Conde Nast Britain’s 18-person native ad team accounts for half its digital revenue

Most publishers want to wean themselves off display advertising, and content studios are where the biggest growth opportunities lie. For Conde Nast Britain, native advertising revenue has mushroomed in the last six months, since it set up a dedicated custom content team. It's the data analysts at the heart of the team, that have helped drive its success, according to group digital director Wil Harris. Now it's eyeing 2017 expansion, and more hires are on the way. The post Conde Nast Britain’s 18-person native ad team accounts for half its digital revenue appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-11-28 00:00:00 UTC ]
News tagged with: #digital revenue #display advertising #content studios

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Esquire ad director Darren Singh appointed publisher of ShortList

Darren Singh, advertising director for Hearst's Esquire magazine, has been appointed publisher of ShortList. Continue reading at Media Week

[ Media Week | 2011-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising director #appointed publisher


Federated Expands Long Tail Ad Empire to Wordpress

Wordpress.com blogs just got ad-friendlier. On the heels of its acquisition of Lijit Networks, Federated Media Publishing has struck a deal to expand its ad network further, offering Wordpress.com bloggers the ability to tap into its monetization tools. The opt-in service will give Federated the... Continue reading at AdWeek

[ AdWeek | 2011-10-20 00:00:00 UTC ]
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Digital to dominate by 2020

Written By: Tom Holman Publication Date: Mon, 17/10/2011 - 08:30 More than half of people working in the industry think sales of ebooks will overtake those of their printed counterparts by the end of this decade. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #people working


Condé Nast Partners with HP for Print-On-Demand Content

Pilot program will allow direct-to-home printer access for some branded content. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-13 00:00:00 UTC ]
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Authonomy launches digital imprint

Written By: Graeme Neill Publication Date: Wed, 12/10/2011 - 13:30 Authonomy, HarperCollins' writing community for unpublished authors, is launching a new imprint with plans to publish 12 titles per year as digital editions. The imprint will be headed by Scott Pack, who runs Authonomy and is... Continue reading at The Bookseller

[ The Bookseller | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #writing community #unpublished authors #digital editions #scott pack #friday project #world rights


Consumer Magazine Ad Pages Fall 5.6 Percent in Third Quarter 2011

After showing growth for the first six months of 2011, consumer magazine ad pages fell 5.6 percent in the third quarter compared to the same period in 2010, according to newly released figures from Publishers Information Bureau. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quarter compared #showing growth


Frankfurt 2011: Going Digital Abroad

Last year at the Frankfurt Book Fair everyone was talking about digital rights. Same as the year before. With the ebook market exploding in the U.S., the fair is devoting more and more space to topics ranging from metadata to transmedia. But with the European market lagging two to three years... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital rights #topics ranging


Digital sales surging in Spain

Written By: Paul Rigg Publication Date: Fri, 07/10/2011 - 15:10 The Spanish book trade is preparing for unexpectedly fast growth in digital sales, Liber, the international book fair for the Spanish speaking world has been told. Iría Álvarez, trade manager at Santillana, one of Spain’s largest... Continue reading at The Bookseller

[ The Bookseller | 2011-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #told delegates #digital sales #uk market


Digital sales 'could be 15%' by year's end

Written By: Charlotte Williams Publication Date: Fri, 07/10/2011 - 14:39 Independent publishers are predicting that ebook sales may make up as much as 15% of their total sales by the end of 2011, as FutureBook's Digital Census reveals that a quarter of UK publishers now have ebook sales which... Continue reading at The Bookseller

[ The Bookseller | 2011-10-07 00:00:00 UTC ]
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New Kindle with Special Offers E-book Feature: Remove Ads for $30

Those who purchased the Kindle with Special Offers version of Amazon's e-reader can now expunge the ads for a one-time fee of $30. Continue reading at PC World

[ PC World | 2011-10-06 00:00:00 UTC ]
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Adobe Releases Single Edition in Digital Publishing Suite

In an expanded effort to support all of publishers’ app needs, Adobe’s Digital Suite now includes Single Edition capability. The service is available for iPad app creation, and supports apps intended for one time-only publication. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-06 00:00:00 UTC ]
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Publishing Scotland to launch digital fund for indies

Written By: Charlotte Williams Publication Date: Wed, 05/10/2011 - 15:21 Publishing Scotland has launched a "Go-Digital Fund" to support Scottish-based book publishers develop their digital programmes and bring their books to a new digital audience. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-05 00:00:00 UTC ]
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Spanish book fair looks to digital growth

Written By: Robert Stokes Publication Date: Wed, 05/10/2011 - 15:18 Liber, the 29th International Book Fair for the Spanish speaking world, starts today [5th October] in Madrid and takes place against the backdrop of the launch of Amazon.es, which publishers hope will lead to greater interest... Continue reading at The Bookseller

[ The Bookseller | 2011-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital growth #takes place #publishers hope #greater interest


Time Inc. Launches PinPoint For Ad Clients

As advertising clients continue to tighten the grip on their change purses, publishers are concocting solutions to show the value of their content, sites and magazines as an advertising platform. Meredith launched a ROI guarantee for select print advertisers in August, and now Time Inc. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad clients #meredith launched


Librarians fear over digital stalemate

Written By: Benedicte Page Publication Date: Fri, 30/09/2011 - 08:15 Librarians have warned that the year-long stalemate with the major publishers over the terms of ebook lending could damage the already beleaguered service. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major publishers #ebook lending


Study Shows Only 38.4 Percent of Digital Media Users Engage with Mag Content

As publishers prep for the next big tablet hope (Amazon is set to release its much-awaited tablet device on Wednesday), a new survey released from global business advisory firm FTI Consulting, Inc. details how digital media users (including tablet users and non-tablet users) are engaging with... Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-28 00:00:00 UTC ]
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Man Booker teams up with iBookstore

Written By: Katie Allen Publication Date: Wed, 28/09/2011 - 08:45 The Man Booker Prize for Fiction 2011 is to host an event at the Apple Store in Covent Garden, London, as it links up with the iBookstore. Shortlisted authors Carol Birch, Patrick deWitt and A D Miller will take part in the... Continue reading at The Bookseller

[ The Bookseller | 2011-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apples ibookstore #apple store #covent garden #patrick dewitt #13th october #shortlisted titles #audio format #shortlisted authors


Ingram, SBS Worldwide Team Up

U.K.-based logistical company SBS Worldwide is teaming with Ingram to offer a new service that will enable Ingram’s publishers to better track their books across the world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-09-28 00:00:00 UTC ]
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Hearst Magazines restructures senior management team

Hearst Magazines UK has appointed Anna Jones as acting COO and Matt Salmon as group commercial director, after concluding the business review triggered by the merger of NatMag and Hachette Filipacchi. Continue reading at Media Week

[ Media Week | 2011-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #matt salmon #hachette filipacchi


BISG discusses WBN US and digital changes

Written By: Gayle Feldman Publication Date: Wed, 21/09/2011 - 09:16 The debut of World Book Night US, coinciding with the UK’s second go-round on 23rd April 2012, was introduced in a keynote at the Book Industry Study Group a.g.m. in New York. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-21 00:00:00 UTC ]
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