BuzzFeed's Jon Steinberg Trumpets Shift to Hard News

Adweek: Tell me about BuzzFeed’s Social Storytelling program, which you launched in May. Jon Steinberg: It’s very much evocative of the kind of authorization and training programs that we did when I was at Google [where Steinberg was strategic partner development manager on the company’s small medium business partnerships team], and we’ve seen Facebook do as well. Basically, when you have a new format or new ad product, you can’t just expect people to start using it. You have to offer training and accreditation and help. So the Social Storytelling program is very much a training program. We’re basically taking the training and education programs that we have for all new BuzzFeed hires, whether they’re on the business side or product side or creative side, and offering them up to agencies so they can understand how to use our dashboard and publishing system to create content that’s really good for young people and native to the Web. Your editorial side is completely separate from the group who works on sponsored posts, right? Yeah, we've been very rigorous about this. There’s a team of about 25 people that work on creative who are totally separate from the team of 90 people that does reporting. When I got here three years, we were 15 people, and we just crossed 300 people, not including interns. You also partnered with CNN to produce co-branded news videos earlier this summer. Do you think that BuzzFeed videos can achieve the same vitality as your lists and other... Continue reading at 'AdWeek'

[ AdWeek | 2013-08-30 00:00:00 UTC ]
News tagged with: #full-time staff

Other news stories related to: "BuzzFeed's Jon Steinberg Trumpets Shift to Hard News"


A New Era for Banned Books Week: Book Censorship News, August 2, 2024

Making Banned Books Week about action will bring us one step closer to curtailing book censorship. That, plus this week's book censorship news. Continue reading at Book Riot

[ Book Riot | 2024-08-02 13:30:00 UTC ]
More news stories like this | All news stories tagged with: #books week #step closer


Scotland Yard to Review Email Deletions in News Corp Hacking Case

A preliminary inquiry threatens to reopen a tumultuous chapter in U.K. news media history. It could entangle The Washington Post’s publisher and other former News Corp figures. Continue reading at The New York Times

[ The New York Times | 2024-07-31 21:53:11 UTC ]
More news stories like this | All news stories tagged with: #news corp


Straight to your inbox: meet the journalists shaking up local UK news

Local newspapers in the UK are disappearing fast, creating news deserts and leaving councils unscrutinised. Now, though, a new generation is reinventing community journalism. Tina Brown, for one, is a fanI’m not sure what I was expecting of Mill Media’s HQ: en route to Manchester, where the... Continue reading at The Guardian

[ The Guardian | 2024-07-28 07:00:48 UTC ]
More news stories like this | All news stories tagged with: #digital publisher #interior design #mark thompson


The Biggest Book News of the Week

Kamala Harris book sales, TikTok book awards, the Book of the Summer is here, and more. Continue reading at Book Riot

[ Book Riot | 2024-07-27 15:25:01 UTC ]
More news stories like this | All news stories tagged with: #book news


Dive Into Some New YA Mysteries: YA Book Talk + News, July 25, 2024

Whodunit? That's the question at the heart of these compelling and engaging 2024 YA mysteries. That, plus this week's YA book news. Continue reading at Book Riot

[ Book Riot | 2024-07-25 15:00:00 UTC ]
More news stories like this | All news stories tagged with: #ya book


BRIDGERTON Season 4 Lead Announced and More Book News!

There's been a lot of political news this week, but there's also a ton of book news to catch up on! Continue reading at Book Riot

[ Book Riot | 2024-07-25 14:00:00 UTC ]
More news stories like this | All news stories tagged with: #book news #political news


Big names chopped as News Corp redundancies hit newspapers and national reporting team

Murdoch’s Australian arm has quietly slashed tens of millions of dollars in costs to counter a slow advertising market and loss of revenue from Meta dealFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastSome of News... Continue reading at The Guardian

[ The Guardian | 2024-07-24 08:18:25 UTC ]
More news stories like this | All news stories tagged with: #news corp #guardian australia #herald sun #free app #latest updatesget #australian arm #free morning


San Diego Comic-Con 2024: Pre-Show News, Must-Go Panels, and More

It wouldn’t be San Diego Comic-Con without a little drama, some big questions, and a lot of hype. We've rounded up the big stories of this year's show—among them the show’s future in the city that gives it its name—and the top 21 panels to attend. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-07-23 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #big stories #ve rounded #big questions


