Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today US Weekly magazine’s website is running an article on “the Best Dressed Stars of the 2019 Cannes Lions Film Festival.” Last time we checked, the Cannes Lions International Festival of Creativity was an advertising festival, non? But, whatever. As US writes, actress Kerry Washington “served up multiple killer looks, including a shimmery emerald green pleated gown with a lace cutout on her stomach.” There was obviously no need to mention all the ad execs wearing identical tote bags and accreditation tags. The work. The work. The work. There are a LOT of awards at the Cannes Lions festival, and the list of categories can be mind-numbing (“Film Craft Lions,” “Industry Craft Lions,” “Digital Craft Lions” and … you get the picture.) But today is the fifth and last day of the ad industry’s premier contest/convention/party, and it’s time to announce some of the most coveted awards. Later today the festival announces awards including its Titanium Lions, celebrating game-changing campaigns and “provocative, boundary-busting, envy-inspiring work.” May the best campaign win. Et finalement: Here’s our list of Cannes Grand Prix winners so far. And you can read more in our Cannes Nightcap newsletter, which includes a Naomi Campbell sighting on the beach. L’eggo my... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-21 10:00:00 UTC ]
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Google and Facebook continued to pour millions of dollars into federal political lobbying in the third quarter in attempts to influence U.S. lawmakers and have legislation written in their favor.Google spent US$3.94 million between July and September while Facebook spent $2.45 million, according... Continue reading at PC World
[ PC World | 2014-10-22 00:00:00 UTC ]
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More brands are publishing video directly to Facebook instead of to YouTube and then using Facebook for distribution. The post Facebook video isn’t killing off YouTube — yet appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-10-21 00:00:00 UTC ]
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Last month Facebook analyzed a user meme looking at '10 books that have stayed with you.' Now the company's data scientists have done another analysis looking at responses from foreign-language users and have found some different results. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-10-17 00:00:00 UTC ]
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Get the latest news from the Frankfurt Book Fair, including publisher interviews, discussions with book industry thought leaders, event listings and more. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-10 00:00:00 UTC ]
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If you’re like me, you might stroll past a local coffee shop or book store numerous times before you notice it’s there or go inside. Facebook thinks an ad might give that extra nudge.On Tuesday, the company began rolling out a new feature for local advertising that lets businesses target users... Continue reading at PC World
[ PC World | 2014-10-08 00:00:00 UTC ]
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Facebook's mobile ad network is officially open for business.Five months after the social network formally launched its Audience Network with a small set of app publishers and advertisers, Facebook is opening up the mobile ad network to any media buyer and seller. The company is also adding a... Continue reading at Advertising Age
[ Advertising Age | 2014-10-07 00:00:00 UTC ]
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A “like” on Facebook is worth a lot to advertisers there. Now it’s also worth something to advertisers in other mobile apps.Facebook’s having a coming-out party for its “audience network,” an ad network that lets existing advertisers on Facebook also have their ads placed in a large number of... Continue reading at PC World
[ PC World | 2014-10-07 00:00:00 UTC ]
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Facebook is taking the wraps off its mobile ad network after saying the early results helped lead to big gains for apps like Shazam and game makers like Glu Mobile, the developer behind Kim Kardashian: Hollywood. The company said today that the Facebook Audience Network is now open to all... Continue reading at AdWeek
[ AdWeek | 2014-10-07 00:00:00 UTC ]
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Facebook is no stranger to controversy, nor is the social network unfamiliar with upsetting its users. It seems as though Zuckerberg's baby has been hitting the headlines for all the wrong reasons lately, and it's not all that long since users vented their fury after it was revealed that their... Continue reading at Betanews
[ Betanews | 2014-10-03 00:00:00 UTC ]
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At Heartland Fall Forum, booksellers shared tips for making a successful store and discussed the need to call out politicians on what they do to actually help small business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-02 00:00:00 UTC ]
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In a message circulated to members, and shared with the public, the Authors Guild today confirmed that it hosted a meeting on August 1 between a group of authors and the Department of Justice, in an effort draw antitrust scrutiny of Amazon's practices. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-02 00:00:00 UTC ]
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For the third year in a row, Random House (but not its Penguin side, because the warehouses aren't integrated yet) will provide express shipping, starting November 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-30 00:00:00 UTC ]
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If you've been following the protracted war between Amazon and Hachette, you know that Amazon's been stymieing sales of certain books by making it impossible to pre-order them, and pushing back delivery of others all over a ebook contract dispute.... Continue reading at Engadget
[ Engadget | 2014-09-29 00:00:00 UTC ]
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Google was supposed to uproot digital advertising's foundation. But Facebook may beat the search giant to the punch.Confirming what has become advertising's latest worst-kept secret, Facebook said it will begin applying its user data to ads shown outside the social network through a retooled... Continue reading at Advertising Age
[ Advertising Age | 2014-09-29 00:00:00 UTC ]
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The social network has built a formidable group of former journalist and publishing execs to forge partnerships with media companies new and old. The post How Facebook is courting publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-09-25 00:00:00 UTC ]
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Online retailers and publishers are pushing back against Facebook Inc. FB -0.20% 's efforts to track users across the Internet, fearing that the data it vacuums up to target ads will give the social network too much of an edge. Web traffic exp ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-09-24 00:00:00 UTC ]
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Readers with introspective and questing spirits have three new books for the Jewish High Holy Days--beginning with Rosh HaShanah at sundown on September 24--offering poetry, alternative liturgies, theological essays, and thoughtful explorations of Jewish identity. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-23 00:00:00 UTC ]
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Brand publishers are more aware that they’re really just renting social media space on Facebook and are moving resources away from the social network. One agency said its clients are pulling away from Facebook in “dramatic numbers”—reallocating their resources to microsites and alternate social... Continue reading at AdWeek
[ AdWeek | 2014-09-22 00:00:00 UTC ]
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There's a reason everyone you know is obsessed with the quirky site that makes content parodying viral content--and then makes it go viral.Getting George Takei to share something you made with his 7 million Facebook followers is like crushing a piñata filled with free pageviews. It's a huge... Continue reading at Fast Company
[ Fast Company | 2014-09-20 00:00:00 UTC ]
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Too little information is available to aspiring writers in the UK regarding literary agents, argues Harry Bingham, so a movement has started to bring transparency. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-09-18 00:00:00 UTC ]
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