Forbes Media is joining the wine club.In the now venerable tradition of publishers extending their brand into non-publishing businesses, Forbes has joined The Wall Street Journal, The New York Times, Rolling Stone and Food & Wine in starting its own wine club.But the family-controlled media company says it's taking a different approach from everyone else. Forbes has partnered with wine e-commerce startup Lot18, whose Tasting Room technology creates a personalized wine "print" that tailors selections to each customer.After members do an initial tasting with a sampler kit and fill out an online survey, they're shipped wine that reflects their tastes in the way Netflix recommends movies to its subscribers based on what they like. Their wine profile continues to be updated as they grade what they drink, explained Lot18 Chief Executive Jay Sung."We met with four or five different wine clubs," said Chief Operating Officer Mike Federle, who joined Forbes in 2011 with a mandate to create brand extensions. "The technology was the differentiator."The Forbes Wine Club and its website will launch on Thursday.Forbes Wine Club members will pay around $10 for the tasting kit, $85 for their first case of a dozen bottles and about $150 for each quarterly delivery thereafter. Forbes and Lot18 will share profits.Mr. Federle believes the club will become a serious business worth "many millions" for Forbes, whose website drew 46 million unique visitors in June, according to... Continue reading at 'Crains New York'
[ Crains New York | 2013-07-17 00:00:00 UTC ]
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For its first Digital Content NewFronts presentation, video startup HealthiNation kept its pitch short and sweet. In what was possibly this year's quickest NewFronts sell so far, HealthiNation showed a seven-minute video skimming over the publisher's fitness, cooking and health content to... Continue reading at AdWeek
[ AdWeek | 2015-05-06 00:00:00 UTC ]
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Richard Madeley and Judy Finnigan have signed a contract to continue their Richard & Judy Book Club, in association with W H Smith, until 2019. The celebrity couple help to select eight titles—mainly authored by new and emerging talent—three times a year: for Spring, Summer and Autumn Book... Continue reading at The Bookseller
[ The Bookseller | 2015-05-06 00:00:00 UTC ]
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The Media Rating Council has issued interim guidance on what it takes for ads on mobile devices to be considered "viewable" and introduced a new category of mobile ad between "viewable" and "not."Advertisers and web publishers use viewability standards to determine whether ads that were served... Continue reading at Advertising Age
[ Advertising Age | 2015-05-05 00:00:00 UTC ]
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Pierre Omidyar, founder and chairman of eBay, who lives in Honolulu and has a net worth of $8.1 billion, is the richest person in Hawaii, according to Forbes magazine. The 47-year-old billionaire Hawaii resident, who also is a co-founder of Honolulu Civil Beat, ranks No. 168 on the 2015... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-04-30 00:00:00 UTC ]
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Facebook drives 25 per cent of all social referrals online, and its algorithm changes can boost or blast a publishers' figures almost overnight. The social network is also reportedly in talks with news outlets inluding the New York Times a ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-04-29 00:00:00 UTC ]
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Acquisition of Cannabis Business Times adds to company’s assets in horticulture segment; print magazine on the way. The post GIE Media Buys Into Cannabis Business appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-04-29 00:00:00 UTC ]
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Heritage only goes so far these days for traditional publishers. That's why Time Inc. is betting big on technology -- and its new CTO Colin Bodell -- to reverse its print woes. Bodell, an Amazon vet, is looking to a mix of paywalls, e-commerce and shared databases to jump-start growth. “If I... Continue reading at Digiday
[ Digiday | 2015-04-27 00:00:00 UTC ]
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Scholastic has reached an agreement to sell its educational technology group to Houghton Mifflin Harcourt for $575 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
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Katie Kutsko, incoming editor-in-chief of The University Daily Kansan at the University of Kansas, is currently oozing awesomely geeky journalism passion. It has spilled over into a compelling manifesto on the publishing platform Medium in ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-04-22 00:00:00 UTC ]
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A new non-fiction book club on Claudia Winkleman's weekly BBC Radio 2 "Arts Show" is to launch this autumn, as part of The Reading Agency partnership with the station. The book club follows on from the Radio 2 Book Club on Simon Mayo's show, and a children's writing competition called 500 Words... Continue reading at The Bookseller
[ The Bookseller | 2015-04-22 00:00:00 UTC ]
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Karen Joy Fowler's We are All Completely Besides Ourselves and David Nicholls' Us are the next two books to be selected for the ITV Loose Women Book Club. The recently-launched book club called Loose Books, sees a different Loose Women panellist pick a book to read each month, which will be... Continue reading at The Bookseller
[ The Bookseller | 2015-04-18 00:00:00 UTC ]
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In Greenlight's Book/Plate series, a multi-course dinner and cocktail service for 40 diners and drinkers is crafted with a nonfiction book or novel in mind. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-17 00:00:00 UTC ]
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To listen to the Audio Book Club discussion of How To Be Both, click the arrow on the player below. Continue reading at Slate
[ Slate | 2015-04-10 00:00:00 UTC ]
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The publishing veteran and author of seven books about St. Francis of Assisi has been tapped to head Franciscan Media Books, the nonprofit publishing arm of the Franciscan Friars of St. John the Baptist. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-10 00:00:00 UTC ]
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Facebook’s cred is still intact with teens, survey saysA Pew Research survey has found that Facebook is the most popular social network among teens, debunking the notion that it was losing ground among the younger generation. While 71 percent of all teens surveyed use Facebook, 41 percent said... Continue reading at PC World
[ PC World | 2015-04-09 00:00:00 UTC ]
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The findings of a new survey debunks theories that Facebook is losing its “cool factor” among teenagers.Facebook is the most popular social network among teens, according to the results of the survey published Wednesday night by the Pew Research Center. The researchers found that 71 percent of... Continue reading at PC World
[ PC World | 2015-04-09 00:00:00 UTC ]
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Club Bertelsmann, Germanys first — and for a long time very successful — book club finally closed its last two retail stores on March 31st 2015. The post Final Shutdown: Club Bertelsmann Closes Remaining Stores appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-06 00:00:00 UTC ]
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The danger of a herd mentality in tech hack circles is real, including missing out on mainstream products, but a nose for interesting news goes beyond analyticsTechnology journalism – and US technology journalism in particular – is getting a roasting every bit as stinging as Justin Bieber’s... Continue reading at The Guardian
[ The Guardian | 2015-03-31 00:00:00 UTC ]
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Bonnier Corporation, publisher of dozens of special-interest publications including Saveur and Popular Science, is in talks to buy Men's Fitness magazine from American Media Inc., according to two people with knowledge of the conversations.One person said the expected sale price is "just shy of... Continue reading at Advertising Age
[ Advertising Age | 2015-03-30 00:00:00 UTC ]
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The two most dynamic topics in news publishing today have to be social media and mobile publishing (comprising mobile Web and mobile-apps). They’re dynamic for different reasons and in different ways. Mobile usage is on a brilliant ascent, ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-03-27 00:00:00 UTC ]
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