Fusion is launching an initiative today with the hashtag #DearNextPresident, asking Americans—with a sharp focus on young, diverse groups—what issues they want President Barack Obama's successor to focus on. And contenders like Hillary Clinton, Donald Trump, Carly Fiorina and Bernie Sanders could probably learn from the media player's wide social strategy. The publisher will collect answers via Facebook, Twitter, Instagram and Snapchat until the presidential election in November 2016. To push the endeavor wide, spots featuring Salma Hayek, Kristen Bell, Rachel Bilson and other celebrities will run on Fusion TV, various digital platforms and over-the-top video channels. The effort will also entail offline activations to create buzz in cities like New York, Los Angeles, Miami and Boulder, Colo., where young people will be asked to complete the phrase "Dear Next President, I wish you would...." The project is the latest brainchild of Hillary Frey, Fusion executive editor, who has been cultivating a "news junkie" audience among Gen Y readers since she joined the company several months ago. Many people considered 2012 to be the first hashtag election, and Fusion's campaign underscores the new reality for politicians who want to connect with young voters. The difference in this election is candidates have to go through many more social channels than they did four years ago. Some contenders have been quick to bring their message to platforms ranging from Twitter to... Continue reading at 'AdWeek'
[ AdWeek | 2015-09-23 00:00:00 UTC ]
News tagged with:
#social channels
The number of independent bookshops in the UK and Ireland has grown for the fifth consecutive year despite challenges brought by the pandemic, the Booksellers Association says. Continue reading at The Bookseller
[ The Bookseller | 2022-01-07 22:34:12 UTC ]
More news stories like this | All news stories tagged with:
#bookshop
#booksellers association
#challenges brought
#independent bookshops
#consecutive year
Creative Access has released research to coincide with its 10-year anniversary, revealing the disproportionate impact of Covid-19 on people from under-represented groups in publishing, including a sharp decline in financial stability. Continue reading at The Bookseller
[ The Bookseller | 2021-12-17 03:20:02 UTC ]
More news stories like this | All news stories tagged with:
#sharp decline
#under-represented groups
#disproportionate impact
#10-year anniversary
#creative access
She wrote more than 30 books, drawing on history, politics and her own life while examining race, class and gender in America. Continue reading at The Washington Post
[ The Washington Post | 2021-12-15 17:25:58 UTC ]
More news stories like this |
The Biden administration has challenged the deal over concerns it would harm authors, but the publisher said that argument is a misunderstanding of how the book industry works. Continue reading at The New York Times
[ The New York Times | 2021-12-13 17:21:52 UTC ]
More news stories like this | All news stories tagged with:
#random house
#book industry
#biden administration
Penguin Random House is disputing the U.S. Department of Justice's main argument in the government's lawsuit to block PRH’s acquisition of S&S, namely that the merger would lead to "substantial harm to authors of anticipated top-selling books and ultimately, consumers.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-13 05:00:00 UTC ]
More news stories like this | All news stories tagged with:
#penguin random house
#substantial harm
#block prh
#ss purchase
Paige Harris is to join Head of Zeus, taking up the role of social media executive next year. Continue reading at The Bookseller
[ The Bookseller | 2021-12-08 06:17:20 UTC ]
More news stories like this | All news stories tagged with:
#join head
The Book Industry Charitable Foundation says that it has reached its $100,000 goal in its matching gift challenge, but is still $200,000 short of its annual fundraising target. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-08 05:00:00 UTC ]
More news stories like this | All news stories tagged with:
#book industry
#finish line
Marc Myers’s oral history looks at the explosion of rock concerts over four decades. Continue reading at The Washington Post
[ The Washington Post | 2021-12-01 12:00:00 UTC ]
More news stories like this | All news stories tagged with:
#oral history
Following a recent board meeting, the Association of American Publishers has committed itself to amplifying its activities fostering sustainable publishing and diversity, equity, and inclusion efforts. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-18 05:00:00 UTC ]
More news stories like this | All news stories tagged with:
#inclusion efforts
#american publishers
#diversity efforts
While efforts to remove books from schools and library collections are common, freedom to read advocates warn that the current, unprecedented spike in challenges is different. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-18 05:00:00 UTC ]
More news stories like this | All news stories tagged with:
#library collections
#remove books
Society of Young Publishers member Marta Pacini has founded Disturbance Press, a new independent focused on publishing fiction with a social justice theme. Continue reading at The Bookseller
[ The Bookseller | 2021-11-17 17:51:01 UTC ]
More news stories like this | All news stories tagged with:
#fiction publisher
#publishing fiction
Open Road Integrated Media’s Ignition program has substantially increased since the start of the pandemic, and profits for its partner publishers are on the rise. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-17 05:00:00 UTC ]
More news stories like this | All news stories tagged with:
#partner publishers
#ignition program
Disney held its first-ever Disney+ Day on Friday, and wouldn’t you know it, new content from Marvel Studios dominated the slate, with the company announcing or providing updates on 12 different live-action and animated shows. You can see an early look at footage from some of the upcoming shows... Continue reading at Engadget
[ Engadget | 2021-11-12 18:47:14 UTC ]
More news stories like this | All news stories tagged with:
#comic book
#sweet dreams
#short films
#release date
#head writer
#moving forward
Sponsors Mailchimp, The Botanist Islay Dry Gin and Density help send the beloved “live magazine” back on the road. Continue reading at Advertising Age
[ Advertising Age | 2021-11-10 10:15:00 UTC ]
More news stories like this | All news stories tagged with:
#magazine publisher
New polling from the Publishers Association (PA) has revealed 61% of respondents feel proud when a UK book has global success, as the organisation continues to urge against copyright changes. Continue reading at The Bookseller
[ The Bookseller | 2021-11-08 22:10:30 UTC ]
More news stories like this | All news stories tagged with:
#publishers association
#uk book
I’ve recently been enjoying season two of the HBO Max series Love Life. I enjoyed season one because it felt like a combination of an extended rom-com and listening to someone talk about their first dates, two genres I enjoy. Season two is even better, because it stars William Jackson Harper... Continue reading at Literrary Hub
[ Literrary Hub | 2021-11-05 19:27:36 UTC ]
More news stories like this | All news stories tagged with:
#book publishing
#lit hub
#tv shows
The Centre for Literacy in Primary Education welcomes steep increase in representation, but warns there are ‘no quick fixes’The proportion of children’s books featuring a minority ethnic character has almost quadrupled in the last four years, according to a new survey – but researchers say “we... Continue reading at The Guardian
[ The Guardian | 2021-11-04 14:36:37 UTC ]
More news stories like this | All news stories tagged with:
#quick fixes
#picture books
#books featuring
In an unprecedented effort at labor organizing in the comics industry, a group of 10 staffers at Image Comics, a major independent comics publisher, have announced plans to launch a union. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-02 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#announced plans
#image comics
#comics industry
As its CEO Alison Tweed prepares to speak at Sharjah Publishers' Conference, Book Aid International tops 20,000 books in the Iraq project. The post Book Aid International Reaches Mosul’s Library-Rebuild Effort appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-11-01 13:03:46 UTC ]
More news stories like this | All news stories tagged with:
#book aid
A group of YA authors have been forced to backtrack over plans for a Non-Fungible Token (NFT) story following an online backlash against the project. Continue reading at The Bookseller
[ The Bookseller | 2021-10-25 11:15:07 UTC ]
More news stories like this | All news stories tagged with:
#ya authors