High Impact Ads on the Rise for MPA Members

While it may not apply to overall advertising budgets, "big" was in for individual ad pages that ran in MPA member magazines in 2010. According to data collected by MagazineRadar, high-impact ads that ran on heavy stock were up 19 percent in 2010 and the actual ad size increased as well: the average number of heavy-stock pages per ad increase Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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Kensal Rise Library to get Bilbary profits share

Former Waterstones m.d. Tim Coates plans to help campaigners re-open Kensal Rise Library by... Continue reading at The Bookseller

[ The Bookseller | 2012-08-28 00:00:00 UTC ]
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Bilbary partnership 'could raise thousands' for Kensal Rise

Former Waterstones m.d. Tim Coates plans to help campaigners re-open Kensal Rise Library by... Continue reading at The Bookseller

[ The Bookseller | 2012-08-28 00:00:00 UTC ]
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MPA Study: Social Media Enhances Magazine Consumption, Engagement for Millennials

  In a new study produced by the MPA, the Association of Magazine Media, and research firm GfK MRI, data reveals that Millennial magazine media readers aged 18 to 34 believe that technology has improved their experience of accessing various media—including magazines. Continue reading at Folio Magazine

[ Folio Magazine | 2012-08-27 00:00:00 UTC ]
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B&N Will Rise or Fall with Content

While Barnes & Noble has created lots of buzz and headlines with its Nook e-reading devices, its future profitability lies in the sale of content. That was the message CEO William Lynch delivered to analysts last week in a conference call discussing first-quarter results. Improved gross... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-08-24 00:00:00 UTC ]
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W H Smith reports high street book sales increase

W H Smith has announced that it expects full-year results to be at the top end of market... Continue reading at The Bookseller

[ The Bookseller | 2012-08-23 00:00:00 UTC ]
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Kensal Rise Library campaigners half-way to fundraising target

Campaigners trying to create a community library in Kensal Rise have raised nearly half the money... Continue reading at The Bookseller

[ The Bookseller | 2012-08-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #kensal rise #community library #fundraising target

BA backs indie's high street shopping campaign

An independent bookseller who launched a campaign to encourage more people to shop on their high... Continue reading at The Bookseller

[ The Bookseller | 2012-08-17 00:00:00 UTC ]
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Kensal Rise campaigners seek £70k in donations

Campaigners trying to create a community library in Kensal Rise are seeking £70,000 of... Continue reading at The Bookseller

[ The Bookseller | 2012-08-14 00:00:00 UTC ]
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London's high street 'dead' as Games hit trade

Retailers have spoken of “dead” high streets in London as shoppers avoid the West End... Continue reading at The Bookseller

[ The Bookseller | 2012-07-31 00:00:00 UTC ]
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Japan primed for ebook rise

Japan is set to fully enter the ebook age with four high-profile device launches in the next few... Continue reading at The Bookseller

[ The Bookseller | 2012-07-16 00:00:00 UTC ]
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Gannett Shares Rise as Earnings Beat Expectations

Although quarterly revenue dropped 2.1 percent, the newspaper publisher earned 56 cents a share, beating a forecast of 52 cents. Continue reading at The New York Times

[ The New York Times | 2012-07-16 00:00:00 UTC ]
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Print book sales hit 2012 high

Thanks to the record-breaking popularity of E L James' Fifty Shades trilogy, printed book... Continue reading at The Bookseller

[ The Bookseller | 2012-07-03 00:00:00 UTC ]
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Steep rise in digital revenues at CUP

Cambridge University Press has seen its digital revenues rise 70% over the past year to account... Continue reading at The Bookseller

[ The Bookseller | 2012-06-29 00:00:00 UTC ]
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Hearst Unveils Private Ad-Buying Marketplace for Its Magazine Websites

Another big magazine company is looking to ad tech to make its online ad inventory more valuable. Six months after Conde Nast launched a private ad marketplace to increase the sell-through of its online ad space without opening it up to public ad e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-27 00:00:00 UTC ]
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Big players slip as emerging markets rise

The top 10 publishers in the world had their lowest combined market share last year in the Livres... Continue reading at The Bookseller

[ The Bookseller | 2012-06-22 00:00:00 UTC ]
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More Tablet Owners Want Free Apps, With Ads, Instead of Paid

Both the number of people who use tablets and usage per tablet user are exploding. But tablet users' appetite for paid apps isn't following the trend.   A new study commissioned by the Online Publishers Association found that 54% of tabl ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-19 00:00:00 UTC ]
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Indies continue to decline on high street

Booksellers Association chief executive Tim Godfray has renewed calls for publishers to "... Continue reading at The Bookseller

[ The Bookseller | 2012-06-15 00:00:00 UTC ]
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Kensal Rise Library campaigners petition All Souls

The Friends of the Kensal Rise Library has written to All Souls College to ask it to consider... Continue reading at The Bookseller

[ The Bookseller | 2012-06-11 00:00:00 UTC ]
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Books 'weak' as May sales rise 3.4%, says BRC

The May sunshine led to a 3.4% total sales increase last month, according to the British Retail... Continue reading at The Bookseller

[ The Bookseller | 2012-06-07 00:00:00 UTC ]
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Maximizing Digital Ad Inventory

As advertising dollars continue to tighten, publishers are looking for ways to prove their inventory’s worth to clients. Forbes relies on digital ad and inventory management provider Maxifier to optimize the metrics important to its advertising partners. Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-07 00:00:00 UTC ]
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