“Generative conversations,” in which multiple perspectives are integrated to kindle new solutions, are a powerful way to address the complex challenges facing organizations. Experts from Wharton and SEB explain the neuroscience behind why they work. …Read More Continue reading at 'Knowledge@Wharton'
[ Knowledge@Wharton | 2023-01-27 21:22:49 UTC ]
News tagged with:
#kindle
Penguin Young Readers Group has partnered with NFL Players Inc., the licensing and marketing subsidiary of the NFL Players Association, to create a range of books inspired by National Football League athletes. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#books inspired
Hachette UK is to create a new sales structure, merging the teams of Little, Brown and Orion, and... Continue reading at The Bookseller
[ The Bookseller | 2014-06-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#sales structure
#hachette uk
EdX, the nonprofit online learning initiative, has selected the VitalSource Bookshelf e-textbook platform to distribute publisher content for its massive open online learning courses (MOOCs). \ Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-29 00:00:00 UTC ]
More news stories like this |
Between real-time bidding, buying and selling programmatic advertising, publishers have plenty to learn when forging deals in the digital advertising space. Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#sales team
Sephora has released a makeup line based on the upcoming movie 'Divergent,' adapted from the young adult book of the same name by Veronica Roth. Fellow young adult franchise 'The Hunger Games' also had tie-in makeup products, as well as a clothing line. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-03-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#clothing line
#makeup products
#hunger games
#veronica roth
#upcoming movie
Sephora has released a makeup line based on the upcoming movie 'Divergent,' adapted from the young adult book of the same name by Veronica Roth. Fellow young adult franchise 'The Hunger Games' also had tie-in makeup products, as well as a clothing line. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-03-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#clothing line
#makeup products
#hunger games
#veronica roth
#upcoming movie
#makeup line
Self-published platform CompletelyNovel is teaming up with Greene & Heaton literary agency to... Continue reading at The Bookseller
[ The Bookseller | 2014-02-20 00:00:00 UTC ]
More news stories like this |
Author Bella Andre has struck a deal with Kobo that will give the e-bookseller exclusive rights to the French translation of some of her titles for a three month period. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#bella andre
Marvel Entertainment and digital comics vendor iVerse have launched the Marvel Global Comics App, allowing readers to get Marvel digital comics in twelve foreign languages. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#allowing readers
#marvel entertainment
Children’s publisher is expanding its team by appointing Helen Freeman to the newly created... Continue reading at The Bookseller
[ The Bookseller | 2014-02-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#newly created
Penguin Random House UK has announced a new sales leadership structure, and a new team bringing... Continue reading at The Bookseller
[ The Bookseller | 2014-01-28 00:00:00 UTC ]
More news stories like this |
Madeline McIntosh, U.S. president & COO of Penguin Random House, has named four executives to new cross-company sales leadership positions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#madeline mcintosh
We knew Google's Niantic Labs was planning to use its Ingress tech to power other augmented reality games, but we didn't expect this. In an announcement today, Niantic announced it has teamed up with publisher HarperCollins to create a location-based ... Continue reading at Engadget
[ Engadget | 2014-01-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#publisher harpercollins
#niantic labs
#james frey
Simon & Schuster has teamed with AARP and The Huffington Post on a contest open to memoirists 50 and older. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#huffington post
#simon schuster
Previously, independent bookstores tended to stay away from marketing self-published authors, but in the age of Amazon, some are embracing local authors no matter how they released their work. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-12-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#self-published authors
#independent bookstores
Many independent booksellers have begun to have a change of heart about self-published books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#self-published books
#independent booksellers
#indie booksellers
BookExpo America (BEA) and the American Booksellers Association (ABA) have teamed up with the Toy... Continue reading at The Bookseller
[ The Bookseller | 2013-12-04 00:00:00 UTC ]
More news stories like this |
At PW, we’ve always served the library community, but you’ve probably noticed that in recent months we’ve ramped up our commitment to covering library news and issues, with a lineup of monthly columnists writing on a broad range of issues affecting libraries and publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#broad range
#recent months
#library community
Free app allows ebook readers to share highlights and update to social media websitesPenguin UK has teamed up with the Berlin-based ebook app developer Readmill to bolster direct ebook sales.The app allows readers to share ebook highlights and to talk to each other while they're reading,... Continue reading at The Guardian
[ The Guardian | 2013-11-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#biggest brands
#mission statement
Chivas Regal is running its first-ever branded Web video series called "Brotherhood" through Dec. 15 on the new Esquire Network's website; the two-month-old NBC Universal initiative is looking to leverage the iconic magazine's brand in the world of cable TV and digital media. Starring Saturday... Continue reading at AdWeek
[ AdWeek | 2013-11-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#google search
#paid ads
#dinner table