Facebook, New York Times Execs Get Into Heated Debate Over Ad Policy

Campbell Brown, head of global news partnerships at Facebook, said publishers have "welcomed" the company's approach to including them in their political ads policy. Mark Thompson, CEO of The New York Times, called bullshit. Brown and Thompson were discussing the findings in the 2018 Reuters Institute Digital News Report during an event at Columbia Journalism... Continue reading at 'AdWeek'

[ AdWeek | 2018-06-15 00:00:00 UTC ]
News tagged with: #campbell brown #mark thompson #heated debate #ad policy

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Facebook reveals its censorship guidelines for the first time — 27 pages of them

Among the most challenging issues for Facebook Inc. is its role as the policeman for the free expression of its 2 billion users. Now the social network is opening up about its decision-making over which posts it decides to take down — and why. On Tuesday the company for the first time published... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook reveals #challenging issues #free expression #time published


More Facebook videos will get pre-roll ads soon

Facebook plans to try out pre-roll ads -- that is, commercials that play before videos -- in more parts of its service. This comes after it's spent months testing the format in limited places, like the Watch section. In a blog post published today, t... Continue reading at Engadget

[ Engadget | 2018-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook videos #pre-roll ads #facebook plans


News UK to advertisers: Run your Facebook ads on our sites

"Facebook is aggressively turning the dial against [brands and publishers]." The post News UK to advertisers: Run your Facebook ads on our sites appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook ads #news uk


Giant advertiser Unilever threatens to pull its ads from Facebook and Google over 'toxic content'

One of the world's largest advertisers is threatening to pull its ads from social sites such as Facebook and YouTube if the tech companies don't do more to minimize divisive content on their platforms. Unilever's chief marketing officer, Keith Weed, will call on Silicon Valley on Monday to better... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #largest advertisers #social sites #silicon valley


The Facebook execs who turn to Twitter for publisher charm offensive

These are the Facebook execs using Twitter to promote the social network and attack its critics. The post The Facebook execs who turn to Twitter for publisher charm offensive appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-01 00:00:00 UTC ]
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Facebook Says People Are Spending Less Time on Its Platform

Facebook CEO Mark Zuckerberg says time spent on the platform took a hit as it implemented changes meant to improve the experience for users.On Tuesday, Facebook announced quarterly earnings, and the CEO said in a statement that already people have been using the social network less because of... Continue reading at Advertising Age

[ Advertising Age | 2018-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #move meant #false news


Facebook bans ads for cryptocurrencies and ICOs

Facebook has announced a new advertising policy which ban ads for cryptocurrencies such as Bitcoin. The ban also applies to ICOs because they are "frequently associated with misleading or deceptive promotional practices." The social network says that the new policy is a part of a drive to... Continue reading at Betanews

[ Betanews | 2018-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local news #gdpr laws


Why You Should Be Prepared for Facebook Ad Prices to Rise

Mark Zuckerberg recently shared that Facebook is revamping the news feed to prioritize content from friends over content from brands, businesses and publishers. Facebook's stock price dropped 5 percent immediately following the announcement. This change should not be taken lightly. While... Continue reading at AdWeek

[ AdWeek | 2018-01-27 00:00:00 UTC ]
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William Collins scoops New York Times journalist's political memoir

William Collins will publish a debut memoir from an award-winning New York Times journalist who spent a decade covering Hillary Clinton’s pursuit of the US presidency. Continue reading at The Bookseller

[ The Bookseller | 2018-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #political memoir #william collins #debut memoir


With no sign of Watch, Facebook mid-roll ads yield slim prospects for UK publishers

"It’s classic Facebook -- it gives with one hand and takes with the other.” The post With no sign of Watch, Facebook mid-roll ads yield slim prospects for UK publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publishers


Facebook shares tumble after changes to its News Feed that could shrink ad revenue

Facebook shares were down more than 4% early Friday to $180.10 after the social network announced it was making major changes to its signature News Feed. Facebook said it would begin prioritizing posts from users’ friends and families that spark the most interaction over posts from brands and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook shares #making major


‘This change will take some time to figure out’: Here’s how Facebook is explaining its feed change to publishers

Brown said that because posts from friends will be weighted most heavily, people are likely to see less content from publishers, brands and celebrities. The post ‘This change will take some time to figure out’: Here’s how Facebook is explaining its feed change to publishers appeared first on... Continue reading at Digiday

[ Digiday | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared


Facebook just signed another music licensing deal–this time with Sony/ATV

It’s a trend–or, at least, it’s almost a trend. Sony/ATV is following in the footsteps of Universal Music Group and signing a deal with Facebook to let users soundtrack their videos on Facebook, Instagram, and Oculus with songs from the publisher’s catalog. That means songwriters will get... Continue reading at Fast Company

[ Fast Company | 2018-01-08 00:00:00 UTC ]
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How Facebook Ads Are Helping These 2 Retailers Reach New Audiences

It's no secret that Facebook is a great way for retailers to target and reach audiences. In a blog post published today, Facebook details just how well holiday campaign ads worked for retailers. Overall, Facebook saw online mobile conversions increase 64 percent across its ad partners on Cyber... Continue reading at AdWeek

[ AdWeek | 2018-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook ads #facebook details #reach audiences #ad partners #cyber monday


PubTech Connect 2018: Pamela Paul and Sam Dolnick of the 'New York Times'

The opening keynote speakers for PubTech Connect 2017 are two of the people leading the forward looking efforts at the 'Times': assistant editor Sam Dolnick and editor of the 'New York Times Book Review' Pamela Paul. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-12-14 00:00:00 UTC ]
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Study: Top publishers like The New York Times and The Washington Post lose $3.5 million a day to domain spoofing

Ads.txt is showing publishers that domain spoofing remains a big problem for their video ad businesses. The post Study: Top publishers like The New York Times and The Washington Post lose $3.5 million a day to domain spoofing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post study #top publishers #domain spoofing #big problem


Facebook to stop routing ad revenue via Ireland amid pressure over taxes

Company says it will book advertising revenue in countries where it is earned instead of through Dublin headquartersFacebook has said it will start booking advertising revenue in countries where it is earned instead of re-routing it via Ireland, although the move is unlikely to result in it... Continue reading at The Guardian

[ The Guardian | 2017-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #controversial topic #european union


Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows

Facebook needs to loosen its grip on Watch show sponsorships and mid-roll inventory, publishers say. The post Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-01 00:00:00 UTC ]
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Facebook Restates Its Ad Principles To Try To Show You It’s Not Creepy

The blog post comes amid growing frustration over the use of the company’s targeted ads to discriminate against minorities and spread Russian propaganda. Today Facebook’s VP of ad products, Rob Goldman published a blog post about the company’s ad practices across Facebook, Messenger, and... Continue reading at Fast Company

[ Fast Company | 2017-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #targeted ads #ad principles #ad products


Facebook Is Adding Highlighted Shares to Video Insights for Pages

Facebook's Video Insights for Pages is welcoming a new feature Wednesday: Highlighted Shares. The social network said in a Facebook Media blog post that Highlighted Shares will offer publishers more information about how other Facebook pages are sharing their videos. Highlighted Shares will list... Continue reading at AdWeek

[ AdWeek | 2017-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #offer publishers