Closing the Gap: How Magazine Media is Solving for Print Losses

Time Inc., New York Media and Atlantic Media offer three unique solutions. The post Closing the Gap: How Magazine Media is Solving for Print Losses appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2017-07-18 00:00:00 UTC ]
News tagged with: #magazine media #york media #unique solutions

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These Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 2018

It's been a remarkable year for journalism and storytelling, as legacy media outlets continue to find their new identities in this rapidly evolving digital era. Others have had to nimbly reimagine themselves after being acquired by new owners, all while strategizing for the future with new... Continue reading at AdWeek

[ AdWeek | 2018-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #media brand #revenue streams #media executives


Reading the small print: rural papers defy the odds in a sea of job losses

While large publishers are cutting staff and coverage, some regional independents are thrivingSince 1869, the Herald and Weekly Times has been the paper that regional Australia has turned to. But in the last two weeks, the paper run by News Corp out of the Melbourne office has cut four... Continue reading at The Guardian

[ The Guardian | 2018-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #regional newspapers


Fashion Magazines and Their Dramatic September Weight Loss Stories

Here we are in the third year of our September weigh in, and to probably nobody’s surprise, the news is not good. For those of you who are unfamiliar with this feature, we began weighing and measuring some of the top fashion magazines to see how they stack up (literally and figuratively) against... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long ago #white women #trim sizes #paper stock


Parents Magazine Proves Print Still Has Panache

This year has brought forth a renewed optimism in print, but times are still tough for an industry that once had more advertising demand than inventory to sell. Last year, magazine media lost a reported $417.5 million in print ad revenue, a 6.4-percent drop from the previous period. So why... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #millennial moms #diverse range #crystal ball #third-party data #unique program #hilton midtown


Davler Media Acquires Another Local Parenting Magazine

Davler Media has acquired the 29-year-old monthly Staten Island Parent magazine from founding publisher Roselle Farina-Hecht, growing its NYMetroParents portfolio to comprise eight local magazines and "completing its footprint" in the greater New York City area, according to an announcement... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital portfolio #strong identity #manhattan media


Q&A: Hearst Magazines’ New President Troy Young On What Print Means to the Company

Troy Young was named to succeed David Carey as president of Hearst Magazines today. In the more than five years Young worked as president of Hearst Magazines Digital Media, he transformed the digital brand to more closely align with the print product, brought in revenue and a surge in pageviews.... Continue reading at AdWeek

[ AdWeek | 2018-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazing company #hearst magazines #troy young #digital brand #closely align #print product


CommonWealth Magazine Shutters Print Edition

CommonWealth magazine, the 22-year-old quarterly published by Boston-based nonpartisan think tank MassINC, is going all digital. The Summer 2018 issue, out today, will be CommonWealth's last, editor Bruce Mohl revealed in the issue's editor's letter, arguing the magazine will more effectively... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #caption id= #breaking news #political insiders #investigative reporting #redesigned website


Why Brands and Celebs Still Want Their Own Print Magazines

When Doug Olson, the president and general manager of Meredith magazines, reaches for an analogy to describe the launch of Magnolia Journal, his mind goes immediately to O, The Oprah Magazine. “It’s the first time in our history at Meredith that the largest retailers in the business called back... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real people #airbnb hosts #online presence #gwyneth paltrow


Perminder Mann gets Wikipedia entry to help close site's 'gender page gap'

Bonnier Publishing c.e.o. Perminder Mann is being given a Wikipedia entry as part of a drive to close Wikipedia's "gender page gap" through a series of "edit-a-thons" organised by the platform with Bloomberg as part of a programme from London mayor Sadiq Khan during London Tech Week.  Continue reading at The Bookseller

[ The Bookseller | 2018-06-14 00:00:00 UTC ]
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Hearst Magazines Digital Media is launching a 20-person data studio

The newly created team's mandate is to prove to brands that advertising on Hearst properties delivers business outcomes. The post Hearst Magazines Digital Media is launching a 20-person data studio appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-15 00:00:00 UTC ]
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Teen Vogue is ditching print, but it’s still making ‘magazine’ covers for Snapchat

Though Teen Vogue announced the shuttering of its print edition in November 2017, it hasn’t stopped the Condé Nast-owned publication from ensuring the art of the magazine cover hasn’t been lost as it embraces a now fully digital identity. The post Teen Vogue is ditching print, but it’s still... Continue reading at Digiday

[ Digiday | 2018-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #snapchat appeared #teen vogue


Telegraph Media Group reveals 35% gender pay gap

Pay gap is the biggest of any UK media organisation to have reported official figures to dateWomen working at Telegraph Media Group (TMG) get paid 35% less than men on average, the biggest gender pay gap of any UK newspaper publisher or broadcaster to have reported official figures to date.Nick... Continue reading at The Guardian

[ The Guardian | 2018-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vacant positions #top jobs #senior staff #ve spent


Apple Buys Into Magazine Media with Texture Acquisition

What's next for the "Netflix of magazines?" The post Apple Buys Into Magazine Media with Texture Acquisition appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-03-13 00:00:00 UTC ]
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Out of print: NME’s demise shows pressure on consumer magazines

Niche publications hold on to readership as general titles yield to onslaught from digital mediaThe closure of NME magazine after almost seven decades is the latest warning sign that the shift to digital media is threatening to kill the British love affair with print magazines.NME.com continues... Continue reading at The Guardian

[ The Guardian | 2018-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print magazines #consumer magazines #decision made


NME to close print edition after 66 years

Publisher of music magazine consulting about redundancies, while title will continue online Tell us about your favourite edition of NME The NME is to cease publication in print after 66 years, the weekly music title joining a growing list of once mighty magazine brands that now only exist... Continue reading at The Guardian

[ The Guardian | 2018-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #continue online #cease publication #growing list


Music fans mourn end of 66-year-old British magazine NME's print edition

British music magazine NME, which helped mold musical tastes for several generations, will stop publishing its weekly print edition. Continue reading at Stuff

[ Stuff | 2018-03-07 00:00:00 UTC ]
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City Magazines Fill the Newspaper Gap

An appetite for hyper-local journalism hasn’t diminished, despite digital media’s disruptive impact. The post City Magazines Fill the Newspaper Gap appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-26 00:00:00 UTC ]
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Mobile Referendum: How Native Advertising Can Close the New Attention Gap

[Partner Content] Not only do publishers need to ensure their readiness, they need to demand their tech partners support native component-based advertising. The post Mobile Referendum: How Native Advertising Can Close the New Attention Gap appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-16 00:00:00 UTC ]
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It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge

In an ever-competitive landscape, user IDs and cross-platform tracking are the true measures of your brand’s worth. The post It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user ids