Digiday Research: Publishers rate YouTube’s revenue potential over other platforms’

Thirty percent of 122 publisher executives surveyed by Digiday said that YouTube is the platform that can provide the most meaningful long-term revenue opportunities for publishers. After YouTube, Facebook and Google AMP were second best, each with 24% of the vote. The post Digiday Research: Publishers rate YouTube’s revenue potential over other platforms’ appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-06-03 04:01:26 UTC ]
News tagged with: #digiday research #revenue potential #google amp

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Are Unpaid Publishing Industry Internships Unethical?

Paying publishing interns 'zero' is not only unethical, but a likely indication you'll probably never hire them in the first place, writes Ashley Mosley. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-23 00:00:00 UTC ]
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Swiss Secrets to Stoking Creativity: St. Gallen Publishing Course

Sarah Dickman of Odyl attended inaugural International Publishing Management Course hosted by the Frankfurt Academy and reflects on the importance of continuing education. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gallen publishing #frankfurt academy


UBM Revenue Up Slightly in Q3

UBM posted marginal revenue gains through the third quarter after a slow first half to the year. Continue reading at Folio Magazine

[ Folio Magazine | 2013-10-23 00:00:00 UTC ]
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Ether for Authors: Where Is Publishing’s Jetpack?

A look at a the week's round of web musing on the future of publishing in concept, creative work, and technical production, after Frankfurt Book Fair. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #creative work


People of the Book: Spanish-Language Publishing 2013

There is no denying the growing influence the Hispanic population is having on the demographic, social, cultural, and political shifts taking place in the U.S. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing influence #hispanic population


Vice named Ad Age's publishing company of the year

When Vice first appeared on Ad Age's Magazine A-List in 2010, it raised more than few eyebrows among industry stalwarts. For one thing, it was the first free-distribution magazine Ad Age had ever honored. And another thing—OK, the main thing—Vice is a cheerfully irreverent, quasi-rude... Continue reading at Crains New York

[ Crains New York | 2013-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #distribution channels #$175 million #$1 billion #heavy metal #million copies


OUP to publish five-century history

Oxford University Press is publishing a new series detailing the history of the press, spanning... Continue reading at The Bookseller

[ The Bookseller | 2013-10-22 00:00:00 UTC ]
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Ad Age's Magazine A-List: Vice Media is Publishing Company of the Year

When Vice first appeared on Ad Age's Magazine A-List in 2010, it raised more than few eyebrows among industry stalwarts. For one thing, it was the first free-distribution magazine Ad Age had ever honored. And another thing -- OK, the main thing -- Vice is a cheerfully irreverent, quasi-rude... Continue reading at Advertising Age

[ Advertising Age | 2013-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cheerfully irreverent #hbo -- #news magazine #ad pages #global distribution


A New Chapter in Puerto Rico: Spanish-Language Publishing 2013

Known for its pristine beaches, El Yunque rain forest, and beautiful Spanish colonial architecture, Puerto Rico is also an important book market for U.S. publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #puerto rico


What Hispanics Are Buying: Spanish-Language Publishing 2013

As book publishers continue to expand their offerings to meet the needs of Hispanic consumers, it is important to look at the genres and formats of the books these consumers are likely to purchase. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-18 00:00:00 UTC ]
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NewsCred Turns Brands And Marketers Into Publishers With NewsRoom

Although big media brands like The New York Times and The Economist aren't going away anytime soon, the online publishing industry increasingly includes brands, marketers, and independent journalists. With the launch of a new content network, the tech startup NewsCred wants to be the liaison... Continue reading at Fast Company

[ Fast Company | 2013-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #original content #content marketing #core business #media partners #fast company #entry point


Iranian Publishers Hope for Change Under New Regime

Under the Iran's new government, the publishing industry promises to be more open and has produced its first ever Persian translation catalog. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-17 00:00:00 UTC ]
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Kobo removes all self-published titles. Is this censorship, an overreaction, or just good sense?

Amazon, Barnes & Noble, and Kobo removed self-published pornographic titles from their sites and Kobo stopped sales of self-published titles altogether. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published titles #good sense #barnes noble


Pinterest Drives More Traffic to Publishers Than Twitter, LinkedIn, Reddit Combined

When it comes to referral traffic from social networks, there's Facebook and Pinterest — and then there's everyone else. Facebook accounted for more than 10% of overall traffic to publishers in September, by ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #referral traffic #social networks


Survey Finds Publishers Have Concerns Over Paywalls Being Bypassed

Not being able to control access to content as users bypass the paywall is a major challenge facing publishers. This is according to new research carried out by MPP Global Solutions as part of its latest webinar on the future of digital publishing m ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #research carried #digital publishing


Hearst, AwesomenessTV to Launch YouTube Effort for Seventeen

Hearst is partnering with Dreamworks' AwesomenessTV, a YouTube channel popular among teens, to create both a new channel and a multi-channel network around the Seventeen magazine brand. AwesomenessTV will handle the Seventeen channel's programming, Hearst said in a statement. Original shows and... Continue reading at AdWeek

[ AdWeek | 2013-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gossip girl #growing importance #key player #revealed plans #cosmopolitan brand


With Readers Still Willing to Pay, Is Publishing Catching a Break?

In the New Republic, Evan Hughes argues that the book business has fared far better than music, movies and other media in sustaining its value to consumers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book business


Digital Publishers Are Fighting the Shift to Programmatic

Are digital sellers undermining the move to automated buying? For a long time, online publishers have worried that the shift to programmatic would undercut their premium business. Some have even created their own private exchanges and are c ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #long time #online publishers #private exchanges


Ether for Authors: Is It Time for Publishing to Call a Truce?

Porter Anderson looks at the Frankfurt Book Fair, at Sprint Beyond the Book and Book Sprints, at pen names, and more in Ether for Authors this week. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #porter anderson


Big Data Added $156 Billion in Revenue to Economy Last Year [Updated]

Responding to growing Washington attacks on data brokers, the Direct Marketing Association is mounting its biggest defense by unveiling a new study Monday during its annual conference in Chicago. The study quantifies how much of the economy is driven by companies that use consumer-level data to... Continue reading at AdWeek

[ AdWeek | 2013-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #19th century #political organizations