How we integrated off-platform at the Guardian

Publishing to a new different platform than your website is sometime necessary but could be scary. Discover how we adapted our editorial and analytics tools to better understand our audience and the potential of some of the new publishing platforms. What is the next platform? Since news organisation have transformed to digital first, software does continue to eat the world meaning new technology platforms appears quickly trying to become the new mainstream medias.Those platforms where users will read content, or be notified that a new content is available, are called “off-platform” in opposition to the news organisations own websites, referred as “on-platform”. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2017-05-25 00:00:00 UTC ]
News tagged with: #publishing platforms #read content #analytics tools #news organisations

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[ The Bookseller | 2021-03-05 05:15:37 UTC ]
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PRH Audio Debuts Voiceover Casting Platform, Ahab

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[ Publishers Weekly | 2021-03-04 05:00:00 UTC ]
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Coming in March: A New Platform for the Pubeasy Ordering System

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[ Publishing Perspectives | 2021-02-17 05:12:44 UTC ]
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Pubeasy Grows in 2020, Updated Platform Coming in March

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[ Publishers Weekly | 2021-02-09 05:00:00 UTC ]
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Wattpad has been sold to Naver, Korea’s leading internet platform, for $600 million.

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[ Literrary Hub | 2021-01-22 18:51:40 UTC ]
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[ Media Week | 2021-01-14 13:39:31 UTC ]
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Publishers are not obliged to give bigots like Jordan Peterson a platform | Nathan Robinson

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[ The Guardian | 2020-12-02 13:56:38 UTC ]
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Open Road Integrated Media’s Data and Tech Marketing System Can Double Sales

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