Publishing to a new different platform than your website is sometime necessary but could be scary. Discover how we adapted our editorial and analytics tools to better understand our audience and the potential of some of the new publishing platforms. What is the next platform? Since news organisation have transformed to digital first, software does continue to eat the world meaning new technology platforms appears quickly trying to become the new mainstream medias.Those platforms where users will read content, or be notified that a new content is available, are called “off-platform” in opposition to the news organisations own websites, referred as “on-platform”. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2017-05-25 00:00:00 UTC ]
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Innovation means a lot of different things to a lot of different people in a lot of different industries. In publishing, the word has typically been tethered to data-driven digital products, rather than ideas and ideators. But at Cosmopolitan, innovation is taking on a more complex meaning that... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-23 19:03:42 UTC ]
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#mental health
#younger generations
#fan base
#editorial strategy
#hearst
It’s no surprise that people read a lot when stuck at home. But novels are more than a way to kill timeIt’s no surprise that keen readers have looked to books for historical analogues or literary insights into the coronavirus outbreak. Sales of the English translation of Albert Camus’s 1947... Continue reading at The Guardian
[ The Guardian | 2020-04-19 17:25:44 UTC ]
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#albert camus
#recent weeks
#don delillo
#lucy hughes-hallett
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#libraries
Advertisers on Pinterest can now authenticate ad viewability and identify digital ad fraud and sophisticated invalid traffic across its platform following an integration with digital media measurement, data and analytics provider DoubleVerify, which was revealed Monday. Brands can authenticate... Continue reading at AdWeek
[ AdWeek | 2020-04-06 12:00:21 UTC ]
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#digital media
The Publishers Association has unveiled a brand and website redesign, including a new logo, icon and colour scheme that have been chosen "to reflect the creativity and dynamism of the publishing industry". Continue reading at The Bookseller
[ The Bookseller | 2020-03-25 01:18:09 UTC ]
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#colour scheme
#publishing industry
#publishers association
Everyone’s favourite stormtrooper will be developing new movies with Netflix – one of several creators who have turned to enabling the work of othersToni Morrison knew a thing or two about stories. In 1994 she saw the “political correctness debate” as being about “the power to be able to define.... Continue reading at The Guardian
[ The Guardian | 2020-03-15 18:32:03 UTC ]
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#guardian view
#production company
#recent announcement
#record label
#under-represented communities
#literary agency
#penguin random house
Guardian Faber has netted a general history of women’s football by Suzanne Wrack, the Guardian’s women’s football correspondent. Continue reading at The Bookseller
[ The Bookseller | 2020-03-09 06:34:30 UTC ]
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The Scottish Poetry Library has come under fire from transgender and non-binary authors for its stance against “no-platforming” authors. Continue reading at The Bookseller
[ The Bookseller | 2020-03-05 19:17:37 UTC ]
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Lightning Source has sent a notice to all publishers who use Ingram’s print-on-demand service informing them that, as of April 27, it will remove print content from its catalog that falls within certain prohibited areas. The goal, Ingram said, is to uphold the quality of its content and to guard... Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-26 05:00:00 UTC ]
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#lightning source
#copyright infringement
Voice user interface (VUI) is becoming a pressing navigation need as more consumers and offices are employing technologies such as Google Assistant, Alexa and others. As VoiceBrew points out, several publishers like the Financial Times, the New York Times, and the Business Insider’s “Ten Tech... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-11 18:18:29 UTC ]
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#original language
#virtual assistant
#paying attention
#audio formats
#ai revolution
#kindle
News Corp’s paper says its journalists report the facts but critics say it publishes misleading claimsIn an editorial on Saturday, the Weekend Australian defended the News Corp paper’s climate coverage in response to criticism that it had underplayed the bushfire crisis and chosen to highlight... Continue reading at The Guardian
[ The Guardian | 2020-01-14 16:30:39 UTC ]
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#climate coverage
#bushfire crisis
#highlight concerns
#climate change
#news corp
Annette Thomas will take up role at Guardian and Observer parent company in MarchThe former head of one of the world’s largest specialist publishers has been appointed as the new chief executive of Guardian Media Group with a mission to ensure the business can continue to support “world-class... Continue reading at The Guardian
[ The Guardian | 2020-01-14 10:32:25 UTC ]
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#annette thomas
#yale university
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Annette Thomas has been appointed as the Guardian Media Group's (GMG) new chief executive. Continue reading at The Bookseller
[ The Bookseller | 2020-01-14 05:08:54 UTC ]
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Marketing consultancy firm Ebiquity has purchased Digital Decisions in a bid to further its digital media monitoring capabilities as it aims to better help brands evaluate their online media spend. The deal between the Europe-based pair will begin with an initial consideration of 700,000 euros... Continue reading at AdWeek
[ AdWeek | 2020-01-08 09:05:25 UTC ]
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#digital media
Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-01-07 22:43:20 UTC ]
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#tremor international
#international publishing
Less than a year after creating a video advertising group dedicated to expanding available addressable TV inventory, Nielsen is taking another step toward an addressable future. The company today is introducing a beta version of an addressable TV advertising platform, with more than a half-dozen... Continue reading at AdWeek
[ AdWeek | 2020-01-07 14:00:50 UTC ]
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#company today
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Candice Carty-Williams has joined the Guardian as a columnist, writing a weekly piece for the paper’s Review supplement about "literature in its many forms" Continue reading at The Bookseller
[ The Bookseller | 2020-01-06 19:55:03 UTC ]
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#candice carty-williams
Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take a minority stake as part of the transaction. The deal will see News Corp take a 6.91% stake in Tremor, with the ad-tech company to receive the exclusive rights to... Continue reading at AdWeek
[ AdWeek | 2020-01-06 14:18:42 UTC ]
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#tremor international
#minority stake
#ad-tech company
#exclusive rights
#news corp
#international publishing
The National Literacy Trust (NLT) has joined with luxury cosmetic brand Lancôme UK to launch an online platform to support young women on the path to employment featuring insights from Perminder Mann, c.e.o. of Bonnier Books. Continue reading at The Bookseller
[ The Bookseller | 2019-12-20 01:24:01 UTC ]
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#online platform
#perminder mann
This year’s Booker and Turner prizes tell us artists and even judges are repudiating the winner-takes-all award. It may be time to find new ways to celebrate the artsThe past year has been a curious one for cultural prizes. The Booker, when the judges failed to agree on a single winner, ended up... Continue reading at The Guardian
[ The Guardian | 2019-12-15 18:25:01 UTC ]
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#guardian view
#put forward
#dating back