How Billboard and The Hollywood Reporter use paid traffic to win the audience race

Top digital publishers are turning to paid traffic acquisition to monetize their content. Learn how outlets like Billboard and The Hollywood Reporter have used a paid traffic strategy to grow their audience, drive subscriptions, and distribute branded content. Sponsored content by Keywee. The post How Billboard and The Hollywood Reporter use paid traffic to win the audience race appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-10-13 00:00:00 UTC ]
News tagged with: #sponsored content #hollywood reporter #drive subscriptions

Other news stories related to: "How Billboard and The Hollywood Reporter use paid traffic to win the audience race"

When Is An Editor An Audience Development Specialist?

Kiplinger's Personal Finance is embarking on an aggressive digital and social media push this year to expand its audience, particularly younger readers (the company also expects digital revenue to be 60 percent of print advertising revenue in 2011). Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #younger readers #personal finance

Montaigne title wins Duff Cooper Prize

Written By: Neill Denny Publication Date: Wed, 23/02/2011 - 09:35 Chatto's How to Live: A Life of Montaigne has won The Duff Cooper Prize, beating Costa-category winner The Hare with Amber Eyes and Keith Richards' huge-selling autobiography. Winning author Sarah Bakewell was presented with the... Continue reading at The Bookseller

[ The Bookseller | 2011-02-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #french ambassador #andrew marr #keith richards #amber eyes

Donaldson, Hutchinson and MacPhail win Royal Mail Awards

Written By: Graeme Neill Publication Date: Wed, 23/02/2011 - 08:40 Julia Donaldson, Barry Hutchinson and Catherine MacPhail have been named the winners of Scotland's largest children's book prize, the 2010 Royal Mail Awards for Scottish Children's Books. More than 16,000 children voted for... Continue reading at The Bookseller

[ The Bookseller | 2011-02-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #favourite children #scottish children #book prize #largest children

Playboy, Martha Stewart Living Report Revenue, Net Losses for 2010

Playboy Enterprises and Martha Stewart Living Omnimedia suffered losses in 2010, due to the still struggling economy and a changing media landscape. Playboy says print/digital revenue fell 21.5 percent to $82.8 million in 2010. The domestic magazines generated $37.3 million, (down 32 percent... Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #struggling economy #net losses #playboy enterprises #$55 million

Penguin and Hachette win at PPC awards

Written By: Graeme Neill Publication Date: Wed, 16/02/2011 - 07:00 Penguin and Hachette were the big winners at the Publishers Publicity Circle awards, each coming away with three awards. The ceremony was held at Dolada in central London last night (15th February); the awards are given to the... Continue reading at The Bookseller

[ The Bookseller | 2011-02-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publicity campaigns #central london #big winners #ppc awards

Debut author wins Waterstone's Children's Book Prize

Publication Date: Wed, 09/02/2011 - 20:05 Debut author Sita Brahmachari has won the Waterstones Childrens Book Prize for her coming-of-age novel about life, death, friendship and love. She was awarded the £5,000 prize this evening [9th February] for Artichoke Hearts, published by Macmillan... Continue reading at The Bookseller

[ The Bookseller | 2011-02-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #macmillan children #book prize

Recipe Report: Faludhaj

The faludhaj from The Sweets of Araby is indeed very, very sweet, like concentrated honey, which is essentially what it is. The sesame oil and toasted ground almonds contribute a nice roasted flavor, which adds dimension; still, I couldnt imagine eating more than a couple small spoonfuls of this. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-02-07 00:00:00 UTC ]
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Report: Worldwide App Revenue To Exceed $15 Billion in 2011

Mobile app downloads will increase 117 percent to 17.7 billion worldwide while mobile application store revenue will grow to more than $15.1 billion in 2011, a 190 percent increase, according to Gartner Inc. In 2010, app stores generated an estimated $5.2 billion from both download sales and... Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-28 00:00:00 UTC ]
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Poet on winning Costa Book prize

Costa Book of the Year prize-winner, Jo Shapcott, explains her delight that poetry has been recognised by Costa two years running. Continue reading at BBC News

[ BBC News | 2011-01-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #years running #jo shapcott #costa book

WHS reports "solid" Christmas

Written By: Lisa Campbell High street book sales at W H Smith were down by around 2% like-for-like in the weeks leading to Christmas, according to analysts briefed by the company, equating to books outperforming other categories. In its formal Christmas trading statement, out this morning... Continue reading at The Bookseller

[ The Bookseller | 2011-01-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #trading performance #weeks leading #2% like-for-