City and regional magazine publishers continue to be nimble and optimistic in an atmosphere that remains anxious about the future of print advertising. A survey conducted by Folio: last year illustrated these publishers' skillful approach to revenue diversification: nearly two-thirds of respondents expressed concern over vulnerability to declining print advertising, yet 92 percent were confident about business growth. Why? Business growth among city and regional publishers has evolved in many ways, encompassing digital and social marketing (for those with the requisite online traffic), events, and even retail. Possibly most significant, however, is growth in the form of ancillary print publications or custom publishing for clients. Article Continues After Advertisement When opportunity knocks... When SagaCity Media Inc., based in Portland, Oregon, began publishing Portland Monthly 13 years ago, it set off a domino effect of sorts. “We discovered that there were a lot of people in Seattle that loved what we were doing in Portland and wanted us to bring the same type of city magazine to the Seattle market. So, in quick order—about a year and a half later—we started Seattle Met,” says Jeff Adams, vice president of custom media at SagaCity. “We started pretty soon after that with our first customer, which was Travel Portland.” SagaCity continues to service Travel Portland, a private non-profit destination marketing organization, highlighting the company’s vested interest... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2018-06-26 00:00:00 UTC ]
News tagged with:
#make sense
#share information
Octopus imprint Cassell has acquired an oral history of the stories behind "groundbreaking and controversial" magazine covers, edited by former editorial director of Hearst Ian Birch. Continue reading at The Bookseller
[ The Bookseller | 2018-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#oral history
Fast Company and The Atlantic are among other smaller video publishers that are prioritizing YouTube. The post Magazine publishers with video ambitions see YouTube as safer bet than Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook appeared
#magazine publishers
#fast company
The news comes days after a former employee accused company co-founder Kevin Thomas of assault and intimidation. The post Maine Magazine Publisher Cancels Festival After Assault Allegations appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#assault allegations
Get a digital copy of the Spring 2018 Publishing Perspectives Magazine, out in print at the London Book Fair next week. This issue puts a focus on diversity in book publishing. The post Download the Spring 2018 Publishing Perspectives Magazine appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post download
#digital copy
#book publishing
The winners of the 2018 Bologna Prize for the Best Children’s Publishers of the Year were announced on Sunday in Bologna. Prizes were given to one publisher in each of six geographic regions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-26 00:00:00 UTC ]
More news stories like this |
Latvia's quirky campaign to promote its writers has attracted a following of fans. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-23 00:00:00 UTC ]
More news stories like this |
How a Minnesotan became a go-to English-language translator for Estonian literature. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#estonian literature
Riga's mountainous monument to books is an awe-inspiring sight and a place of pride. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-23 00:00:00 UTC ]
More news stories like this |
We take an extended look at the publishing scene in the Baltic countries—Estonia, Latvia, and Lithuania—which will be the market focus for the 2018 London Book Fair. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing scene
#market focus
The first printed book in the Estonian language appeared in 1535, and the printing business has been important to us ever since. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#estonian literature
#printed book
#printing business
The London Book Fair Author of the Day discusses the inspiration for her bestselling work. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-23 00:00:00 UTC ]
More news stories like this |
Among the forgotten stories of the past century is that of the "wolf children" of Lithuania. It is the tragedy of children in East Prussia who were orphaned at the end of World War II and left to fend for themselves as the Red Army conquered the territory. On their own, they took to hiding in... Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#forgotten stories
#past century
Estonia's London Book Fair Author of the Day is respected for his critical eye and satirical humor. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#critical eye
Piret Raud is one of the leading children's book authors and illustrators in Estonia, having illustrated over 40 books and written 16 Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#favorite children
#leading children
#book authors
Lisa Garcia Quiroz in 2016. Her mission, she said, was to “give the Latino community a voice.” Continue reading at The New York Times
[ The New York Times | 2018-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine publisher
The 30-year Time Inc. veteran and longtime regional magazine publisher was 91. The post Magazine Publisher Jack Moffly Has Died appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-03-15 00:00:00 UTC ]
More news stories like this |
In the run-up to this spring's Bologna Children's Book Fair, a total 30 children's publishing companies are nominated for Best Children's Publisher of the Year, an awards program turning six years old this year. The post Bologna’s Top Five 2018 Children’s Publishing Companies from Six World... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post bologna
#publishing companies
#book fair
With challenges to so many voices becoming shrill in so many markets, Publishing Perspectives' Spring Global Overview Edition will spotlight the book industry's champions of diversity and efforts to promote it. The post Publishing Perspectives’ Spring Magazine: Call for Stories on Diversity... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#diversity appeared
#book industry
A behind-the-scenes look at how three publishers are succeeding with new products and a new strategy. The post Why Publishers Are Winning With Custom Content Studios appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-02-01 00:00:00 UTC ]
More news stories like this |
An appetite for hyper-local journalism hasn’t diminished, despite digital media’s disruptive impact. The post City Magazines Fill the Newspaper Gap appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-01-26 00:00:00 UTC ]
More news stories like this |