Stream Some YA During Steamy Season: YA Book Talk and News, July 18, 2024

Too hot outside? Stay cool with these YA adaptations you can stream right now on Prime, Hulu, Disney Plus, and Netflix. Continue reading at Book Riot

[ Book Riot | 2024-07-18 15:30:00 UTC ]
More news stories like this | All news stories tagged with: #ya book


Goodreads reviews of JD Vance’s ‘Hillbilly Elegy’ are stuck in limbo amid news that Trump picked the author to be his VP

If you had a sudden urge to review the 2016 memoir for some reason, you might be out of luck right now. Yesterday, former president Donald Trump announced his running mate for the 2024 election: Senator JD Vance of Ohio. Vance, a onetime fierce critic of Trump, is a relative newcomer to... Continue reading at Fast Company

[ Fast Company | 2024-07-16 12:25:00 UTC ]
More news stories like this | All news stories tagged with: #memoir #literary world #running mate #hillbilly elegy #jd vance


The Biggest Bookish News of the Week

The NYT's best books of the century so far, romance bookstores are on the rise, and more publishing industry news. Continue reading at Book Riot

[ Book Riot | 2024-07-14 15:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing industry #romance bookstores


New Comics and Nonfiction in July, Plus YA Book News, July 11, 2024

All of the YA comics and YA nonfiction hitting shelves in July, plus your YA book news. Continue reading at Book Riot

[ Book Riot | 2024-07-11 15:45:00 UTC ]
More news stories like this | All news stories tagged with: #ya book


All the News Book Riot Covered This Week: July 6, 2024

The bestselling books of the week, the indie bookstore shipping LGBTQ titles to states where they're banned, and more. Continue reading at Book Riot

[ Book Riot | 2024-07-06 15:00:00 UTC ]
More news stories like this | All news stories tagged with: #bookstore #bestselling books


The News Book Riot Covered This Week

The bestselling books of the week, the best historical fiction of 2024 so far, book banning updates, and more. Continue reading at Book Riot

[ Book Riot | 2024-06-29 15:00:00 UTC ]
More news stories like this | All news stories tagged with: #historical fiction #bestselling books


The First American Union Understood The Necessity of Public Libraries and Education: Book Censorship News for June 28, 2024

In an era before public libraries and widespread public education, the first U.S. union knew their importance. That, plus this week's book censorship news. Continue reading at Book Riot

[ Book Riot | 2024-06-28 13:00:00 UTC ]
More news stories like this | All news stories tagged with: #public libraries


Excellent 2024 YA Books with Nonbinary Characters, Plus YA Book News for June 27, 2024

Read your way into excellent 2024 YA books featuring nonbinary characters, plus this week's YA book news. Continue reading at Book Riot

[ Book Riot | 2024-06-27 15:30:00 UTC ]
More news stories like this | All news stories tagged with: #ya book


The Most Interesting Book News of the Week

A big week of book news includes Barnes & Noble buying an indie, surprisingly strong book sales, JAMES coming to the big screen, and much more. Continue reading at Book Riot

[ Book Riot | 2024-06-22 13:45:00 UTC ]
More news stories like this | All news stories tagged with: #book news #barnes #big screen #big week


Online Enemies, A Fake Dating Roman Holiday, and More YA Book Talk and News for June 20, 2024

This week's new YA paperback releases and YA news, including a Tony-award winning musical adaptation of a teen classic. Continue reading at Book Riot

[ Book Riot | 2024-06-20 15:30:00 UTC ]
More news stories like this | All news stories tagged with: #ya book #paperback


News Corp’s quiet apology after outrage over use of Indigenous children’s images | The weekly beast

Apology from Sky News was published at 7pm on Friday – a time when very few would see it, complainants say. Plus: speculation over Paul Barry’s replacementGet our morning and afternoon news emails, free app or daily news podcastMiriki Performing Arts has gracefully accepted an apology from News... Continue reading at The Guardian

[ The Guardian | 2024-06-14 15:00:54 UTC ]
More news stories like this | All news stories tagged with: #news corp #guardian australia #sexual abuse #free app #sky news #weekly beast #free morning


States That Have Banned Book Bans: Book Censorship News, June 14, 2024

Seven states have anti-book ban laws on the books, with several others progressing this legislative session. That, plus this week's extensive book censorship news roundup. Continue reading at Book Riot

[ Book Riot | 2024-06-14 13:30:00 UTC ]
More news stories like this | All news stories tagged with: #banned book