How Billboard and The Hollywood Reporter use paid traffic to win the audience race

Top digital publishers are turning to paid traffic acquisition to monetize their content. Learn how outlets like Billboard and The Hollywood Reporter have used a paid traffic strategy to grow their audience, drive subscriptions, and distribute branded content. Sponsored content by Keywee. The post How Billboard and The Hollywood Reporter use paid traffic to win the audience race appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-10-13 00:00:00 UTC ]
News tagged with: #sponsored content #hollywood reporter #drive subscriptions

Other news stories related to: "How Billboard and The Hollywood Reporter use paid traffic to win the audience race"

India vs. China? To Publishers, India Wins

A rising middle class, looser regulations and ebook growth puts India ahead of China on many publishers agendas, says OUP's group strategist. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-24 00:00:00 UTC ]
More news stories like this |

iBookstore lines its shelves with paid content in New Zealand, 17 Latin American countries

iDevice owners in New Zealand and 17 Latin American countries are no longer restricted to a diet composed of free content when it comes to their respective iBookstores. A quick search of the storefronts will reveal virtual shelves stocked with paid-content that haven't yet found their way to the... Continue reading at Engadget

[ Engadget | 2012-10-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #price tags #el salvador #dominican republic #costa rica #quick search #free content

P D James wins at Women of the Year Awards

Crime novelist P D James has won the Sacla' Women of the Year Lifetime Achievement Award at... Continue reading at The Bookseller

[ The Bookseller | 2012-10-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #crime novelist #year awards

Yan’s Nobel a Win for Arcade, Skyhorse

The selection of Mo Yan as the 2012 winner of the Nobel Prize for Literature surprised most Americans in and out of publishing, but one man who would not have been caught off guard is the late Dick Seaver, the cofounder of Arcade Publishing, which published five of the author’s novels. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nobel prize #mo yan

Mantel bookies' favourite to win Booker

Hilary Mantel, winner of the 2009 Man Booker Prize, has been picked as the favourite to win 2012... Continue reading at The Bookseller

[ The Bookseller | 2012-10-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hilary mantel

Amazon.com tells customers: settlements a "big win"

Amazon.com has begun telling customers that they may be eligible to receive a refund on ebooks... Continue reading at The Bookseller

[ The Bookseller | 2012-10-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #big win

Hot Key Books wins YA trilogy from Carey

Hot Key Books has bought three books from Observatory Mansions-author Edward Carey, his first... Continue reading at The Bookseller

[ The Bookseller | 2012-10-11 00:00:00 UTC ]
More news stories like this |

'Business as usual' despite Springer sale report

A spokesperson for Springer Science and Business Media has said it is "business as usual... Continue reading at The Bookseller

[ The Bookseller | 2012-10-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #business media

Yazbek wins PEN/Pinter International Writer of Courage Award

Syrian writer Samar Yazbek, author of A Woman in the Crossfire (Haus Publishing), has been chosen... Continue reading at The Bookseller

[ The Bookseller | 2012-10-09 00:00:00 UTC ]
More news stories like this |

Pan Mac wins Total War series

Pan Macmillan has acquired a new adventure series in a joint acquisition with US sister company,... Continue reading at The Bookseller

[ The Bookseller | 2012-10-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sister company #joint acquisition #adventure series #pan macmillan

Simply Books wins Stockport retail award

Simply Books of Bramhall in Cheshire has been judged Independent Retailer of the Year at the... Continue reading at The Bookseller

[ The Bookseller | 2012-10-05 00:00:00 UTC ]
More news stories like this |

Bulgarian author wins BBC short story award

Bulgarian author Miroslav Penkov has won the £15,000 BBC International Short Story Award,... Continue reading at The Bookseller

[ The Bookseller | 2012-10-03 00:00:00 UTC ]
More news stories like this |

Lancaster wins SLA School Librarian of the Year 2012

Adam Lancaster has been named the SLA School Librarian of the Year 2012, receiving the award this... Continue reading at The Bookseller

[ The Bookseller | 2012-10-01 00:00:00 UTC ]
More news stories like this |

New Report Sees Gradual Decline in Book Spending

Given the state of flux in the book world, it can be dangerous to predict industry sales trends, but the private investment banking firm Veronis Suhler Stevenson has done just that in its latest annual report, the “VSS Communications Industry Forecast (2012–16).” Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-09-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book world #book spending

Further delay to Library Select Committee Report

The Select Committee Report into library closures will not be released until the end of October... Continue reading at The Bookseller

[ The Bookseller | 2012-09-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #library closures

Fortune Relaunches iPad App With Free, Paid Content Mix

In an effort to gain subscribers, Fortune has relaunched its iPad app with a mix of free and paid content. Continue reading at Folio Magazine

[ Folio Magazine | 2012-09-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #paid content

Tesco recruits Andy McNab's ebook firm Mobcast to help win the Supermarket content war

Hot on the heels of purchasing Blinkbox and Peter Gabriel's WE7, Tesco has purchased Andy McNab's ebook publishers, Mobcast. It seems clear that the British supermarket heavyweight is currently engaged in a phony war with rival Sainsburys, which snapped up Rovi, Global Media Vault and Anobii for... Continue reading at Engadget

[ Engadget | 2012-09-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook publishers #peter gabriel

Will Paid Reviews Bite Amazon Back?

At least one entrepreneur sells positive book reviews to Amazon authors. How an apparently unreliable customer-review system might finally eat itself. Continue reading at The Atlantic

[ The Atlantic | 2012-08-28 00:00:00 UTC ]
More news stories like this |