Tastemade is a food video giant. And yet, the publisher wants to be known for more than its recipe videos. It’s one of the reasons behind “A Perfect Day in Los Angeles,” the company’s first VR film, which features Ryan Seacrest, Conan O’Brien and social influencers providing a tour of the city. It’s a test case for Tastemade as well as a way to show potential brand partners that the company has this capability too. The post Facebook food giant Tastemade is getting into virtual reality appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-09-14 00:00:00 UTC ]
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Nick Lander of the André Simon Book Awards for food and drink writing looks at trends in the market. Continue reading at The Bookseller
[ The Bookseller | 2016-02-03 00:00:00 UTC ]
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Facebook is taking more of a "survey says" approach to what users will see in their news feeds. In a blog post published today, Facebook software engineers Cheng Zhang and Si Chen explained that the Menlo Park, Calif.-based company's traditional ways of determining what shows up in feeds—likes,... Continue reading at AdWeek
[ AdWeek | 2016-02-02 00:00:00 UTC ]
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Facebook knows everything about you, from who your friends and family are to what you like and where you’ve been. It even knows the posts you draft but never publish. Combine all that information with the power of the like button, which signals to Facebook that a post should be shared more... Continue reading at PC World
[ PC World | 2016-02-02 00:00:00 UTC ]
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Late last week, The Guardian published an interview with a survivor of Obama's first drone strike, which occurred in tribal Pakistan on his third day as president. It detailed the impact the attack had and raised concerns over the civilian damage the... Continue reading at Engadget
[ Engadget | 2016-01-30 00:00:00 UTC ]
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Social logins remain an easy way for brands and publishers to get people to register to use their sites and apps in order to collect more information about those people -- who opt-in to share that information -- and do things like customize the articles or products they're shown.Not... Continue reading at Advertising Age
[ Advertising Age | 2016-01-29 00:00:00 UTC ]
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The Boston Globe may not be a Instant Articles publisher, but its turning to Facebook's Note's feature to create something close to it. The publisher on Tuesday started using Notes to publish directly to the Facebook platform. It hopes that the speed the articles load, along with their overall... Continue reading at Digiday
[ Digiday | 2016-01-29 00:00:00 UTC ]
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Reactions will enhance Facebook's classic Like button with emoji responses that convey emotions ranging from anger to awe.As revealed in October, Facebook has been hard at work reinventing the famed Like button—and Bloomberg got the inside scoop. In a profile published Wednesday, Bloomberg digs... Continue reading at Fast Company
[ Fast Company | 2016-01-28 00:00:00 UTC ]
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Gawker Media CEO Nick Denton told Recode that the publisher, which used to view Facebook warily, is now "going all in" on Facebook Instant Articles. He's now come around to the idea that Facebook can simply provide a better user experience and even monetize better than the options publishers... Continue reading at Digiday
[ Digiday | 2016-01-28 00:00:00 UTC ]
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Facebook is expanding its ad network from just third-party apps to the mobile Web. The Menlo Park, Calif.-based company will begin making its Facebook Audience Network available for publishers and advertisers outside of publishers' native apps. The Audience Network for the mobile Web will... Continue reading at AdWeek
[ AdWeek | 2016-01-27 00:00:00 UTC ]
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Penguin Random House has announced a world rights deal for the autobiography of TV presenter Rylan Clark. Continue reading at The Bookseller
[ The Bookseller | 2016-01-21 00:00:00 UTC ]
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Towering figure in British publishing, who worked with authors from Harold Wilson to Vladimir Nabokov, remained engaged with the business until very recently“I try not to think that I might not be here when some of my projects come to fruition”: a 2009 interview with Lord WeidenfeldLord George... Continue reading at The Guardian
[ The Guardian | 2016-01-20 00:00:00 UTC ]
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Facebook is lowering the price it costs advertisers to join Anthology, which matches brands and top publishers like Vice and Vox, which help create content for promotion in the news feed. Anthology had set the minimum advertising commitment at several million dollars, according to sources, but... Continue reading at Digiday
[ Digiday | 2016-01-18 00:00:00 UTC ]
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Facebook Messenger has 700 million monthly users, breaking out its humble beginnings as a messenger app. More brands will be experimenting with Messenger. For instance, Hyatt is using it for customer service. Disney has automated bots as forms of entertainment. Bild, the German publisher, is... Continue reading at Digiday
[ Digiday | 2016-01-18 00:00:00 UTC ]
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In an alternate universe, Snapchat would have become a part of Facebook when the social network reportedly tried to buy the mobile app for $3 billion in 2013. Instead Snapchat has set its sights on recreating Facebook's success, and its employees have been discussing with people outside the... Continue reading at Advertising Age
[ Advertising Age | 2016-01-13 00:00:00 UTC ]
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The Investigatory Powers Bill may only be in draft form at the moment, but the UK government has already come in for criticism for its plans. Today, scores of pieces of written evidence, both for and against the proposals, have been published, including input from the Reform Government... Continue reading at Betanews
[ Betanews | 2016-01-08 00:00:00 UTC ]
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Around The World in 8 Hours, London Book Fair’s virtual conference which tracks key trends in the global publishing industry, will return later this month. Building on the inaugural edition launched last year which engaged more than 900,000 people on Twitter, the conference will bring leading... Continue reading at The Bookseller
[ The Bookseller | 2016-01-08 00:00:00 UTC ]
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Facebook's publisher-facing ad-tech arm LiveRail is shutting down the ad server business that you might not have known it operated.Known best for being one of the top video ad exchanges when Facebook agreed to buy it in July 2014, LiveRail also offered a way to help publishers pick out which... Continue reading at Advertising Age
[ Advertising Age | 2016-01-07 00:00:00 UTC ]
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Facebook is pulling back the curtain just enough to tout how much money it's making for publishers. The Menlo Park, Calif.-based company today said its mobile-focused Facebook Audience Network (FAN) had a $1 billion annual run rate during the fourth quarter for advertising spend, with "the... Continue reading at AdWeek
[ AdWeek | 2016-01-07 00:00:00 UTC ]
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In September, PopSugar adopted a Facebook video strategy that placed a greater emphasis on videos that drew viewers in with striking visuals and text within the first three seconds. The publisher boasts it has helped not only grow Facebook views -- more than 51 million in November -- but also... Continue reading at Digiday
[ Digiday | 2016-01-04 00:00:00 UTC ]
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Is Free Basics an altruistic effort to connect the world to opportunities, or a neocolonial race to control and capitalize on new markets?Today, Mark Zuckerberg published a lengthy opinion article in The Times Of India defending his attempt to connect millions of people to the Internet via a... Continue reading at Fast Company
[ Fast Company | 2015-12-28 00:00:00 UTC ]
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