Campaign spotlight: tyros on tyranny

A striking publication was postered on the billboards of east London in March 2017, with Vintage roping in design students to help spread the message. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-04-25 00:00:00 UTC ]
News tagged with: #east london

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Dear Zoo campaign set to mark 35th anniversary

Macmillan Children's Books (MCB) is launching a campaign, including new publishing and a partnership with London Zoo, to mark 2017 being the 35th anniversary of Rod Campbell’s Dear Zoo. Continue reading at The Bookseller

[ The Bookseller | 2016-11-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #dear zoo #rod campbell #35th anniversary #books mcb #macmillan children


Retailers reveal festive promotional campaigns

Bookshops are rolling out their Christmas advertising campaigns, with Foyles releasing a video in support of its festive push for the first time. Continue reading at The Bookseller

[ The Bookseller | 2016-11-25 00:00:00 UTC ]
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Windows 10 preview pushes Command Prompt into the shadows, Paint 3D into the spotlight

Hints of what’s to come in next spring’s Windows 10 Creators Update just keep on coming. Microsoft recently released Windows 10 Insider Preview build 14971, which integrates Paint 3D, turns your browser into an e-reader, shuffles Command Prompt into the shadows, and more.First up:... Continue reading at PC World

[ PC World | 2016-11-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #pc users #epub format #paint 3d


Cornerstone campaign counts down to launch Tim Peake

Cornerstone has initiated countdown for the launch of astronaut Tim Peake's Hello, is this Planet Earth? on 17th November with a full roster of marketing and promotional activity.  Continue reading at The Bookseller

[ The Bookseller | 2016-11-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #17th november #planet earth


Barbour launches Snowman Christmas campaign with Penguin

Clothing brand Barbour is basing its Christmas campaign on Raymond Briggs’ The Snowman and The Snowdog, in a collaboration with Penguin Ventures. Continue reading at The Bookseller

[ The Bookseller | 2016-11-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #raymond briggs #christmas campaign #penguin ventures


Campaigns for Dawkins, Porter and Packham win BMS summer awards

Campaigns for Richard Dawkins, Max Porter and Chris Packham are among the winners of the Book Marketing Society awards for the May-August 2016 season. Continue reading at The Bookseller

[ The Bookseller | 2016-11-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #chris packham #max porter #richard dawkins


Waterstones launches new refugee campaign after 'escalation' of crisis

Waterstones has pledged to raise more money for Oxfam after an “escalation” in the humanitarian refugee crisis in Europe stemming from war-torn Syria. Continue reading at The Bookseller

[ The Bookseller | 2016-11-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #refugee campaign #waterstones launches


HC's Instachaaz marketing campaign

HarperCollins has launched an outdoor marketing campaign for A Sticky Note Guide to Life by cartoonist Instachaaz (Chaz Hutton). Continue reading at The Bookseller

[ The Bookseller | 2016-10-27 00:00:00 UTC ]
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AMC's 'Comic Book Men' spotlights Geppi's Entertainment Museum as a place where dreams can come true

Here's televised proof that a visit to Baltimore's Geppi’s Entertainment Museum can fulfill a comic-book fan’s dearest fantasy: Sunday’s Season 6 premiere of the AMC show “Comic Book Men,” spotlighting the continuing adventures of writer-director-comic geek Kevin Smith and the staff at his Jay... Continue reading at Baltimore Sun

[ Baltimore Sun | 2016-10-27 00:00:00 UTC ]
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Facebook Encourages More Live Broadcasts With New Ad Campaign

Facebook will be promoting Live through television ads, billboards, and even buses. Facebook will be promoting Live through television ads, billboards, and even buses.Since the launch of Facebook Live last April, there have been broadcasts shot on all seven continents and... Continue reading at Fast Company

[ Fast Company | 2016-10-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #vast majority #public figures #outer space #ad campaign #live broadcasts #facebook live


Frankfurt Book Fair 2016: The Markets Summit Spotlights Global Opportunities

Frankfurt’s The Markets: Global Publishing Summit took place on Tuesday, the opening event of the Fair’s premium events program dubbed “The Business Club,” and offered insight into seven publishing markets around the world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #offered insight #business club #opening event #publishing markets


Rep. Duncan Hunter pushes Coast Guard to procure a ship it doesn't want - owned by a top campaign donor

Rep. Duncan Hunter (R-Alpine) has been pushing the U.S. Coast Guard to buy or lease a polar ice-breaking ship owned by one of his top campaign contributors, although officials repeatedly have said the vessel doesn’t meet the service’s needs. The ship in question, the Aiviq, is a privately owned,... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-10-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #privately owned


Country Spotlight: Singapore: Top 12 Writers and Titles to Watch

From literary fiction to middle-grade series, Singapore’s new literary voices are getting louder, and their works finding new homes far away from the tropical city-state. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #literary voices #middle-grade series #literary fiction #country spotlight


Country Spotlight: Singapore: Educational and STM Publishing

By and large, Singapore’s education system, which is among the most highly regarded in the world, is a boon to its publishing industry. No subject is more popular, or more competitive, than mathematics. Known as Singapore math, the city-state’s mathematics teaching method and curriculum is... Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #education ministries #publishing industry #education system #stm publishing #country spotlight


Country Spotlight: Singapore: Literary Publishing

Singapore literature, or Sing lit as it is known locally, is getting hot—and it is not because of the island’s tropical climate. Recent months have seen many titles, from literary fiction to middle grade series, getting picked up by overseas publishers, including those from the U.K. and U.S. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #overseas publishers #literary fiction #recent months #literary publishing #country spotlight


Country Spotlight: Singapore: Events to Watch

The Asian Festival of Children’s Content, managed by the National Book Development Council of Singapore, explores the entire spectrum of children’s content, from creation to distribution to consumption. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #asian festival #country spotlight


Country Spotlight: Singapore: Copyright Update

The last major updates to the Singapore Copyright Act were in 2004, before the era of tablets, e-readers, and smartphones. The law, which was enacted in 1987, is in urgent need of an overhaul to address the opportunities that have arisen from new technologies, and to close the loopholes that may... Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #major updates #country spotlight


Spotlight on South Africa

Jessica Faircliff looks at the challenges faced by the book trade in South Africa. Continue reading at The Bookseller

[ The Bookseller | 2016-10-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book trade #challenges faced #south africa


Audible launches TV campaign starring Juliet Stevenson and Eddie Marsan

Audible has launched an audio-visual campaign starring British actors Juliet Stevenson CBE and Eddie Marsan to demonstrate the "highly intimate, visceral nature" of the Audible experience. Continue reading at The Bookseller

[ The Bookseller | 2016-10-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #eddie marsan


Quaker's Month-Long 'Oatober' Campaign Includes 31 Different Oat Recipes

Even oatmeal is going digital. To show that Quaker's oats are used to make more than just oatmeal, the PepsiCo.-owned brand is launching a campaign this weekend as part of a month-long effort the brand is dubbing 'Oatober.' Starting tomorrow, Quaker will start pumping out Facebook, Instagram... Continue reading at AdWeek

[ AdWeek | 2016-10-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #full-page ad #marketing campaigns #people connect #sponsored videos #short period