Digital storytelling for HoZ Carnivia campaign

Head of Zeus has launched a “fully immersive, story driven” digital marketing campaign to mark the release of Jonathan Holt’s The Abduction in paperback. The novel is the second in the Carnivia thriller trilogy, and the marketing campaign will be hosted on the Carnivia website, with Head of Zeus hoping it will drive sales of the novels and draw in new fans of Holt as well as existing ones. Continue reading at 'The Bookseller'

[ The Bookseller | 2014-10-30 00:00:00 UTC ]
News tagged with: #digital storytelling #marketing campaign #drive sales

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Storytel’s 2023 Report: The Sound of Sustainability

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[ Publishing Perspectives | 2024-03-28 21:37:15 UTC ]
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How Hearst Magazines is using its digital membership model to grow its e-commerce marketplace business

Hearst's Sheel Shah took the stage at the Digiday Publishing Summit to speak about why its marketplace business is focusing on authority. Continue reading at Digiday

[ Digiday | 2024-03-27 04:01:00 UTC ]
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How to save papers, photos, and analog music digitally

Do you, like me, have paper documents that have long since been scanned and processed, records or music cassettes that you would like to listen to on your mobile phone, and photo prints that are planned for a digital photo book? Then you will appreciate the two-step instructions in... Continue reading at PC World

[ PC World | 2024-03-08 14:00:00 UTC ]
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Google sued for $2.3bn by European media groups over digital ad losses

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[ The Guardian | 2024-02-28 19:24:36 UTC ]
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[ Digiday | 2024-02-06 05:01:00 UTC ]
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OverDrive: Record Number of Libraries Hit One Million Digital Lends in 2023

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[ Publishers Weekly | 2024-01-11 05:00:00 UTC ]
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OverDrive Reports Another Record Year for Digital Library Circulation

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[ Publishers Weekly | 2024-01-04 05:00:00 UTC ]
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Can Liz Cheney defeat 'Orange Jesus'? Her anti-Trump book sure feels like a campaign memoir

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[ Los Angeles Times | 2023-12-04 20:11:02 UTC ]
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[ Engadget | 2023-11-30 18:45:42 UTC ]
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[ Publishers Weekly | 2023-11-29 05:00:00 UTC ]
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[ The Guardian | 2023-11-25 16:00:53 UTC ]
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[ Publishing Perspectives | 2023-11-20 16:42:27 UTC ]
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Digital curator Giulia Carla Rossi: ‘There is a misconception that if something is on the internet it will last for ever’

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[ The Guardian | 2023-11-18 13:00:21 UTC ]
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[ The New York Times | 2023-10-27 16:26:21 UTC ]
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[ Electric Literature | 2023-09-05 11:00:00 UTC ]
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[ Publishing Perspectives | 2023-08-31 17:46:41 UTC ]
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[ Digiday | 2023-08-31 04:01:00 UTC ]
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