Google placed 'Stranger Things' AR ads in 'The New York Times'

If you see advertisements for a mall that look like they came straight out of the '80s on today's print edition of The New York Times, fire up Google Lens. Those neon-colored ads are most likely for Starcourt, the fictional Hawkins, Indiana mall that... Continue reading at 'Engadget'

[ Engadget | 2019-07-11 13:00:00 UTC ]
News tagged with: #google lens #stranger things

Other Publishing stories related to: 'Google placed 'Stranger Things' AR ads in 'The New York Times''

Emmys ratings skid to an all-time low (and maybe that's not such a bad thing)

Ratings for Fox’s presentation of the 71st Primetime Emmy Awards plummeted to an all-time low Sunday night, but given that the broadcast now functions as a three-hour infomercial for the streaming services and premium cable networks that are gobbling network TV’s lunch, it’s perhaps for the best... Continue reading at Advertising Age

[ Advertising Age | 2019-09-23 22:17:27 UTC ]
More news stories like this | News stories tagged with: #traditional tv #anthology

Now trending in ad tech: 4 things digital marketers should get smart about

At the end of 2018, Magna Global released its advertising forecast, which predicted that digital advertising will account for 50 percent of global ad spend in 2019. During my decade in the digital media space, part of which has been as the vice president of a digital media and ad tech marketing... Continue reading at Advertising Age

[ Advertising Age | 2019-09-18 14:00:00 UTC ]
More news stories like this | News stories tagged with: #growing exponentially #digital media

How 'cookie matching' at Google caused an ad tech divide

Google's most vocal critics have caused a schism among the ad-tech community: One group led by Brave, a rival web browser, claims to have analyzed Google's ad exchange and found sneaky data-sharing with partners. Meanwhile, Google's defenders say rivals are being alarmist about a common industry... Continue reading at Advertising Age

[ Advertising Age | 2019-09-09 16:35:44 UTC ]
More news stories like this | News stories tagged with: #digital advertising #phone interview #e-mail statement #big deal #digital publishers

How the New York Times broke Harvey Weinstein

Review of 'She Said: Breaking the Sexual Harassment Story that Helped Ignite a Movement' by Jodi Kantor and Megan Twohey Continue reading at The Washington Post

[ The Washington Post | 2019-09-08 13:51:50 UTC ]
More news stories like this | News stories tagged with: #jodi kantor #megan twohey

Movies Aren’t Telling Love Stories Anymore. So The New York Times Brought Them to Amazon

The romance genre has all but disappeared from films, so now several cable and streaming outlets have claimed it for themselves. The latest to jump on board is Amazon Prime Video. The streaming service will soon air Modern Love, a new anthology series debuting Oct. 18 that features eight... Continue reading at AdWeek

[ AdWeek | 2019-07-28 00:59:10 UTC ]
More news stories like this | News stories tagged with: #romance genre #streaming service #anthology

The New York Times profiles Louise Erdrich’s Native American-focused bookstore.

The New York Times books section today featured a lovely profile by J. D. Biersdorfer of Birchbark Books & Native Arts, the Minneapolis bookstore owned by National Book Award-winning writer Louise Erdrich which provides indigenous-language guides, literature and crafts, alongside the latest... Continue reading at Literrary Hub

[ Literrary Hub | 2019-07-25 17:50:55 UTC ]
More news stories like this | News stories tagged with: #bookstore

The New York Times would like to have a private word with you

Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here’s the previous edition. A private word: Back in April, The New York Times announced the launch of... Continue reading at Advertising Age

[ Advertising Age | 2019-07-17 18:51:36 UTC ]
More news stories like this | News stories tagged with: #ground floor #regular basis #named editor #marie claire #publishing giant

Point-Counterpoint: Amazon Responds at Length to a New York Times Critique

In a Times report on counterfeited book sales online–and a ringing response from Amazon–a long-growing publishing retail debate moves into the spotlight. The post Point-Counterpoint: Amazon Responds at Length to a New York Times Critique appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-06-25 11:20:27 UTC ]
More news stories like this | News stories tagged with: #amazon responds #book sale

