Five new things about online campaigning

In 2017, pro-Labour posts and memes were shared more widely on Facebook than Conservative messages. What has changed since then? Continue reading at 'BBC World'

[ BBC World | 2019-05-13 00:19:58 UTC ]

Other news stories related to: "Five new things about online campaigning"

Random House creates online narrative game

Random House is launching a debut author with a new free-to-play online narrative game, Black... Continue reading at The Bookseller

[ The Bookseller | 2013-04-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #debut author #random house

M&C Saatchi designs bookshop campaign

A trade-wide promotion that celebrates books and bookshops is to launch in September, backed by... Continue reading at The Bookseller

[ The Bookseller | 2013-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #celebrates books

Authors campaign to save Venice's bookshops

British novelist Michelle Lovric and Strega Prize-winner Tiziano Scarpa are among a large group... Continue reading at The Bookseller

[ The Bookseller | 2013-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #large group #save venice #authors campaign

Medium's New Collaborative Publishing Feature Encourages Authors To Create Better Things, Together

Medium's hypothesis has always been that people create better things when they work together. The publishing platform's newest tool helps its authors do just that. Biz Stone and Ev Williams' founding mantra for Medium, the publishing platform they launched last August, was, "People create... Continue reading at Fast Company

[ Fast Company | 2013-04-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sea change #ev williams #biz stone #publishing platform

Online translation tools changing lives

You might use Google Translate to read a hard-to-find Manga comic book or to decipher an obscure recipe for authentic Polish blintzes. Continue reading at Stuff

[ Stuff | 2013-04-09 00:00:00 UTC ]
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MJ launches marketing campaign for Marian Keyes

Penguin division Michael Joseph has launched a major marketing campaign to support the paperback... Continue reading at The Bookseller

[ The Bookseller | 2013-04-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marian keyes

Online and in print, magazine launches tumble

Only 23 magazines launched in the first quarter of 2013, compared with 44 in the same period a year ago, but the number of titles that shut down between Jan. 1 and the end of March also dropped, according to figures released Monday by online database MediaFinder.com.The new titles include Condé... Continue reading at Crains New York

[ Crains New York | 2013-04-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #magazine called #positive note #publishing division

How Booksellers Are Faring After Going Online-Only

Over the past five years, rent hikes and competition from big-box retailers and online discounters have contributed to bricks-and-mortar bookstores closing their shops and moving their operations online. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-03-29 00:00:00 UTC ]
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L,B celebrates McCall Smith with digital campaign

Little, Brown is celebrating the 15th anniversary of Alexander McCall Smith’s The No 1... Continue reading at The Bookseller

[ The Bookseller | 2013-03-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #15th anniversary #digital campaign

Hudson Booksellers opens online store, expands beyond overpriced sundries

Is it not enough to make a killing selling $5 bottles of Dasani and two-pill packs of Tylenol? Hudson Booksellers, from the folks behind those fine Hudson News airport establishments, has begun peddling ebooks and book books online. The site, which appears to be (at least partially) powered by... Continue reading at Engadget

[ Engadget | 2013-03-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online store #dan brown #wide variety

How Bookshop Windows Can Support Digital Promotion Campaigns

Dressing bookshop windows is a dying art, but if done with a sense of theatre, it can be a stepping stone to a digital campaign – one that the public unknowingly runs for you. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital campaign #stepping stone #bookshop windows

Integrating Social Marketing Into Brand Campaigns

Social marketing isn’t close to peaking yet, but it’s already a part of almost every conversation between brands and marketers. Close to 90 percent of advertisers are using some form of it, according to a recent Nielsen study. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #brand campaigns

Google applauds Germany's weakened online copyright law

The German Bundestag has adopted a controversial, but weakened, online copyright bill that gives publishers the exclusive right to make commercial use of their publications on the Internet. The bill aims to protect publishers against systematic access to copyrighted content by search engine... Continue reading at PC World

[ PC World | 2013-03-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #news articles #news aggregators #copyrighted content

Interview - HuffPo CEO Jimmy Maymann: 'We Don't See Traditional Online Ads as the Future'

In the face of stagnant growth in traditional advertising, digital publishers are looking to sponsored content as an alternative route, something Buzzfeed has been doing well, and The Atlantic has been doing less well recently. It's an approach ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #alternative route #sponsored content #digital publishers #traditional advertising

Is Online Book Discovery Broken? Here’s How to Fix It

Laura Hazard Owen sums up the problem with book discovery like this: “It doesn’t really work." She offers several solutions gleaned from Digital Book World 2013. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book discovery

9 Other Things That Harper's Publisher Rick MacArthur Googles

"Try finding Harper's Magazine when you Google "magazines that publish essays" or "magazines that publish short stories" -- it isn't easy." No, Rick, no it's not. Continue reading at The Atlantic

[ The Atlantic | 2013-01-18 00:00:00 UTC ]
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Rupert Murdoch says Los Angeles Times purchase not a sure thing

Now that Rupert Murdoch is spinning off News Corp.’s publishing properties into a separate company, media observers have identified the Los Angeles Times as a likely target for acquisition. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-01-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #separate company #rupert murdoch

Reuters Gutting Web Infrastructure for 'Reuters Next,' its Big Online Retooling

Over the past few years, the media arm of Thomson Reuters has been trying to polish its 160-year-old brand to a more contemporary sheen by recruiting A-list journalists and pundits and expanding into areas like blogging, Internet TV and magazines. I ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #thomson reuters

France Rejects Plan to Block Online Ads

The Internet service provider Free restored the ads after meetings with French online publishing and advertising groups, which had complained about a loss of revenue. Continue reading at The New York Times

[ The New York Times | 2013-01-07 00:00:00 UTC ]
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