HarperCollins to Provide Content for JetBlue

HarperCollins Publishers has signed on as the exclusive book content partner for JetBlue's new inflight wi-fi program, Fly-Fi, which provides content to airline passengers. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2014-11-24 00:00:00 UTC ]
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Snapchat Discover Content Is Now Shareable

Media partners like CNN, BuzzFeed, and Vox will finally be able to share Discover content outside of Snapchat.Snapchat has until now been something of an island in the social media landscape: Unlike YouTube or Twitter, it wasn't possible to directly link to Snapchat content. This meant that... Continue reading at Fast Company

[ Fast Company | 2015-12-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #find ways #discover channels #media partners #snapchat content


HarperCollins Struggles with Shipping Delays in Canada

During the first holiday shopping season without its Toronto-area warehouse, HarperCollins has been struggling to get shipments to Canadian booksellers in a timely manner, causing frustration and impacting sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-01 00:00:00 UTC ]
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Kenya Fights to Foster More Digital Content Creation

The second half of our report from the 2015 East Africa Digital Reading Summit in Kenya looks at efforts to develop and distributing more local digital content. The post Kenya Fights to Foster More Digital Content Creation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-01 00:00:00 UTC ]
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Snapchat Finally Enables Publishers to 'Deep Link' to Their Discover Content

Snapchat’s enabling its publishing partners to promote their channels on Facebook and Twitter with links directly to their content, the company said today.   The media partners, which include Hearst, IGN, Vox, BuzzFeed, CNN and Vi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-01 00:00:00 UTC ]
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Kids These Days: They Might Just Pay for Digital Content

Media consumers who prefer native digital content now make up nearly half the audience for entertainment in developed markets and more than a third of the audience for publishing and online services. In developing markets, those shares are slightly lower but trending in the same direction, Bain... Continue reading at Advertising Age

[ Advertising Age | 2015-11-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online news #media companies #mobile channels


Snapchat plans to add holiday-themed content from Brit + Co

On Snapchat's Discover feature, users get quick app access to a wide variety of mobile video channels from the likes of CNN, Vice, Buzzfeed and a dozen other media brands. Starting Friday, U.S. users get an option just for the holidays.Online publishing and retail start-up Brit + Co will deliver... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-11-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online publishing #media brands #wide variety #discover feature #brit + #snapchat plans


‘Hunger’ for UK content at Shanghai children's fair

UK publishers exhibiting at the third Shanghai International Children's Book Fair last week reported very busy schedules, with Chinese publishers looking overwhelmingly for series, in either fiction or non-fiction. Continue reading at The Bookseller

[ The Bookseller | 2015-11-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #chinese publishers #busy schedules #shanghai children #book fair


What’s next for Coke’s branded content site, ‘Journey’

Coke's Journey, the brand publishing site that replaced the brand's corporate site three years ago, is now in 18 markets. Doug Busk, who heads social communications there, wants to make that 36 by next year. And he's feeling the pinch other publishers are too: Decreased Facebook reach has pushed... Continue reading at Digiday

[ Digiday | 2015-11-16 00:00:00 UTC ]
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Derkacz joins HarperCollins as sales director

Anna Derkacz is joining HarperCollins as sales director for fiction, non-fiction and Avon in the New Year to cover the maternity leave of Laura Fletcher. Continue reading at The Bookseller

[ The Bookseller | 2015-11-13 00:00:00 UTC ]
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Earnings Tumble at HarperCollins

Lower ebook sales were the major factor in dropping EBITDA by 24% in the quarter ended September 30, 2015 at HarperCollins. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-05 00:00:00 UTC ]
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HarperCollins Buys E-Book Deal Newsletter, The Midlist

HarperCollins has acquired The Midlist, a daily e-mail newsletter that features ebook deals from a variety of publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-28 00:00:00 UTC ]
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The Distributed Content Landscape: ?an Overview for Publishers

In the future, we may remember 2015 as the year when content fragmentation hit the mainstream. Facebook Instant Articles (or Facebook IA in the interest of brevity), Snapchat Discover, Apple News, Twitter Moments, and ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-26 00:00:00 UTC ]
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HarperCollins Positive About New Frankfurt Book Fair Layout

The new home for English-language publishers in Hall 6 at the Frankfurt Book Fair is a positive change, says Charlie Redmayne of HarperCollins. The post HarperCollins Positive About New Frankfurt Book Fair Layout appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-16 00:00:00 UTC ]
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Frankfurt Book Fair 2015: HarperCollins to Release YA Novel in 16 Languages Next May

As part of the marketing campaign for the new young adult novel by Alyson Noël, 'Unrivaled,' HarperCollins will publish the book simultaneously May 10, 2016 in 16 languages. The novel will feature covers that will be coordinated across the different markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #young adult #marketing campaign


Lessons from Snapchat’s retreat from original content

Snapchat's retreat from home-grown content reflects an inherent tension between platforms and publishers. The one-to-one messaging app has been courting traditional publishers and everyday people to post directly on the platform, but at the same time, like other platforms, it’s trying to create... Continue reading at Digiday

[ Digiday | 2015-10-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #losing proposition #user base #mixed results #messaging app #original content


Up For Debate: Can Content Really Save Advertising?

Here's a reversal pretty much nobody saw coming: What used to be regarded as one of the most skippable forms of advertising -- custom content -- is now being held up by many in the industry as the thing that just might save advertising from all manner of ad-avoidance behavior, including ad... Continue reading at Advertising Age

[ Advertising Age | 2015-10-12 00:00:00 UTC ]
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HarperCollins Unveils Custom House, Geoff Shandler’s New Imprint

The new imprint will publish, HarperCollins said, “Books of lasting significance that inspire conversation." Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-09 00:00:00 UTC ]
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Content Will Exist in a Continuum

Dan Nigloschy of codeMantra believes that now is the time for a second digital revolution in book publishing, one that takes advantage of digital agility. The post Content Will Exist in a Continuum appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-07 00:00:00 UTC ]
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Facebook Expands Mobile Video Feature That Helps Content Creators Make Money

In July, Facebook made a big move into YouTube's turf with plans to launch Suggested Video—a feed of curated video clips from brands like Funny or Die, the NBA and Tastemade. After a small test over the past three months, it's now showing up in more mobile news feeds. Clicking on a video from a... Continue reading at AdWeek

[ AdWeek | 2015-10-03 00:00:00 UTC ]
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HarperCollins signs three-book deal with Morpurgo

Michael Morpurgo has signed a three book deal with HarperCollins and the first new title will be published later this month. Eagle in the Snow, released 8th October (h/b, £12.99), was inspired by the true story of Henry Tandey, the most decorated British soldier of the First World War and the... Continue reading at The Bookseller

[ The Bookseller | 2015-10-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marketing campaign #world war #true story #book deal #michael morpurgo