How Commerce Is Evolving at Publishers BuzzFeed and Hearst Magazines

What do a publisher that was founded in 1887 and one that was founded in 2006 have in common? Plenty, as it turns out, when it comes to their commerce strategies. BuzzFeed senior vice president of ad strategy and partnerships Ken Blom and Hearst Magazines vp of strategic partnerships and consumer products Sheel Shah spoke... Continue reading at 'AdWeek'

[ AdWeek | 2021-10-27 14:09:20 UTC ]
News tagged with: #hearst magazines #ad strategy #strategic partnerships #hearst

Other Publishing stories related to: 'How Commerce Is Evolving at Publishers BuzzFeed and Hearst Magazines'


Urbanite magazine seeks investor to expand digital platform

Publisher says monthly is not for sale or going out of businessThe publisher of the Urbanite, a free monthly magazine focused on Baltimore urban affairs, said Wednesday she was seeking an investor to help the publication expand its digital media offerings. Continue reading at Baltimore Sun

[ Baltimore Sun | 2012-05-24 00:00:00 UTC ]
More news stories like this |


Self-publishing: 'under 10% of authors earn living'

Self-published writers who have an agent, or who use the DIY route to get a traditional deal... Continue reading at The Bookseller

[ The Bookseller | 2012-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published writers #diy route


A Captcha Alternative for Publishers

As if there weren’t enough distractions on the Web, captchas have long caused annoyance for both Internet consumers and content creators. Meredith Corp. found an alternative for weeding out bots and quantifying consumer interaction with Solve Media, a performance-based brand advertising business. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content creators #meredith corp


4 Ways Publishers are Using TinyPass for Paid Content

When Google gave up on its One Pass paid content system last month, RR Donnelley’s Press+ strengthened its standing as the paid content platform of choice for a growing number of news publishers. However, with audience revenue models evolvi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paid content #growing number #news publishers


'Curious George' publisher Houghton Mifflin files for bankruptcy

Publisher Houghton Mifflin Harcourt filed for Chapter 11 bankruptcy protection Monday but expects to emerge from restructuring by the end of June.Publisher Houghton Mifflin Harcourt filed for Chapter 11 bankruptcy protection Monday but expects to emerge from restructuring by the end of June. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-05-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #curious george


Publisher Settles in E-book Price Fixing Case

Simon & Schuster becomes the latest publisher to settle an antitrust claim by a team of states, while Macmillan, Penguin, and Apple fight on. Continue reading at PC World

[ PC World | 2012-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster #latest publisher


DeAgostini Publishing Tackles the U.S. Market

After a year of interviews and discussions, DeAgostini began a product test last year, and the company was encouraged enough by the results to launch a major presence in the U.S. beginning with a debut at BookExpo America (booth 2840) and building to a rollout of a full line next year. The... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #flatiron building #product test #major presence #full line #advance publications #general manager


US publishers' exports pick up the pace

US publishers sales of ebooks and print books picked up the pace in 2011, a year when UK... Continue reading at The Bookseller

[ The Bookseller | 2012-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers sales


Los Angeles Times Shutting Down LA Magazine

The Los Angeles Times is shutting down its monthly Sunday magazine, LA. The last issue will be June 3rd and the closure comes after attempts to recast the publication through frequency reductions, management shifts and editorial change-ups. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #frequency reductions


Hearst Hails the Age of the Tablet, Says Readers are Willing to Pay More for Tablet Editions

London, England – The World e-Reading Congress drew a number of influential speakers in London today, including Duncan Edwards, CEO of Hearst Magazines International, who highlighted the striking rise of tablet publishing. Hearst is ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet editions


Adobe Announces Next Generation of Digital Publishing Suite

NEW YORK — May 15, 2012 — At Adobe’s annual Digital Publishing Summit, Adobe Systems Incorporated (Nasdaq:ADBE) today announced a series of groundbreaking new features for Adobe® Digital Publishing Suite (DPS) th ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-15 00:00:00 UTC ]
More news stories like this |


ABC Interactive to Conduct Audit of Adobe Digital Publishing Suite Metrics

ARLINGTON HEIGHTS, Ill. (May 15, 2012) – ABC Interactive announced it is working with Adobe to audit metrics provided by Adobe’s Digital Publishing Suite, an industry-leading set of hosted services and viewer technologies that ena ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #arlington heights


Apple E-Book Lawsuit: Steve Jobs Swayed Publisher, Complaint Alleges

The complaint says that Jobs was enlisted to sell high-ranking officials in the publisher’s parent company on the wisdom of the proposed pricing scheme. Continue reading at PC World

[ PC World | 2012-05-15 00:00:00 UTC ]
More news stories like this |


Is Online Publishing a Failure From Consumer's Perspective?

Substance drives engagement. The banner ad is dead. Those have been hot topics of late in the digital media world and continued to be at Internet Week's Digiday Conference on Monday. In front of a near capacity crowd, Vox Media CEO Jim Bankoff and Hearst editorial director of the men's... Continue reading at AdWeek

[ AdWeek | 2012-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increasingly popular


Publishers build collaborations as digital pace quickens

Publishers are hastening to embrace new partnerships, stronger direct-to-consumer programmes and... Continue reading at The Bookseller

[ The Bookseller | 2012-05-14 00:00:00 UTC ]
More news stories like this |


Century wins latest self-publishing sensation

Century has won a "hotly contested" five-way auction for a self-published title, Wool,... Continue reading at The Bookseller

[ The Bookseller | 2012-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hotly contested


Verizon Defends Customer Privacy in Publisher's Suit

The carrier refuses to comply with an order to allow a peek at the personal information of alleged ebook pirates. Continue reading at PC World

[ PC World | 2012-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #personal information


Future Launches Weekly Digital Cycling Magazine

Future plc has launched a new weekly digital magazine, called Cycling News HD, to be sold through Apple’s Newsstand. The first issue is available for free, while subscriptions are priced at $.99 per week, or $42.99 per year. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #future plc


Time magazine breastfeeding cover: A shocking 'stroke of genius'

Time magazine's breastfeeding cover story asks: "Are You Mom Enough?" But it might as well ask: "Who Says Print Is Dead?" Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time magazine


Blanchard Systems Enhances SendMyAd with Virtual Publisher

Blanchard Systems, developer of SendMyAd, debuts its editorial solution Virtual Publisher. Virtual Publisher is a book planning and production tool for print and digital editions, and is compatible with Adobe InDesign Plugins. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital editions