How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms

This spring, Blossom posted a Facebook video that began with an image of women's underwear and featured seven tidy hacks for organizing your clothes. The post racked up a staggering 382 million views and nearly 12 million shares, making it the most viral video in Facebook history, according to the company and data from Shareablee,... Continue reading at 'AdWeek'

[ AdWeek | 2017-08-21 00:00:00 UTC ]
News tagged with: #millennial moms #facebook video #viral video

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VIDEO: Empty nest and elephants inspire book

Jodi Picoult's latest book explores a mother-daughter relationship and was inspired by the author's youngest daughter leaving home Continue reading at BBC World

[ BBC World | 2014-11-04 00:00:00 UTC ]
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Facebook Tool the Obama Camp Called Groundbreaking Is Going Away

After the 2012 election, President Barack Obama's digital campaign director Teddy Goff told Time magazine that a tool allowing Obama for America to access the Facebook friends of its supporters "will wind up being the most groundbreaking piece of technology developed for this campaign." This is... Continue reading at Advertising Age

[ Advertising Age | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #election season #facebook friends


Hanks to publish typewriter stories

Oscar-winning actor Tom Hanks is to publish a book of short stories inspired by his personal collection of vintage typewriters. Continue reading at BBC News

[ BBC News | 2014-11-04 00:00:00 UTC ]
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Adobe's e-reader software collects less data now, EFF says

Tests on the latest version of Adobe System’s e-reader software shows the company is now collecting less data following a privacy-related dustup last month, according to the Electronic Frontier Foundation.Digital Editions version 4.0.1 appears to only collect data on ebooks that have DRM... Continue reading at PC World

[ PC World | 2014-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #collect data #latest version #early october #plain text


Tribune Publishing Hires Michael Rooney as Chief Revenue Officer

Tribune Publishing, which owns 10 daily newspapers including the Los Angeles Times and the Chicago Tribune, has hired Michael Rooney as executive VP-chief revenue officer, the company plans to announce Monday. Mr. Rooney, who was chief revenue officer at The Wall Street Journal until last year,... Continue reading at Advertising Age

[ Advertising Age | 2014-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chicago sun-times #large audience


The ebook industry needs to make reading more social

The music, film and TV industries have all undergone radical transformations over the last fifteen years. In contrast, the publishing industry is only now feeling the full force of technological change. Ebooks and ereaders are changing consumers' reading habits and throwing up serious questions... Continue reading at Betanews

[ Betanews | 2014-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading habits #major players #embracing change #business models #subscription services #emerging markets


How The News Business Can Survive Facebook

The social network's plans to control even more of the media industry squeezed a collective gasp out of publishers. Was that a last breath?Facebook recently wrapped up a "listening tour," hoping to lure publishers across the United States to deliver their content pages and news feeds to... Continue reading at Fast Company

[ Fast Company | 2014-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news business #news feeds


Google and Facebook: voracious giants with the power to create the future

The internet powerhouses are using their billions to challenge in sectors far removed from their original business modelsThe webs biggest consumer companies make the bulk of their incomes, and have built up vast assets, from targeted advertising. It accounts for around 90% of Facebooks revenue... Continue reading at The Guardian

[ The Guardian | 2014-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #oculus rift #machine learning


Puffin to publish Novak’s The Book With No Pictures

Puffin has acquired the new children’s book from US actor and comedian B J Novak. The Book With No Pictures begins by suggesting that non-illustrated books seem serious and boring, but goes on to use words read aloud in an original and humorous way, in a shared reading experience illustrated in... Continue reading at The Bookseller

[ The Bookseller | 2014-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publish novak #million hits


Bonnier Publishing acquires Igloo Books

Bonnier Publishing has acquired Igloo Books, saying the acquisition makes the publisher a "dominant force" in children's mass market publishing. Continue reading at The Bookseller

[ The Bookseller | 2014-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bonnier publishing #dominant force


How Booksellers Can Succeed with Spanish Books: Spanish-Language Publishing 2014

Hispanics are the fastest-growing ethnic group in the U.S., and they are not only growing in terms of numbers but also expanding their presence in regions across the country. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #spanish books


Tips for Librarians at The Guadalajara Fair: Spanish-Language Publishing 2014

The Guadalajara International Book Fair (FIL), the most important publishing gathering in Ibero-America, will be held this year from Saturday, November 29, to Sunday, December 7, with thousands of attendees from around the world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
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Books in Browsers 2014 Video Playlist

Watch videos from Books in Browsers 2014, where speakers presented cutting-edge ideas and projects in digital book publishing, as well as ideas on the future of ebooks, authors and reading. The post Books in Browsers 2014 Video Playlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post books #watch videos


Librinova: Answering the Call for Self-publishing in France

Founded by two publishing veterans, Librinova provides ebook creation and distribution services for self-published authors in France. The post Librinova: Answering the Call for Self-publishing in France appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #france appeared #publishing veterans #distribution services #self-published authors


How Facebook Could End Up Controlling Everything You Watch and Read Online

Given that links appear to be more clickable when shared on Facebook, online publishers have scrambled to become savvy gamers of Facebook’s News Feed, seeking to divine the secret rules that push some stories higher than others. But all this genuflection at the altar of Facebook’s algorithms may... Continue reading at Wired

[ Wired | 2014-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #read online #online publishers #fundamental shift #consumed online


Google makes Play Books more student friendly

Google's latest Play Books update for Android makes the app a lot easier to use for reading non-fiction ebooks. See, Play Books is perfect if you're just reading something from cover to cover. But if you're using it to read text or reference books... Continue reading at Engadget

[ Engadget | 2014-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lot easier #reference books


Amazon’s Impact on Publishing? It’s Complicated

An industry panel on Amazon and its business tactics elicited a range of often contradictory responses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-30 00:00:00 UTC ]
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The publishers that put their content directly on social platforms

As homepage traffic dwindles, some publishers are now creating content that’s designed specifically to live and be read or viewed on social platforms like Facebook and Twitter. But there are risks. The post The publishers that put their content directly on social platforms appeared first on... Continue reading at Digiday

[ Digiday | 2014-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content directly #social platforms #creating content #designed specifically


Ina Garten Talks 'Make it Ahead'

Garten, the popular food personality and prolific cookbook author (her ninth, 'Make it Ahead,' just published), talks about the ultimate make-ahead Thanksgiving menu, her culinary influences, and what book is on her bedside table. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-30 00:00:00 UTC ]
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UK publisher numbers to double at Shanghai children’s fair

The number of UK publishers attending the Shanghai International Children’s Book Fair (CCBF) this year has nearly doubled, with 21 set to attend the November event, compared to 12 last year. The 2013 event was described as "storming" by UK publishers. Continue reading at The Bookseller

[ The Bookseller | 2014-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shanghai children #uk publishers