Campaign spotlight: tyros on tyranny

A striking publication was postered on the billboards of east London in March 2017, with Vintage roping in design students to help spread the message. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-04-25 00:00:00 UTC ]
News tagged with: #east london

Other news stories related to: "Campaign spotlight: tyros on tyranny"


Nielsen Introduces Database Designed to Measure Ad Campaign Effectiveness

Key Insight: Demand for more accountability and transparency has been loud for years, and cuts to ad budgets during the pandemic have made it louder. Today, global measurement and data analytics firm Nielsen is rolling out a new tool called Nielsen Compass, which matches audience levels across... Continue reading at AdWeek

[ AdWeek | 2020-09-17 12:00:07 UTC ]
More news stories like this | All news stories tagged with: #nielsen #sales data #global measurement #ad budgets


Mackesy illustrations to feature in PHE mental health campaign

Illustrations by Charlie Mackesy are to appear in a Public Health England video, as part of a campaign encouraging better mental health in young people, children and their parents.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-14 20:59:22 UTC ]
More news stories like this | All news stories tagged with: #mental health #campaign encouraging #charlie mackesy


Happily-Ever-After Horror: Spotlight on Darcy Coates

A new partnership with Poisoned Pen Press brings the prolific and popular author’s horror novels to bookstores and libraries everywhere. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-14 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #libraries #popular author #horror novels


Reader, Heal Yourself: Spotlight on Wim Hof

In his latest book, The Wim Hof Method, the extreme athlete aims to change the way people perceive consciousness and human potential. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-14 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #wim hof


Calling All Sheroes: Spotlight on National Geographic Books

A new pair of female-focused titles—Izzy Newton and the S.M.A.R.T. Squad: Absolute Hero and Girls Can—looks to inspire and empower young readers. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-14 04:00:00 UTC ]
More news stories like this |


US govt plans mega $250m ‘defeat despair’ Covid-19 campaign

Campaign will have a "large paid traditional and digital media component" including TV, radio and out of home ads, document states. Continue reading at Media Week

[ Media Week | 2020-09-02 14:20:09 UTC ]
More news stories like this | All news stories tagged with: #digital media #including tv


Updating a Classic: Spotlight on the 'NIV Study Bible'

The leading evangelical study Bible has been completely revised for contemporary readers. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-24 04:00:00 UTC ]
More news stories like this |


An Ideal Study Bible: Spotlight on the 'NRSV Simple Faith Bible'

President Jimmy Carter offers his compassionate, rigorous, and openhearted vision of life according to the principles of Scripture in this new study Bible. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-24 04:00:00 UTC ]
More news stories like this |


Women Don't Owe You Pretty author launches instagram campaign

Author Florence Given is launching an instagram campaign, encouraging followers to pose with a copy of her debut feminist memoir, Women Don't Owe You Pretty (Cassell).  Continue reading at The Bookseller

[ The Bookseller | 2020-08-20 11:12:41 UTC ]
More news stories like this | All news stories tagged with: #women don


Embattled TikTok Kicks Off Global Multichannel Campaign ‘It Starts on TikTok’

In the midst of threats of having its operations severely hamstrung by the administration of President Donald Trump and speculation about new ownership, TikTok kicked off its largest ad campaign in the U.S. to date. "It Starts on TikTok" is a global multichannel campaign encompassing television,... Continue reading at AdWeek

[ AdWeek | 2020-08-18 17:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital media #social platforms


Giving Voice to Indigenous Children: Spotlight on Rebecca Thomas

The author’s picture book helps Indigenous children see themselves in familiar stories. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-17 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #picture book #familiar stories #giving voice


An Industry Disrupter: Spotlight on the Collective Book Studio

The full-service, partnership publisher collaborates with authors to elevate bookmaking to an art form. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-17 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #art form


So Much More Than Ghostwriting: Spotlight on Kevin Anderson & Associates

A ghostwriting, editing, and publishing services company takes a white-glove, comprehensive approach to supporting clients. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-10 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing services #supporting clients


Bright and Aujla team up for #BookswithBreakfast campaign

Author and illustrator Rachel Bright and medical doctor and cookery writer Rupy Aujla are collaborating on a social media project, pairing healthy recipes and picture book recommendations.  Continue reading at The Bookseller

[ The Bookseller | 2020-08-09 21:53:02 UTC ]
More news stories like this |


Free Books Campaign partners with Round Table

The Free Books Campaign is partnering with Round Table Books to launch a children's reading list. Continue reading at The Bookseller

[ The Bookseller | 2020-08-09 18:21:30 UTC ]
More news stories like this | All news stories tagged with: #free books #round table


Trial by Fire: Spotlight on Robert Kerbeck

A collection of 22 essays of both heroism and tragic loss present's Malibu's 2018 Woolsey Fire from angles many people haven't seen before Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-24 04:00:00 UTC ]
More news stories like this |


Claiming Abundance: Spotlight on Corie Adjmi

The author’s short story collection highlights the lives of women in pursuit of self-acceptance and empowerment. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-13 04:00:00 UTC ]
More news stories like this |


Where Hope Comes From: Spotlight on Linda Kass

In her latest novel, A Ritchie Boy, Kass examines one of the most unacknowledged and important American units in WWII (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-13 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #linda kass


Target non-traditional media to make campaigns inclusive, Seaward says

Publishers need to target non-traditional outlets and realise the media has changed if they want to make their book campaigns more inclusive, Dialogue senior publicity manager Millie Seaward has said. Continue reading at The Bookseller

[ The Bookseller | 2020-07-07 06:42:34 UTC ]
More news stories like this |


Bluemoose launches inclusive campaign with Arkbound Foundation

Bluemoose Books and charity publisher Arkbound Foundation are launching a crowdfunding campaign to support marginalised writers and diversity-led publishers struggling to survive in the wake of the pandemic.  Continue reading at The Bookseller

[ The Bookseller | 2020-07-01 04:49:00 UTC ]
More news stories like this | All news stories tagged with: #crowdfunding campaign #bluemoose books