If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots?

Publishers take deeper dives into targeted topics, looking to appeal to millennials, expand ad inventory, and drive names into their databases. The post If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots? appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-06-24 00:00:00 UTC ]
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‘It was utterly wild’: the story of a 1970s erotic magazine for women

New podcast Stiffed investigates the forgotten story of Viva, a progressive magazine for women that featured Anna Wintour on staffBack in the mid-aughts, right before the internet made Play-Doh spaghetti of the magazine industry, Jennifer Romolini was an editor at Lucky, a Conde Nast property... Continue reading at The Guardian

[ The Guardian | 2023-04-03 18:24:51 UTC ]
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Gal-Dem, magazine for women and non-binary people of colour, to fold

Staff statement blames closure after eight years on financial challenge of running independent media outletThe magazine gal-dem, an online and print publication for women and non-binary people of colour, is to fold after eight years.In a public statement shared on Friday, staff at gal-dem said:... Continue reading at The Guardian

[ The Guardian | 2023-03-31 12:59:18 UTC ]
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Amazon no longer sells print and Kindle magazines

You can no longer buy either print or Kindle Newsstand magazine and newspaper subscriptions from Amazon, as the company appears to implement yet another cost-cutting measure. The e-commerce giant announced that it was halting Newsstand subscriptions on March 9th (via The Verge) and that the... Continue reading at Engadget

[ Engadget | 2023-03-17 09:28:33 UTC ]
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A science fiction magazine closed submissions after being bombarded with stories written by ChatGPT

In a case of life (or something) imitating art, an award-winning publisher of science fiction says it’s being overrun with AI-generated work. Clarkesworld Magazine is no stranger to tales of artificial intelligence impacting society, but in a sad and wild case of life imitating art, the Hugo... Continue reading at Fast Company

[ Fast Company | 2023-02-21 09:59:00 UTC ]
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Catapult to Shutter Online Magazine, Writing Classes

The decision to suspend the publisher's editorial and educational arms will "consolidate our efforts around our book publishing program," the publisher said in a statement. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-14 05:00:00 UTC ]
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Bertelsmann subsidiary to end, sell dozens of magazines

German media group RTL Deutschland says it will stop publishing almost two dozen print magazines and seek to sell a similar number Continue reading at ABC News

[ ABC News | 2023-02-07 13:23:50 UTC ]
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“Phenomenal” woman Meena Harris makes the leap from t-shirt branding to book publishing

Phenomenal Media, a company launched by Kamala Harris’ niece that celebrates underrepresented women, is debuting a new partnership with Hachette Books. In 2016, Meena Harris started designing statement t-shirts that quite literally made a statement. Her most famous one read “Phenomenal Woman,”... Continue reading at Fast Company

[ Fast Company | 2023-01-24 08:00:00 UTC ]
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How Barnes & Noble transformed its brand from corporate bully to lovable neighborhood bookstore

After years of store closings, Barnes & Noble is making a comeback with 30 new stores planned for 2023—and a new image. Branded is a weekly column devoted to the intersection of marketing, business, design, and culture.Read Full Story Continue reading at Fast Company

[ Fast Company | 2023-01-13 04:30:00 UTC ]
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Living in an Unfolding Apocalyptic Reality with Emmanuel Vaughan-Lee, Emergence Magazine Founder

Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub

[ Literrary Hub | 2023-01-09 09:50:53 UTC ]
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Big Names in Little Magazines: On Thomas Pynchon’s Very First Literary Journal Appearance

“Thomas Pynchon is a young writer, just twenty, who has previously published fiction in Epoch. He is a Cornell graduate and now lives in Seattle.” Writers know that the time between when a piece is accepted by a literary magazine and when it is actually published can be rather protracted—my... Continue reading at Literrary Hub

[ Literrary Hub | 2022-12-21 09:53:25 UTC ]
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Amazon to End Print Textbook Rentals, Overhaul Magazine and Newspaper Subscriptions

Amazon is discontinuing its print textbook rental program, and will phase out print and digital magazine and newspaper subscriptions as well, though some magazines and newspapers will remain available through Kindle Unlimited. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-14 05:00:00 UTC ]
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How brands are driving better outcomes with attention-focused strategies

Sarah Martinez, senior vice president, Americas Revenue, IAS The digital media landscape is a revolving door of content that vies for consumer attention. Between social feeds that scroll to infinity with the swipe of a finger and the state of television undergoing a digital revolution, content... Continue reading at Digiday

[ Digiday | 2022-12-08 16:10:20 UTC ]
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Astra Magazine Had Creative Freedom and a Budget. It Wasn’t Enough.

The literary journal attracted great names. Its issues sold well. And then it was over — a fate that offers insight into the tenuous place of literary magazines in the American publishing landscape. Continue reading at The New York Times

[ The New York Times | 2022-12-03 14:55:20 UTC ]
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'AudioFile' Magazine's Best Audiobooks of 2022

The bimonthly magazine, which covers and reviews audiobooks, has named its Best Audiobooks of 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-01 05:00:00 UTC ]
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Astra House Shuts Its Literary Magazine

After publishing two issues, 'Astra Magazine' will shut down by the end of the year. The closure, the president of parent company Astra House Publishing said, will allow the company to focus on its book publishing business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-29 05:00:00 UTC ]
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How brands are keeping audiences engaged in a competitive content world

Arthur Gerigk, senior director of product management, Google Ads Today, consumers navigate a widening variety of digital content from text to image to video — and they choose to spend their time in the experiences that feel most natural and intuitive for them. Ahead of the holiday season, Google... Continue reading at Digiday

[ Digiday | 2022-11-16 15:33:50 UTC ]
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The Intimate Influences Behind New Queer Lit Magazine, ‘BitterSweet Review’

The new literary magazine is distributed in Europe via Antenne Books in print and online. Founding editor Benoît Loiseau shares how independent literature forms forge new inroads into publishing for minority authors and readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #intimate influences #bittersweet review #antenne books #minority authors #literary magazine


The Intimate Influences Behind New Queer Lit Magazine, ‘BitterSweet Review’

The new literary magazine is distributed in Europe via Antenne Books in print and online. Founding editor Benoît Loiseau shares how independent literature forms forge new inroads into publishing for minority authors and readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #intimate influences #bittersweet review #antenne books #minority authors #literary magazine


Podcast ads universally boost brand metrics—and longer ads work better, Nielsen finds

Consolidated report of over 600 individual Nielsen studies is "largest ever" study of podcast ads. Continue reading at Advertising Age

[ Advertising Age | 2022-10-26 15:52:35 UTC ]
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Sephora, SheaMoisture, Stitch Fix, Ritz-Carlton back Hearst Magazines’ ‘Celebrate Black’ event

The second annual edition of the conference, slated for Oct. 18-20, will add in-person elements to its largely streaming format. Continue reading at Advertising Age

[ Advertising Age | 2022-09-27 15:00:48 UTC ]
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