue reading at The New York Times

[ The New York Times | 2023-04-04 23:45:06 UTC ]
More news stories like this | News stories tagged with: #roald dahl #agatha christie #e-book


Audiobooks Without Audible: The Hard Lessons I've Learned Routing Around Amazon

With a Kickstarter campaign now underway for the audio edition of his new book, 'Red Team Blues,' Cory Doctorow shares the mistakes of his past campaigns—and why it's all worth it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-31 04:00:00 UTC ]
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Profits Fell 11% at Penguin Random House in 2022

Sales at Penguin Random House rose nearly 5% in 2022, but rising costs resulted in an 11.8% decline in earnings, which dropped to €666 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-30 04:00:00 UTC ]
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AAP StatShot: US Book Industry Gains 3.5 Percent in January

The first monthly StatShot report from the Association of American Publishers in 2023 shows trade revenues up 3.1 percent in January. The post AAP StatShot: US Book Industry Gains 3.5 Percent in January appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-21 18:18:29 UTC ]
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ChatGPT Is Already Influencing Skills for Advertising and Marketing Jobs

When IPG-owned performance marketing agency Reprise Digital began using a form of the same AI that powers ChatGPT a couple of years ago, it started with a test. The firm pitted its OpenAI-powered copywriting software, Transcribe--paired with human editors--against internal and external teams of... Continue reading at AdWeek

[ AdWeek | 2023-03-15 00:00:00 UTC ]
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Former BET CEO Debra Lee details affair with co-founder: 'I would've lost everything'

In her memoir 'I Am Debra Lee,' BET's former CEO gets candid about her tenure at the cable network and shares advice for women in corporate America. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-03-07 19:04:58 UTC ]
More news stories like this | News stories tagged with: #ve lost #cable network #corporate america #memoir


Why advertising’s DEI movement has a global blindspot

Michael Weaver, senior vice president, business development and growth, Al Jazeera Media Network As the digital media industry has dedicated itself to more diverse, equitable and inclusive (DEI) practices, newsrooms have diversified their staffs and advertisers have followed suit, aiming to... Continue reading at Digiday

[ Digiday | 2023-03-02 15:43:20 UTC ]
More news stories like this | News stories tagged with: #business development #ad dollars #digital media


Print Book Sales Fell 8.8% Last Week

With sales falling in all but the adult fiction category, unit sales of print books had their worst week in 2023, falling 8.8% last week from a year ago. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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Print Sales Fell 8.8% in Early February

With declines in all categories but adult fiction, unit sales of print books were down 8.8% in the week ended Feb. 11, 2023, from the comparable week in 2022, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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NBCU Courts Smaller, Performance-Focused Advertisers at One23 Ad-Tech Event

NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek

[ AdWeek | 2023-02-08 20:00:00 UTC ]
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China’s Book Market in 2022: An 11.77-Percent Decline

Overall book sales in China decreased in 2022, but online sales driven by TikTok and other short-video platforms are growing rapidly. The post China’s Book Market in 2022: An 11.77-Percent Decline appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-07 16:24:29 UTC ]
More news stories like this | News stories tagged with: #post china #book sales #growing rapidly #book market


Amazon’s 2022 Kindle drops to a record low of $75

If one of your goals for 2023 is to read more, a new Kindle might inspire you to stick to that intention. Amazon has discounted its entry-level e-reader. Right now, you can get the ad-supported model, in either Black or Denim, for $75 or $25 off its usual $100 price. The 25 percent discount... Continue reading at Engadget

[ Engadget | 2023-02-05 21:19:08 UTC ]
More news stories like this | News stories tagged with: #buying advice #record low #all-time low #great time #battery life #follow @engadgetdeals #kindle


Print Book Sales Fell 4.2% Last Week

With sales of Prince Harry’s 'Spare' slowing, unit sales of print books fell 4.2% last week compared to the week ended January 29, 2022 at outlets that report to NPD BookScan. The decline put an end to a two-week sales rally spurred by 'Spare.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-02 05:00:00 UTC ]
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Italy’s Book Market Up 13.3 Percent Over 2019

Presented in Venice at the Mauri School, the 2022 report from Italy's publishers shows gains over the pre-pandemic era, amid market shifts. The post Italy’s Book Market Up 13.3 Percent Over 2019 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-27 17:39:09 UTC ]
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You’ve Missed the Plot: Book Price Increases Contribute to Ongoing Censorship

If you thought "teens can get those $15.99 YA paperbacks from the library," you've missed the fact that book bans mean they can't. Continue reading at Book Riot

[ Book Riot | 2023-01-26 11:38:00 UTC ]
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10 of the Best Romcom Manga I Fell In Love With

Are you in love with love? Same! Let's read some of the best romcom manga that will for sure make you swoon and laugh all the time, like My Love Mix-Up! by Wataru Hinekure. Continue reading at Book Riot

[ Book Riot | 2023-01-24 11:31:00 UTC ]
More news stories like this | News stories tagged with: #love mix- #wataru hinekure #manga