Mic, a website aimed at millennials, used to employ 40 writers and editors producing articles on topics like "celebrating beauty" and "strong women." Ten were let go this month, with most in the revamped newsroom of 63 now focused on making videos for places like Facebook.Critics have called such moves "100 percent cynical" and out of sync with audience demand. Yet Americans are watching more video snippets online, either because they secretly like them or because they're getting harder to avoid. The growing audience for video, more valuable to advertisers than the space next to words, is causing websites to shift resources in what's become known across the industry as the pivot to video."When you think about how many hours people spend watching video versus reading, the audience has already spoken," said Chris Altchek, chief executive officer of Mic. The outlet's viewers spend 75 percent of their time with "visual" content like videos, not text, he said. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-08-30 00:00:00 UTC ]
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Independent publishers are "crucial and critical" for literary fiction writers, Costa-winning author Monique Roffey has said, enabling them to take risks no mainstream publisher would allow. Continue reading at The Bookseller
[ The Bookseller | 2021-05-11 11:27:01 UTC ]
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Tired of the subtweets? The peevish reviews? The [gasp] indecorous email sign-offs? Do you wish the literary world would just conduct its brawls out in the open for all to see? Well, now you can fight along at home with Street Writer, Maxwell Neely-Cohen’s absolutely wonderful literary homage to... Continue reading at Literrary Hub
[ Literrary Hub | 2021-02-04 14:06:11 UTC ]
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Hodder & Stoughton is publishing the inside story of the Oxford coronavirus vaccine written by two of the leading scientists who developed it, Professor Sarah Gilbert and Dr Catherine Green. Continue reading at The Bookseller
[ The Bookseller | 2021-02-03 06:00:52 UTC ]
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The planned merger of Penguin Random House and Simon & Schuster may be global but it's bad for books both foreign and domestic. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-12-04 19:25:12 UTC ]
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Booksellers are relying on support and innovation from publishers to help drive sales this year, as the industry's retailers urge the public to shop locally. Continue reading at The Bookseller
[ The Bookseller | 2020-11-19 07:03:01 UTC ]
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As much as 10% of the content that some news publishers produce is now available only to paying readers. The post ‘Reestablishing our journalistic value’: Publishers make more of their exclusive subscriber content appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-11-17 05:01:17 UTC ]
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California’s self-help and spirituality publishers step up to provide encouragement Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-13 05:00:00 UTC ]
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Indie publisher Inkandescent will publish Address Book by Neil Bartlett, a collection of seven stories spanning three centuries. Continue reading at The Bookseller
[ The Bookseller | 2020-10-12 08:32:15 UTC ]
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Seven Dials is publishing a new cookbook containing over 100 "budget-friendly" recipes that can be prepared in under 20 minutes, and cost readers less than £20 a week. Continue reading at The Bookseller
[ The Bookseller | 2020-10-09 11:42:02 UTC ]
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The founders of Children's Book North have advised industry staffers in the north to network as they look to reduce publishing's London focus. Continue reading at The Bookseller
[ The Bookseller | 2020-09-30 20:38:57 UTC ]
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An open letter expressing “love and solidarity for the trans and non-binary community”, spearheaded by authors Kiran Millwood Hargrave and Daisy Johnson, has garnered support from more than 200 writers, including Malorie Blackman, Jeanette Winterson and Joanne Harris. Continue reading at The Bookseller
[ The Bookseller | 2020-09-30 14:25:47 UTC ]
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When One Hundred Years of Solitude hit the market in 1967, the book industry in Spanish was booming. This situation was unimaginable for most writers and critics just a few years before. “How can literature exist,” writer Mario Vargas Llosa asked, “in countries where there are no publishing... Continue reading at Literrary Hub
[ Literrary Hub | 2020-09-11 08:48:47 UTC ]
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Attention to diversity has yet to pay much heed to us, but we are the biggest minority in the world, so if space is cleared everyone stands to win As a disabled writer, it has been a little strange to watch publishers rush to put on online events during the pandemic. Authors have been... Continue reading at The Guardian
[ The Guardian | 2020-09-04 14:00:57 UTC ]
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Del Rey UK, Cornerstone's science fiction and fantasy imprint, will publish The World of Critical Role, a "definitive guide" to the history of the online web series "Critical Role", written by cast of the series and author Liz Marsham. Continue reading at The Bookseller
[ The Bookseller | 2020-08-27 08:30:55 UTC ]
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DK will to publish What Mummy Makes: Family Meal Planner in December 2020, the follow-up to What Mummy Makes: Cook Just Once for You and Your Baby by Rebecca Wilson. Continue reading at The Bookseller
[ The Bookseller | 2020-08-26 14:00:44 UTC ]
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Newly named IDW publisher Jud Meyers, who was placed on administrative leave less than a week after being promoted to the position, has reportedly been fired. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-10 04:00:00 UTC ]
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Fitness author Chloe Madeley is publishing her first recipe book with Transworld in December, called Eating for Results. Continue reading at The Bookseller
[ The Bookseller | 2020-07-28 18:28:23 UTC ]
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The editor-in-chief of Lifehacker and a union representing staffers at the site each blasted parent company G/O Media on Friday over the abrupt firing of the site's travel writer—the latest in a long string of public disputes between management and staff at the one-year-old digital media... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-20 16:06:59 UTC ]
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The editor-in-chief of Lifehacker and a union representing staffers at the site each blasted parent company G/O Media on Friday for firing the site's travel writer, Imani Bashir, without severance pay after finding that it was unable to continue employing her as a non-U.S. resident. In a... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-20 16:06:59 UTC ]
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Limited promotion and marketing budgets reinforce false ideas about how well diverse books and writers will sell. This leads to a negative cycle for black, Asian and minority ethnic writers. Continue reading at The Conversation
[ The Conversation | 2020-07-15 09:57:53 UTC ]
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