Kalmbach Media’s Discover, a consumer-facing science magazine, is producing its first digital-to-print special issue publication (SIP), called Strange Science, which will feature 52 unusual, yet true, science stories, curated from some of Discover’s more popular digital articles. Published as a 100-page digest, the SIP will aim to be a portable source of information that capitalizes on “insatiable curiosity,” while also being compact enough to “throw in a bag, briefcase or backpack and take with you wherever you’re going,” according to Becky Lang, executive editor of Kalmbach Media’s Science Group. Wanting to reach an audience beyond its typical subscriber, the SIP is attempting to lean into the “wow factor" by highlighting fact-backed topics such as which reptiles’ bones glow in the dark and hunting for gold in the galaxy . “We saw an opportunity to broaden our audience beyond those who may have simply seen a quick tweet about any one of these stories or who may not ordinarily engage with much science content at all,” says Stephen George, Kalmbach’s VP of content and the Science Group editorial director. He continues that Kalmbach hopes the “eclectic mix of topics” offered in this SIP, with quandaries ranging from “Could suppressing a sneeze kill you?” to “What would happen if you stuck your head in a particle accelerator?” will hopefully engage new readers, particularly younger ones, enough to explore the other platforms that Discover is on. “Instead of giving our... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2018-08-15 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Mon, 17/10/2011 - 09:18 Hot Key Books has hired HarperCollins' head of children's sales as its new sales and marketing director. Kate Manning will join the publisher on 2nd January 2012 and will be responsible for a fiction list comprising between 30... Continue reading at The Bookseller
[ The Bookseller | 2011-10-17 00:00:00 UTC ]
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Written By: Tom Holman Publication Date: Mon, 17/10/2011 - 08:30 More than half of people working in the industry think sales of ebooks will overtake those of their printed counterparts by the end of this decade. read more Continue reading at The Bookseller
[ The Bookseller | 2011-10-17 00:00:00 UTC ]
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Pilot program will allow direct-to-home printer access for some branded content. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-13 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Thu, 13/10/2011 - 09:25 W H Smith has partnered with Kobo to launch the first wifi touch-screen e-reader in the UK later this month. The chain bookseller announced the partnership today (13th October) at the same time as its financial results for the... Continue reading at The Bookseller
[ The Bookseller | 2011-10-13 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Thu, 13/10/2011 - 15:25 Authors will benefit from increased pricing on digital content, rather than by raising royalty rates, the global c.e.o. of HarperCollins has claimed. Brian Murray said authors were getting a better digital royalty than on... Continue reading at The Bookseller
[ The Bookseller | 2011-10-13 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Thu, 13/10/2011 - 08:57 Retailers will need to develop and market their own dedicated ebook readers if they are to compete with Amazon, delegates at Frankfurt Book Fair have been told. Speaking at a Google panel about ebooks, Bloomsbury executive... Continue reading at The Bookseller
[ The Bookseller | 2011-10-13 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Wed, 12/10/2011 - 13:30 Authonomy, HarperCollins' writing community for unpublished authors, is launching a new imprint with plans to publish 12 titles per year as digital editions. The imprint will be headed by Scott Pack, who runs Authonomy and is... Continue reading at The Bookseller
[ The Bookseller | 2011-10-12 00:00:00 UTC ]
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Mobile content and community brands dominated the media category of the 2011 Inc. 5000, which recognizes the 5,000 fastest-growing privately-held companies in the U.S. (The number one company in the media category: GoLive! Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-10 00:00:00 UTC ]
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Last year at the Frankfurt Book Fair everyone was talking about digital rights. Same as the year before. With the ebook market exploding in the U.S., the fair is devoting more and more space to topics ranging from metadata to transmedia. But with the European market lagging two to three years... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-10-07 00:00:00 UTC ]
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Written By: Paul Rigg Publication Date: Fri, 07/10/2011 - 15:10 The Spanish book trade is preparing for unexpectedly fast growth in digital sales, Liber, the international book fair for the Spanish speaking world has been told. Iría Álvarez, trade manager at Santillana, one of Spains largest... Continue reading at The Bookseller
[ The Bookseller | 2011-10-07 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 07/10/2011 - 14:39 Independent publishers are predicting that ebook sales may make up as much as 15% of their total sales by the end of 2011, as FutureBook's Digital Census reveals that a quarter of UK publishers now have ebook sales which... Continue reading at The Bookseller
[ The Bookseller | 2011-10-07 00:00:00 UTC ]
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In an expanded effort to support all of publishers app needs, Adobes Digital Suite now includes Single Edition capability. The service is available for iPad app creation, and supports apps intended for one time-only publication. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-06 00:00:00 UTC ]
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Written By: Anya Sieg Publication Date: Thu, 06/10/2011 - 17:26 German booksellers Weltbild and Hugendubel have launched their own ebook reader, a week before the Kindle goes onsale in Germany. read more Continue reading at The Bookseller
[ The Bookseller | 2011-10-06 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Wed, 05/10/2011 - 15:21 Publishing Scotland has launched a "Go-Digital Fund" to support Scottish-based book publishers develop their digital programmes and bring their books to a new digital audience. read more Continue reading at The Bookseller
[ The Bookseller | 2011-10-05 00:00:00 UTC ]
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Written By: Robert Stokes Publication Date: Wed, 05/10/2011 - 15:18 Liber, the 29th International Book Fair for the Spanish speaking world, starts today [5th October] in Madrid and takes place against the backdrop of the launch of Amazon.es, which publishers hope will lead to greater interest... Continue reading at The Bookseller
[ The Bookseller | 2011-10-05 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Fri, 30/09/2011 - 08:15 Librarians have warned that the year-long stalemate with the major publishers over the terms of ebook lending could damage the already beleaguered service. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-30 00:00:00 UTC ]
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As publishers prep for the next big tablet hope (Amazon is set to release its much-awaited tablet device on Wednesday), a new survey released from global business advisory firm FTI Consulting, Inc. details how digital media users (including tablet users and non-tablet users) are engaging with... Continue reading at Folio Magazine
[ Folio Magazine | 2011-09-28 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 27/09/2011 - 15:12 Hot Key Books, Sarah Odedina's new children's publishing company, has hired two publishers from Hodder to its editorial team. Emily Thomas and Sara O'Connor, previously Hodder YA fiction publisher and senior editorial... Continue reading at The Bookseller
[ The Bookseller | 2011-09-27 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 23/09/2011 - 08:35 Marian Keyes is writing a cookery title for Michael Joseph, as the imprint ramps up its spring food publishing list next year by releasing one title every month during the first half of 2012. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-23 00:00:00 UTC ]
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There are almost as many ebook surveys as there are digital conferences. Two new surveys released last week provided more information, one on the impact digital readers have had on consumers' reading and book-buying habits, while a second examined the impact of digital publishing on the industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-09-23 00:00:00 UTC ]
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