Google Offers Publishers a Way to Monetize Content With Surveys

Google has announced a new way for online news publishers to gate access to their premium content, by requiring would-be readers to fill in a survey first. Continue reading at 'PC World'

[ PC World | 2012-03-30 00:00:00 UTC ]
News tagged with: #monetize content #premium content

Other Publishing stories related to: 'Google Offers Publishers a Way to Monetize Content With Surveys'


Publishing Underwent Massive Disruption but Remains Grounded With Quality Content and Emerging Tech

No one can argue that publishing hasn't gone through monumental changes, which is especially seen over the course of 2018 with the many print publications that shuttered this year, like Glamour, or at the very least drastically reduced their print schedules, like Seventeen. There was also the... Continue reading at AdWeek

[ AdWeek | 2018-12-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quality content #print publications


Google and publishers edge closer to reaching common ground for GDPR standards

Major European publishers, agency groups and ad tech vendors have agreed on a compromise when it comes to serving ads under GDPR. The post Google and publishers edge closer to reaching common ground for GDPR standards appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post google #serving ads


Microcosm Offers ‘A People’s Guide to Publishing’

When a young intern at Microcosm Publishing asked its founder what she should read to complete her publishing education, he was stumped. Then he wrote the book she needed. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing education


Digiday Research: YouTube is the easiest platform for European publishers to monetize

European publishers surveyed by Digiday rated YouTube as the easiest platform to monetize ahead of Instagram, Twitter and Facebook. The post Digiday Research: YouTube is the easiest platform for European publishers to monetize appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #easiest platform #european publishers


Digiday Research: European publishers expect to make more money from branded content in 2019

Three-quarters of European publishers surveyed by Digiday plan to increase revenues from video advertisements and branded content in 2019. The post Digiday Research: European publishers expect to make more money from branded content in 2019 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #branded content #increase revenues


Digiday Research: Which platforms publishers say monetize best

Publishers struggle to generate revenues from social platforms but they rate Facebook as the easiest. The post Digiday Research: Which platforms publishers say monetize best appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #publishers struggle #social platforms


The PW Publishing Industry Salary Survey, 2018

The industry made small improvements on such hot-button issues as pay disparity and workforce diversification in 2017—but sexual harassment remains an issue. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hot-button issues


Digiday Research: Publishers rely on Facebook for paid content distribution

A survey by Digiday found that 86 percent of publishers pay to distribute content on platforms. The post Digiday Research: Publishers rely on Facebook for paid content distribution appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #digiday found #publishers rely #publishers pay #distribute content


Building for People: Facebook’s Approach to Publisher Monetization

Today, people on average spend nearly a third of their day engaging with digital content, according to Adobe's 2018 Consumer Content Survey. Navigating audiences across various platforms is a constant challenge for publishers. At Facebook, we believe in building community for people across... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #size fits


Frankfurt Notes: Italy Sending 249 Publishers; AI Survey at the Buchmesse

With an eye to 2023, when Italy will be Frankfurt's Guest of Honor, a new, expanded exhibition space is being inaugurated. And the book fair will be surveying publishers on issues around artificial intelligence. The post Frankfurt Notes: Italy Sending 249 Publishers; AI Survey at the Buchmesse... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #frankfurt notes #book fair #artificial intelligence


Facebook is playing nicer with publishers by easing up on ad and content restrictions

Facebook Watch is still no jackpot. But Facebook is letting more publishers sell their own ad inventory and has warmed up to non-exclusive content. The post Facebook is playing nicer with publishers by easing up on ad and content restrictions appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers sell #ad inventory #facebook watch #post facebook #content restrictions


Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits

A new Chartbeat study found only one-third of publishers see clear evidence of a traffic increase from the fast-loading articles format. The post Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #benefits appeared #publishers start


Google publishes its own archive of US political ads

In the months leading up to the US midterm elections, the big online sites that inadvertently hosted the worst manipulation back in 2016, like Facebook and Twitter, have adopted new advertising policies to enforce transparency. So has Google, which h... Continue reading at Engadget

[ Engadget | 2018-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google publishes #political ads #months leading #midterm elections #advertising policies


Education Publishers Push Digital Content as the New School Year Begins

A study commissioned by Ingram finds that students delay or avoid purchasing expensive textbooks. Education publishers respond with digital textbooks. The post Education Publishers Push Digital Content as the New School Year Begins appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study commissioned #digital textbooks


Aiming for TV dollars, digital publishers adopt Nielsen’s Digital Content Ratings

Publishers including BuzzFeed, Group Nine and Business Insider are investing in third-party measurement to add legitimacy to their video audiences. The post Aiming for TV dollars, digital publishers adopt Nielsen’s Digital Content Ratings appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business insider #third-party measurement


How do I get my book published? You asked Google – here’s the answer | Katy Guest

Every day millions of people ask Google life’s most difficult questions. Our writers answer some of the commonest queriesBefore trying to answer this very important question, it is useful to ask yourself another one: “Why should I get my book published?” What do you hope to achieve by releasing... Continue reading at The Guardian

[ The Guardian | 2018-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #difficult questions #important question #important story #jk rowling


StatShot Annual Publisher Survey Puts 2017 Estimated US Revenue at $26.2 Billion

In 2017, the US book publishing industry reported revenues of $26.2 billion, according to the Association of American Publishers report, StatShot The post StatShot Annual Publisher Survey Puts 2017 Estimated US Revenue at $26.2 Billion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-07-23 00:00:00 UTC ]
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The Daily Beast Will Now Offer Exclusive Content to Paying Subscribers

The Daily Beast will offer exclusive content to subscribers, joining other publishers who are betting on their audience and hoping they're loyal enough to pay for the material they post. Many publishing companies--including most recently, Bloomberg, Vanity Fair, Business Insider (and... Continue reading at AdWeek

[ AdWeek | 2018-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paying subscribers #daily beast #vanity fair #business insider


How B2B Publishers Are Driving Meaningful Engagement With Sponsored Content

One of the many goals behind ALM Media’s ongoing overhaul of its digital operations has been a desire to offer its marketing partners products that leverage new capabilities and conform to readers’ changing expectations of media brands. On the advertising side, few offerings carry more promise... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rules apply #marketing partners


Google is using Facebook fatigue to woo publishers

Through mounds of grants, training and in-house expertise, Google’s impact on the publishing business is pervasive. The post Google is using Facebook fatigue to woo publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post google #in-house expertise #publishing business