Fire Writers, Make Videos Is Latest Web Recipe for Publishers

Mic, a website aimed at millennials, used to employ 40 writers and editors producing articles on topics like "celebrating beauty" and "strong women." Ten were let go this month, with most in the revamped newsroom of 63 now focused on making videos for places like Facebook.Critics have called such moves "100 percent cynical" and out of sync with audience demand. Yet Americans are watching more video snippets online, either because they secretly like them or because they're getting harder to avoid. The growing audience for video, more valuable to advertisers than the space next to words, is causing websites to shift resources in what's become known across the industry as the pivot to video."When you think about how many hours people spend watching video versus reading, the audience has already spoken," said Chris Altchek, chief executive officer of Mic. The outlet's viewers spend 75 percent of their time with "visual" content like videos, not text, he said. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-08-30 00:00:00 UTC ]
News tagged with: #growing audience #website aimed #strong women

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South China Morning Post is the Latest Publisher to Swear Off Third-Party Data

South China Morning Post is the latest news publisher to build its own first-party data platform, which it’s calling Lighthouse. Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-06-29 16:45:21 UTC ]
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S&S to publish nature writer's animal history

S&S is to publish an illustrated gift book by nature writer and conservationist Simon Barnes next year.  Continue reading at The Bookseller

[ The Bookseller | 2020-06-28 12:04:41 UTC ]
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We could and should do more: publishers reply to the Black Writers' Guild

Publishers have responded to the Black Writers’ Guild’s open letter, welcoming their suggestions and agreeing they have work to do Continue reading at The Bookseller

[ The Bookseller | 2020-06-16 13:02:41 UTC ]
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Black Writers’ Guild calls for sweeping change in UK publishing

More than 100 authors join new body calling for the industry to address deep-seated inequalities in output and personnelMore than 100 writers including Booker winner Bernardine Evaristo, Benjamin Zephaniah and Malorie Blackman have called on all major publishing houses in the UK to introduce... Continue reading at The Guardian

[ The Guardian | 2020-06-15 17:08:57 UTC ]
More news stories like this | News stories tagged with: #uk publishing #black writers #guild calls #sweeping change #benjamin zephaniah #malorie blackman #george floyd #british publishers #raising awareness #racial inequality #significantly addressing #bestseller charts #major publishing


An open letter to UK publishing from the Black Writers' Guild

The protest movement sweeping the world since the killing of George Floyd in Minneapolis has forced an international soul searching to understand the pervasive racial inequalities that haunt most sectors of our society. Continue reading at The Bookseller

[ The Bookseller | 2020-06-15 17:05:27 UTC ]
More news stories like this | News stories tagged with: #open letter #uk publishing #black writers #george floyd


Black Writers' Guild tells UK publishing how to get its own house in order

The Black Writers' Guild has issued an open letter, signed by writers including Dorothy Koomson, Malorie Blackman, Candice Carty-Williams, David Olusoga and Bernardine Evaristo, telling British publishers it is "deeply concerned" they are "raising awareness of racial inequality without... Continue reading at The Bookseller

[ The Bookseller | 2020-06-14 19:50:25 UTC ]
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PRH becomes latest trade publisher to pull out of Frankfurt

Penguin Random House has joined the other big trade publishers in pulling out of the Frankfurt Book Fair's physical event this year. Continue reading at The Bookseller

[ The Bookseller | 2020-06-08 07:32:23 UTC ]
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Hamish Hamilton to publish Norwegian literary writer Linn Ullmann

Hamish Hamilton will publish Unquiet, a novel by Norwegian writer Linn Ullmann, daughter of film director Ingmar Bergman and actress Liv Ullmann. Continue reading at The Bookseller

[ The Bookseller | 2020-06-05 01:22:58 UTC ]
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How Publishers Can Monetize the Mobile Web

[caption id="attachment_180434" align="alignright" width="300"] Click image to download the Playbook[/caption] Long before Apple introduced Intelligent Tracking Protection in its Safari browsers—making traffic “anonymous” and untargetable in advertisers’ minds—publishers were struggling to... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-11 18:00:21 UTC ]
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UK’s Publishers Association Makes a Five-Point List of Requests

'Concerned about future solvency as a consequence of supply chain interruption,' British publishers appeal to the UK government for swift financial aid. The post UK’s Publishers Association Makes a Five-Point List of Requests appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-04-28 15:40:50 UTC ]
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Dean Atta: 'Reading as widely as possible will help make you a better writer'

Dean Atta answers our questions about his debut YA novel, The Black Flamingo (Hodder Children's Books), which is told in verse and has been shortlisted for the YA Book Prize 2020. Continue reading at The Bookseller

[ The Bookseller | 2020-04-08 04:20:43 UTC ]
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New Works by Writers with Disabilities Hit Publisher Lists

For the first time, a spate of new and forthcoming titles written by people with disabilities across the United States suggests that the publishing industry may finally be amplifying their voices and stories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-03 04:00:00 UTC ]
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Google makes it easier for studios to self-publish Stadia games

Google has launched a new program called Stadia Makers that could lead to the release of more titles for the platform, particularly ones from experienced indie developers. The tech giant has announced the project during its virtual Games Developer Su... Continue reading at Engadget

[ Engadget | 2020-03-24 12:31:00 UTC ]
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S&S Latest Publisher to Bow Out of BookExpo

Simon & Schuster has become the third Big Five publisher to say it will not attend this year's BookExpo and BookCon events set for New York City July 22-26. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-24 04:00:00 UTC ]
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Emerald Publishing launches £20,000 fund to make coronavirus research available

Emerald Publishing has launched a £20,000 fund to cover article processing charges, supporting social scientists in making their research on health emergencies such as coronavirus rapidly available.  Continue reading at The Bookseller

[ The Bookseller | 2020-03-16 15:58:43 UTC ]
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Coronavirus: International Publishers Make COVID-19 Research Content Freely Available

Research houses and scholarly publishers and associations are pooling their content for professional and public access free of charge. The post Coronavirus: International Publishers Make COVID-19 Research Content Freely Available appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-03-16 08:15:00 UTC ]
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Jessica Kingsley Publishers launches writing prize for trans and non-binary writers

Jessica Kingsley Publishers has launched a non-fiction writing prize for trans and non-binary writers. Continue reading at The Bookseller

[ The Bookseller | 2020-03-12 09:48:12 UTC ]
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Sports Publisher Minute Media Makes Half Its Revenue from Licensing Tech

Many digital publishers looking for alternative revenue streams to advertising turn to subscriptions and commerce. But Minute mMedia, home to Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-03-03 18:30:12 UTC ]
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CA Freelance Writers “Encouraged” By Latest AB 5 Development

California Assemblywoman Lorena Gonzalez has revealed updates to a proposed amendment that, if passed, would clarify which writers can be considered independent contractors and which must be treated as full-time employees under state statute AB 5, which took effect on January 1. Revealed on... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-28 19:22:11 UTC ]
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Latinx in Publishing Debuts Writers Mentorship Program

Literary nonprofit Latinx in Publishing has launched a new initiative, the Writers Mentorship Program, which is aimed at providing unpublished and/or unagented writers who identify as Latinx with professional mentorship opportunities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-25 05:00:00 UTC ]
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