Google made a move Tuesday that should have every publisher and ecommerce player on notice, expanding links to Accelerated Mobile Pages beyond a carousel at the top of its search results to the full list of hits below.Google has been displaying AMP pages in a carousel intended to highlight news articles, where the initiative began. At the same time, the search giant has been encouraging digital retailers to start using the AMP format for the mobile sites, recruiting nearly half a dozen to participate.Now non-news publishers that have adopted AMP seem to have outpaced Google's expectations, with sites that publish rap lyrics or recipes, for example, mingling with news articles in the AMP results up top. The change today should address that and surface those pages in the rest of the search results. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2016-08-02 00:00:00 UTC ]
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Kate Mosse, Hari Kunzru and the Guardian’s literary editor Claire Armitstead are to... Continue reading at The Bookseller
[ The Bookseller | 2012-01-18 00:00:00 UTC ]
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World Book Night is continuing its international spread, with Germany now set to join the UK... Continue reading at The Bookseller
[ The Bookseller | 2012-01-17 00:00:00 UTC ]
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News Corp. Chairman Rupert Murdoch is talking nonsense, according to Google. Murdoch, a Twitter user for only the past several weeks, used the service to fire a barrage of accusations Saturday night against President Obama and Google. Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-01-16 00:00:00 UTC ]
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The earnings of German book retailer Thalia's parent group Douglas Holding will be hit by the... Continue reading at The Bookseller
[ The Bookseller | 2012-01-13 00:00:00 UTC ]
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Illustrated publisher Thames & Hudson is to expand its children's list with new non-... Continue reading at The Bookseller
[ The Bookseller | 2012-01-12 00:00:00 UTC ]
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Joanna Ellis, former marketing director at Faber, is to join The Literary Platform as associate... Continue reading at The Bookseller
[ The Bookseller | 2012-01-12 00:00:00 UTC ]
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Simon & Schuster has appointed Claire Hey as senior commissioning editor for fiction,... Continue reading at The Bookseller
[ The Bookseller | 2012-01-11 00:00:00 UTC ]
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Publishers who worry that digital ad tech is hammering their premium pricing are increasingly turning to private exchanges, where they hope a velvet rope approach will keep keep bargain buyers out. Here's a similar approach from mobile ad startup Medialets, which has created an exchange... Continue reading at AllThingsD
[ AllThingsD | 2012-01-10 00:00:00 UTC ]
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Mobile rich media ad platform Medialets is getting into the matchmaking business. In an announcement today, the New York-based company said it is launching Medialets Private Marketplace, an invitation-only buying platform to connect advertisers with the Web’s top mobile publishers. Unlike an ad... Continue reading at AdWeek
[ AdWeek | 2012-01-10 00:00:00 UTC ]
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Print book sales have “remained tough”, hit by consumer caution and growing ebook... Continue reading at The Bookseller
[ The Bookseller | 2012-01-10 00:00:00 UTC ]
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An imprint of Penguin Group USA discovered Kerry Schafer after she posted samples on Bookcountry.com, a site that lets writers share their work. Continue reading at The New York Times
[ The New York Times | 2012-01-09 00:00:00 UTC ]
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The first category of this year's Bookseller Industry Awards opens next week, with... Continue reading at The Bookseller
[ The Bookseller | 2012-01-06 00:00:00 UTC ]
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The first category of this year's Bookseller Industry Awards opens next week, with... Continue reading at The Bookseller
[ The Bookseller | 2012-01-06 00:00:00 UTC ]
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Penguin Children's Group has created the role of acquisitions manager for its media and... Continue reading at The Bookseller
[ The Bookseller | 2012-01-06 00:00:00 UTC ]
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"The TV Book Club" returns to More4 on Sunday 29th January with author S J Watson's... Continue reading at The Bookseller
[ The Bookseller | 2012-01-05 00:00:00 UTC ]
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"The TV Book Club" returns to More4 on Sunday 29th January with author S J Watson's... Continue reading at The Bookseller
[ The Bookseller | 2012-01-05 00:00:00 UTC ]
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An MP has joined the Bookseller Association's calls for the government to respond to the Mary... Continue reading at The Bookseller
[ The Bookseller | 2012-01-04 00:00:00 UTC ]
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Google Books and the French online publication ActuaLitté have launched a digital library... Continue reading at The Bookseller
[ The Bookseller | 2011-12-23 00:00:00 UTC ]
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Ealier this month, Ziff Davis Enterprise [ZDE] completed a significant step in its OmniDigital strategy, rolled out earlier this year. Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-22 00:00:00 UTC ]
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Arts and crafts specialist Search Press has reported a turnover of £6.4m in its financial... Continue reading at The Bookseller
[ The Bookseller | 2011-12-21 00:00:00 UTC ]
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