Mic, a website aimed at millennials, used to employ 40 writers and editors producing articles on topics like "celebrating beauty" and "strong women." Ten were let go this month, with most in the revamped newsroom of 63 now focused on making videos for places like Facebook.Critics have called such moves "100 percent cynical" and out of sync with audience demand. Yet Americans are watching more video snippets online, either because they secretly like them or because they're getting harder to avoid. The growing audience for video, more valuable to advertisers than the space next to words, is causing websites to shift resources in what's become known across the industry as the pivot to video."When you think about how many hours people spend watching video versus reading, the audience has already spoken," said Chris Altchek, chief executive officer of Mic. The outlet's viewers spend 75 percent of their time with "visual" content like videos, not text, he said. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-08-30 00:00:00 UTC ]
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Phenomenal Media, a company launched by Kamala Harris’ niece that celebrates underrepresented women, is debuting a new partnership with Hachette Books. In 2016, Meena Harris started designing statement t-shirts that quite literally made a statement. Her most famous one read “Phenomenal Woman,”... Continue reading at Fast Company
[ Fast Company | 2023-01-24 08:00:00 UTC ]
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Pluck any classic novel from a bookstore shelf and it will most likely feature an introduction by a contemporary writer. Especially inspired pairing of authors can imbue an old text with new relevance, highlight its enduring influence, or even become a new selling point for a backlist title. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-09 05:00:00 UTC ]
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Africa is a continent of 54 countries and some 1.4 billion people, speaking—and sometimes writing and publishing—in hundreds of languages. The book business on the continent is diverse and eclectic. We convened a group of several top practitioners to get a sample of the triumphs and challenges... Continue reading at Literrary Hub
[ Literrary Hub | 2022-12-08 09:57:24 UTC ]
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In surveys spanning from Q1 to Q3, Digiday+ Research found a difference growing between how publishers make money from direct-sold ads and programmatic ads. Continue reading at Digiday
[ Digiday | 2022-10-17 04:01:00 UTC ]
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Audiobook publisher RBmedia has acquired the audiobook business of Upfront Books and the French company Éditions Thélème. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-07 04:00:00 UTC ]
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Forefront Books and the Frederick Douglass Family Initiatives are teaming up to form Frederick Douglass Books, a publishing imprint meant to “establish a pathway for Black and Brown authors” into the publishing industry, the two organizations announced in a press release last week. The imprint... Continue reading at Literrary Hub
[ Literrary Hub | 2022-06-16 13:04:40 UTC ]
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The U.S. Book Show's opening keynote featured Ukrainian novelist Andrey Kurkov, speaking from his home in Kyiv, who provided the history through a literary lens of the Russo-Ukrainian conflict that culminated in war. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-24 04:00:00 UTC ]
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The combination of professional and trade publishing keeps one of the country's largest independent publishers moving forward. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-29 04:00:00 UTC ]
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The employees at Greenlight Bookstores and Yours Truly stationery stores in Brooklyn unanimously ratified their first union contract after joining the RWDSU. Earlier this month, the NLRB rejected Duke University's challenge to the union formed by members of Duke University Press last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-30 04:00:00 UTC ]
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Are you tired of getting your short stories rejected by literary magazines with weird names like Ploughshares, The Paris Review, and, lol, The New Yorker? Do you, a writer of a searing, minimalist narratives of longing and loss amid the ruins of late capitalism, need to eat? Sure you do! Well,... Continue reading at Literrary Hub
[ Literrary Hub | 2022-03-17 16:16:55 UTC ]
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More than 300 prominent writers and publishers including Bernardine Evaristo, Alan Hollinghurst and Malorie Blackman have signed a letter to the Times opposing the Police, Crime, Sentencing & Courts Bill, which is being voted on in the House of Lords over the next two weeks. Continue reading at The Bookseller
[ The Bookseller | 2022-01-13 12:40:06 UTC ]
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The Working Class Writers' Festival is urging publishers to demonstrate their commitment to diversity by investing in sponsorship for next year's event. Continue reading at The Bookseller
[ The Bookseller | 2021-11-10 12:00:51 UTC ]
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The author likes small bookshops. So he won’t let the online giant sell his new hardbackThe plight of the high street bookshop, struggling against the power of the online giants, is a common complaint either side of the Atlantic. But not often do the prominent players, the authors and... Continue reading at The Guardian
[ The Guardian | 2021-10-03 08:00:23 UTC ]
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It’s officially October, which marks the start of National Cookbook Month. If you’re searching for some new sweet or savory treats to make, why not look to Maya Angelou? In addition to being a wizard with her literary pen game, Angelou was also a published cookbook author. In a 2011 article... Continue reading at Literrary Hub
[ Literrary Hub | 2021-10-01 15:37:41 UTC ]
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The author of The Fortune Men will now compete with five other novelists from South Africa, Sri Lanka and the US for the 2021 awardAlex Clark explores how the Booker shortlist tunes in to the worries of our ageJust one British author has made the shortlist for this year’s Booker prize: Nadifa... Continue reading at The Guardian
[ The Guardian | 2021-09-14 15:25:06 UTC ]
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The Internet has opened up new modes of self-publishing for writers: subscription services like Substack and Patreon, online releases on platforms like Gumroad, and even NFTs. Now, we’re seeing the debut (to my knowledge) of a new self-publishing model: writer Aurora Mattia has published her... Continue reading at Literrary Hub
[ Literrary Hub | 2021-07-30 16:50:24 UTC ]
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Bodour al Qasimi, the IPA’s new president, discusses the development of the organisation as it celebrates a century and a quarter Continue reading at The Bookseller
[ The Bookseller | 2021-06-18 22:49:52 UTC ]
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Roxane Gay, Katie Roiphe and Carmen Maria Machado, among others, are writing passionate, polemical sexual confessionals. Continue reading at The Washington Post
[ The Washington Post | 2021-06-17 13:00:00 UTC ]
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All Seasons Press, started by former executives from Simon & Schuster and Hachette, plans to publish books by the former Trump officials Mark Meadows and Peter Navarro. Continue reading at The New York Times
[ The New York Times | 2021-06-15 22:28:39 UTC ]
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On the anniversary of the death of George Floyd, a panel at the U.S. Book Show discussed the challenges of and best practices for establishing a more inclusive publishing industry. It starts a the top, with a leadership that is willing to embrace the process of change. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-26 04:00:00 UTC ]
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