Director Nicholas Winding Refn Wants to Teach You About Movie Marketing

The director's first foray into book publishing is a deep-dive into the art of exploitation cinema marketing. The post Director Nicholas Winding Refn Wants to Teach You About Movie Marketing appeared first on WIRED. Continue reading at 'Wired'

[ Wired | 2015-09-24 00:00:00 UTC ]
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From Marketer to Printer: Managing Ads

Like most industries, publishing cycles are increasingly becoming more and more automated. Even editorial actions are becoming computerized, with companies like Kapost creating products that electronically orchestrate pitches, assignments, calendars and revisions in addition to managing author... Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-07 00:00:00 UTC ]
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One Day top as new releases fail to boost market

Written By: Philip Stone Publication Date: Tue, 06/09/2011 - 16:04 David Nicholls' One Day (Hodder) remains comfortably the bestselling book in the UK. The novel, which currently tops the Amazon, Apple and Waterstone's ebook charts, sold 83,050 physical copies of its original and tie-in... Continue reading at The Bookseller

[ The Bookseller | 2011-09-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #james patterson #popular purchase #ebook charts #bestselling book #previous week #uk booksellers


Ellis Watson appointed managing director of DC Thomson

Regional newspaper publisher DC Thomson has appointed the former Trinity Mirror boss and chief executive of Simon Cowell's entertainment company Syco as its new managing director. Continue reading at Media Week

[ Media Week | 2011-09-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #simon cowell #dc thomson


Mass-Market Paperbacks Sales in Decline

A Kindle reader on a train in Cambridge, Mass. E-book best-seller lists are full of genre novels. Continue reading at The New York Times

[ The New York Times | 2011-09-03 00:00:00 UTC ]
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Quercus hires finance director, reshuffles board

Written By: Lisa Campbell Publication Date: Tue, 30/08/2011 - 09:00 Quercus has appointed a new finance director and reshuffled its board of directors. Paul Lenton, a chartered accountant who last worked on establishing a new London operation for US advertising agency Creature London, will... Continue reading at The Bookseller

[ The Bookseller | 2011-08-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #london operation #chartered accountant #finance director #group sales


Hubert Burda to market German titles to UK brands

International magazine publisher Hubert Burda Media has opened a central marketing office in London to promote its German titles to UK-based advertisers. Continue reading at Media Week

[ Media Week | 2011-08-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #german titles #hubert burda


Hearst Magazines group publishing director returns to IPC Media

Drew Kirkland, group publishing director for weekly women's and TV titles at Hearst Magazines UK, has been appointed publishing director for TV brands at IPC Media. Continue reading at Media Week

[ Media Week | 2011-08-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #tv brands #tv titles #weekly women #ipc media


Chaos hinders Japanese ebook market

Written By: Michael Fitzpatrick Publication Date: Tue, 23/08/2011 - 08:26 A confusing maze of ebook stores, a difficulty in rendering text and high costs of purchase are dissuading Japanese customers from buying into ebooks. The chaotic melee now taking place in Japan, as publishing makes room... Continue reading at The Bookseller

[ The Bookseller | 2011-08-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #taking place #high costs #ebook stores


Grant appointed World Book Day director

Written By: Charlotte Williams Publication Date: Fri, 19/08/2011 - 12:03 World Book Day has appointed Kirsten Grant as director, with Cathy Schofield stepping down from her position as co-ordinator which she has held since October 2000. Grant, who was previously Puffin marketing and campaigns... Continue reading at The Bookseller

[ The Bookseller | 2011-08-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #building relationships #strategic planning #campaigns director


Titan buys Harry Potter movie guide

Written By: Katie Allen Publication Date: Thu, 18/08/2011 - 15:17 Titan has acquired an accompaniment to the Harry Potter film franchise, which drew to a close this summer with “Harry Potter and the Deathly Hallows: Part II”. Harry Potter: Page to Screen: The Complete Film-making Journey will... Continue reading at The Bookseller

[ The Bookseller | 2011-08-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #six-figure sum #insight editions #ireland rights #25th october #part ii #deathly hallows #harry potter


July retail growth "modest", amid poor book market

Written By: Philip Jones Publication Date: Tue, 09/08/2011 - 09:43 July retail sales saw a modest improvement, according to figures from the British Retail consortium, though book sales fell to their lowest level for seven years with food continuing to outperform non-food items. read more Continue reading at The Bookseller

[ The Bookseller | 2011-08-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #lowest level #modest improvement


Amazon to enter Indian market

Written By: Bookseller Staff Publication Date: Tue, 26/07/2011 - 09:30 Amazon.com is reportedly in discussions with e-commerce companies in India in a bid to expand into one of the world's fastest-growing economies. The company could enter the market as early as first quarter 2012. It is in... Continue reading at The Bookseller

[ The Bookseller | 2011-07-26 00:00:00 UTC ]
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Main to join Picador as editorial director

Written By: Graeme Neill Publication Date: Tue, 19/07/2011 - 10:17 Simon & Schuster senior commissioning editor Francesca Main is leaving the publisher to become editorial director at Picador. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-19 00:00:00 UTC ]
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Neil appointed HMV commercial director

Written By: Graeme Neill Publication Date: Mon, 11/07/2011 - 08:50 Michael Neil, Waterstone's former commercial director, has joined HMV as its new commercial director. He has been appointed to the retailer with immediate effect and replaces Gary Warren, who recently left to pursue new... Continue reading at The Bookseller

[ The Bookseller | 2011-07-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #recently left #commercial director


Jane Macken becomes managing director of HBM

Haymarket Business Media (HBM), the UK's digital publisher of the year*, has named Jane Macken as its managing director. Continue reading at Media Week

[ Media Week | 2011-07-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital publisher


Morgan to be Arts Council libraries director

Written By: Benedicte Page Publication Date: Tue, 05/07/2011 - 09:59 Nicola Morgan is to be the libraries director at the Arts Council. Morgan is currently programme manager, sector improvement at the Museums, Libraries and Archives council, which winds up this autumn. She will take up her new... Continue reading at The Bookseller

[ The Bookseller | 2011-07-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #1st october #archives council #programme manager #arts council


Rose Fenton appointed Free Word director

Publication Date: Tue, 05/07/2011 - 08:30 Free Word has appointed Rose Fenton as director of the organisation, with her first day to be 12th September. The Free Word Centre in London is a house of literature, literacy and free expression, hosting debates, readings and conferences. Ten... Continue reading at The Bookseller

[ The Bookseller | 2011-07-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #literary consultancy #reading agency #english pen #free word #free expression #12th september


M&A Soars for Digital and Marketing Services While B-to-B Media Deals Plummet

Mergers and acquisitions in the media, information, marketing services and tech sectors in the first half of 2011 may not be matching the breakneck pace of the first half of 2010 (which rebounded 61 percent over a dismal first half 2009) but were still up 3 percent in the number of deals (to... Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #breakneck pace #marketing services


Robert Newman Officially Joins Reader’s Digest as Creative Director

Robert Newman is now creative director with Reader’s Digest; he served as a consulting creative director with RD since December. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #readers digest #creative director


Beyond 'Event' Book Marketing

How do you promote a book effectively at a time when ebooks may stay in print indefinitely, but not have a physical presence in a store? Internet book marketer FSB Associates has just launched Amplify, a marketing strategy that brings together a list of related titles and creates a Web community... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #related titles #marketing strategy #physical presence #book marketing