IBM Takes Aim at Twitter, Claims to Have Patented Online Advertising

IBM is alleging that Twitter has infringed on its patents, including one that would seem to give the computing giant status as an inventor of online advertising.Revealed in a Twitter filing to the Securities and Exchange Commission this morning, IBM is claiming that Twitter has infringed on at least three of its patents, including one entitled "Method for presenting advertising in an interactive service," which was filed in 1993 but not published until 2006. The filing states that IBM hasn't sued Twitter, but that the former is "inviting [Twitter] to negotiate a business resolution of the allegations."The advertising-related patent's purview is broad and would seem to apply to any number of online companies, including Facebook and Google. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-11-05 00:00:00 UTC ]
News tagged with: #online advertising #exchange commission #online companies

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Can Twitter co-founder take an 'evolutionary leap' into storytelling?

Collaborative publishing website Medium, which aims to reinvent the blog, secures first external investmentMedium, Twitter co-founder Ev Williams's online publishing venture, has no shortage of ambition – to reinvent the blog as a digital storytelling format and match the impact of the... Continue reading at The Guardian

[ The Guardian | 2014-02-02 00:00:00 UTC ]
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Steven Soderbergh's Twitter Novella Is Now a Hardcover Book (But You Can Read It Online)

Retirement means a lot of different things to a lot of different people. For Steven Soderbergh, it has meant, turning his attention away from directing theatrical releases at a breakneck pace, and working on any number of other projects instead. One such project involved writing a novella on... Continue reading at Fast Company

[ Fast Company | 2013-09-26 00:00:00 UTC ]
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Google patent filing describes tailored online book clubs, minus the wine

The phrase "virtual book club" may not conjure romantic visions of low-lit rooms and vintage wines, but you don't necessarily need those things to throw fancy words around. Amazon-owned Goodreads hosts user-created online clubs, but a Google patent application that's surfaced today imagines a... Continue reading at Engadget

[ Engadget | 2013-09-19 00:00:00 UTC ]
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News Corp. takes new tack on digital advertising

News Corp.—which now includes The Wall Street Journal but not 20th Century Fox—is adopting a new strategy for making money from digital advertising: It will no longer sell inventory through outside ad networks but will handle those automated sales itself.The news and information company, which... Continue reading at Crains New York

[ Crains New York | 2013-08-22 00:00:00 UTC ]
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German online copyright law to take effect in August

A German online copyright law that will give publishers the exclusive right to the commercial use of their publications on the Internet will come into effect on Aug. 1. The law was published in Germany’s Federal Law Gazette (Bundesgesetzblatt) on Tuesday. After a law is published in the... Continue reading at PC World

[ PC World | 2013-05-16 00:00:00 UTC ]
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Slicebooks Aims to Take Re-mixable Ebooks Mainstream

Slicebooks offers tools for producing re-mixable ebooks. But the implications of this go far beyond generating more sales, explains co-founder Jill Tomich. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-05 00:00:00 UTC ]
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Arizona Bills Take Aim at Laws Requiring Public Notices in Newspapers

PHOENIX – Despite objections from newspaper publishers, a House committee endorsed two bills Thursday that would allow local governments to publish public notices online rather than in newspapers. Rep. David W. Stevens, R-Sierra Vista, ch ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-15 00:00:00 UTC ]
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HP takes print away from town for seven days, laughs at 'print is dead' claim

With ebooks and digital subscription of magazines and newspapers becoming the new hot, many are sending off the message that print is gradually losing or has even already lost to its digital counterpart, while others argue that print is far from dead. Needless to say, being one of the leading... Continue reading at Engadget

[ Engadget | 2012-05-12 00:00:00 UTC ]
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Jonathan Franzen – this time taking on Twitter – heaps more scorn on social media

 'Freedom' author Jonathan Franzen, who has previously disparaged Facebook and ebooks, says Twitter 'stands for everything I oppose' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-03-07 00:00:00 UTC ]
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Amazon has '80% online share', claims new survey

Written By: Lisa Campbell Publication Date: Wed, 09/03/2011 - 09:48 Ten times as many people shop at Amazon than online at Waterstone's, a survey has revealed, while more than half of respondents bought books online. The research, carried out by the Institute of Direct Marketing,... Continue reading at The Bookseller

[ The Bookseller | 2011-03-09 00:00:00 UTC ]
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Best Online Book Clubs: 15 Online Clubs to Join in 2020

So you want to join a book club but don't have time to commit to real-life meetings? Here are the 15 best online book clubs to join right now. Continue reading at Book Riot

[ Book Riot | 2020-02-27 11:38:07 UTC ]
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How Twitter Is Cleaning Up Twitter—for Publishers

In case you haven't heard, there's a crisis of trust in media. Fake news issues aside, publishers are angry with and distrustful of tech platforms for making major changes that upended the entire digital media industry. Big tech platforms promised publishers reach and scale in exchange for... Continue reading at AdWeek

[ AdWeek | 2019-01-29 00:00:00 UTC ]
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Twitter has a fix for its news problem—make a new Twitter!

Last week, Facebook waffled yet again about which #content people want to see on Facebook. Cue the launch of a new feature that lets publishers label one breaking news story a day. With Facebook experimenting with breaking news, it seems only fitting that Twitter would do the same. The company... Continue reading at Fast Company

[ Fast Company | 2018-03-14 00:00:00 UTC ]
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It’s Take Two for Take Magazine

After nearly folding in 2016, the magazine is back and better than before. The post It’s Take Two for Take Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-26 00:00:00 UTC ]
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International Notes: Catapult Takes Counterpoint Onboard, OverDrive Takes Pimsleur Offshore

A significant merger in influential independent publishers in the US, and a new wholesale distribution deal for a language-training program outside the States. The post International Notes: Catapult Takes Counterpoint Onboard, OverDrive Takes Pimsleur Offshore appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-09-02 00:00:00 UTC ]
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Future of digital advertising: consumers and advertisers need a new deal

Free content on the web can only survive if consumers stop using ad blocking software but advertisers need to stop their ‘pay and spray’ approachThe sale of the Financial Times marked an important milestone in traditional media continuing it transformation into the digital world. Many... Continue reading at The Guardian

[ The Guardian | 2015-08-10 00:00:00 UTC ]
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In the face of online misinformation, these teens are learning how to sort fact from fiction

How teens learn about navigating the online world varies, but a pair of digital media literacy programs aim to get more Canadian students scrutinizing their social feeds. Continue reading at CBC

[ CBC | 2024-04-15 08:00:00 UTC ]
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SPD Client Presses Race to Claim Books as Ingram Drops a Tight Deadline

Ingram Publisher Services has told former Small Press Distribution clients that they have 60 days to remove inventory from its warehouse, prompting some publishers to panic, and Independent Publishers Group will participate in two informational sessions for small presses early this week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-08 04:00:00 UTC ]
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