Daunt to split time between London and New York in Barnes & Noble deal

James Daunt will split his time between London and New York after Waterstones' parent Elliott Advisors (UK) announced that it had agreed to acquire the giant US bookseller Barnes & Noble for $683m. Continue reading at The Bookseller

[ The Bookseller | 2019-06-08 16:19:54 UTC ]
More news stories like this | News stories tagged with: #james daunt

Amazon aims to challenge Google after acquiring Sizmek ad server

Amazon has agreed to acquire the ad server business of Sizmek, a move which will have significant implications for both marketers and Google. Although terms of the deal were not disclosed, one person whose company was also bidding on Sizmek’s ad server believes the company was seeking about $30... Continue reading at Advertising Age

[ Advertising Age | 2019-05-31 15:26:13 UTC ]
More news stories like this | News stories tagged with: #aggressive moves #holding companies

Almost half of UK don't know Google is funded by ads

Google and Facebook command more than 60% of online adspend, Ofcom figures show. Continue reading at Media Week

[ Media Week | 2019-05-31 08:06:09 UTC ]
More news stories like this | News stories tagged with: #uk don

‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook

At the center of the TV industry’s audience targeting efforts is OpenAP, which will roll out a marketplace for advertisers to buy targeted TV and digital video ads. The post ‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-30 04:01:33 UTC ]
More news stories like this | News stories tagged with: #facebook appeared #tv industry

How Google is rewriting the rules of ad auctions

Google is moving to a simpler online advertising model called “unified auctions,” but its adoption will be anything but simple for the publishers who rely on the internet giant’s technology to manage their ad inventory. In the coming months, Google is aiming to level the playing field for... Continue reading at Advertising Age

[ Advertising Age | 2019-05-28 07:00:00 UTC ]
More news stories like this | News stories tagged with: #made sense #makes sense #digital advertising #good read

Google unveils new digital ad formats, and Facebook issues a warning

Google is giving advertisers a ton of extra digital real estate, adding new promotional formats to online search, YouTube and its increasingly popular Discover service. Meanwhile, Facebook Inc. is close to rolling out a long-awaited privacy feature, but it issued a warning to advertisers... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-05-14 18:20:00 UTC ]
More news stories like this | News stories tagged with: #google unveils #facebook issues #giving advertisers #promotional formats #online search

Google unveils new digital ad formats, and Facebook issues a warning

[ Baltimore Sun | 2019-05-14 18:20:00 UTC ]
More news stories like this | News stories tagged with: #google unveils #facebook issues #giving advertisers #promotional formats #online search

The New York Post vs. the (non-Murdoch) media, Google backs local news: Publisher's Brief

Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition.The news from Cupertino: "Apple's string of new subscription services pushes... Continue reading at Advertising Age

[ Advertising Age | 2019-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #meredith magazines #great opportunity #troy young #hearst magazines #daily beast

New York Times publisher responds to president's 'public enemy' tweet

In presidential tweet news, this happened Wednesday: Trump didn't get specific about the "false" reporting, but it seems likely that he saw the print edition of this morning's New York Times with... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public enemy

Egypt Turns Back Veteran New York Times Reporter

David D. Kirkpatrick was Cairo bureau chief for The New York Times between 2011 and 2015, and is the author of a recent book on the country. Continue reading at The New York Times

[ The New York Times | 2019-02-19 00:00:00 UTC ]
More news stories like this |

Jill Abramson says Howard Kurtz trying to 'Foxify my book' by focusing on passage critical of New York Times

Jill Abramson, the former executive editor of the New York Times, says that a Fox News report claiming that she views her former employer as biased against President Trump took words from her forthcoming book out of context. The Fox News article, written by Howard Kurtz and headlined "Former NY... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jill abramson #president trump