Magazine publisher Dennis is leading a project to use blockchain technology to improve transparency within digital ad transactions. The post Dennis is trying to use blockchain to improve programmatic transparency appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-07-07 00:00:00 UTC ]
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In the digital media industry, there’s a big push for transparency. Publishers are demanding to know details around ad fraud, viewability and brand safety because if brand safety is in jeopardy, the agency might not pay a publisher. Sponsored by OAREX. The post Trends, predictions and pitfalls:... Continue reading at Digiday
[ Digiday | 2019-02-13 00:00:00 UTC ]
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In Canada, Access Copyright is working on developing blockchain solutions for book publishing, including smart contracts and an attribution ledger. The post Blockchain in Publishing: Modeling the Future at Canada’s Access Copyright appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-01-17 00:00:00 UTC ]
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Despite concentration of publishers in London, only 11% of respondents identified as BAME – significantly lower than average of 40% in the cityA major survey of the UK’s publishing workforce has found that “significant progress” still needs to be made on both the numbers of black, Asian and... Continue reading at The Guardian
[ The Guardian | 2019-01-16 00:00:00 UTC ]
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In recent years, technology companies have been under increasing pressure to be more transparent about the requests for data they receive from global governments. Firms such as Microsoft, Google and Facebook publish regular transparency reports, and Apple is no different. Now the company has... Continue reading at Betanews
[ Betanews | 2018-12-23 00:00:00 UTC ]
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For the latest installment of our Confessions series, a publishing director recounts the most challenging moments. The post ‘GDPR is not done’: Confessions of a publisher programmatic director appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-12-10 00:00:00 UTC ]
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Hachette UK is calling on all major publishers "to be transparent" when reporting their gender pay gaps next March, specifically by disclosing how they fare both with and without their distribution arms being taken into account. Continue reading at The Bookseller
[ The Bookseller | 2018-12-01 00:00:00 UTC ]
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Barnes & Noble cut its operating loss in the second quarter ended October 27, 2018, to $26.8 million, down from $52.2 million a year ago. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-20 00:00:00 UTC ]
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BISG organized a panel about blockchain and its application to book publishing that examined its potential and the reality of a much-hyped but barely understood technological innovation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-09 00:00:00 UTC ]
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GDPR hasn't derailed programmatic advertising, but 32 percent of publishing executives said it has negatively impacted their programmatic revenues. The post Digiday Research: GDPR has reduced programmatic revenues for a third of European publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-07 00:00:00 UTC ]
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The subscription lift has been modest, and the tools can be cumbersome to implement, limiting their impact, publishers say. The post Facebook’s and Google’s subscription tools offer publishers modest improvements appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-10-26 00:00:00 UTC ]
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With over two decades of experience in working with audience engagement across marketing, publishing, and events, Tricia Syed, VP of digital marketing, campaign marketing strategy and execution, has learned how to find the right formula for Informa Engage's brands to generate engagement and... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-02 00:00:00 UTC ]
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Morgan James Publishing is partnering with ebook platform Publica to enable authors to take advantage of the powers of cryptocurrency. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-14 00:00:00 UTC ]
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Kate Lewis has been named chief content officer at Hearst Magazines, only the second person to be named to the position. The appointment comes days after Joanna Coles confirmed that she would be departing the company. Lewis first joined Hearst Magazines Digital Media in 2014 as vice president,... Continue reading at AdWeek
[ AdWeek | 2018-08-09 00:00:00 UTC ]
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For the first time in its 45-year history, Dennis Publishing has been sold. The London-based publisher of The Week and Mental Floss, among numerous others, has been acquired by British private equity firm Exponent, both parties announced Tuesday. Proceeds from the sale will go to the Heart of... Continue reading at Folio Magazine
[ Folio Magazine | 2018-07-31 00:00:00 UTC ]
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Hiring more employees of colour and seeing stories with BAME characters as normal, not niche, are just some ideas suggested by the book industry following a damning report which revealed that only 4% of all the children’s books published in the UK last year featured a black, Asian or minority... Continue reading at The Bookseller
[ The Bookseller | 2018-07-19 00:00:00 UTC ]
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The lack of information regarding pre-publication review policies at various government agencies raises First Amendment questions, the plaintiffs say. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-05-25 00:00:00 UTC ]
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Atlantic Media-owned Quartz has long eschewed programmatic advertising, arguing display ads sold through automation negatively impact user experience. But the company said Tuesday that it is changing its mind, and among other steps has begun selling ads through Concert, a digital ad marketplace... Continue reading at Advertising Age
[ Advertising Age | 2018-05-09 00:00:00 UTC ]
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Academic houses Taylor & Francis and Cambridge University Press have joined a pilot project on using blockchain technology for peer review, announced by publisher Springer Nature and start-up Katalysis last month. Continue reading at The Bookseller
[ The Bookseller | 2018-04-28 00:00:00 UTC ]
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American actor Dennis Quaid, who played Bill Clinton in the 2010 TV movie "The Special Relationship", has been cast to narrate the audiobook of The President is Missing by James Patterson and Clinton. Continue reading at The Bookseller
[ The Bookseller | 2018-04-21 00:00:00 UTC ]
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A smaller percentage of U.S. publishers than European publishers are seeing growth in revenues from programmatic advertising. The post Digiday Research: More publishers see programmatic revenue growth in Europe than the US appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-04-20 00:00:00 UTC ]
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