Joe Brown, Popular Science’s editor-in-chief since 2016, is moving into the expanded role of VP, editorial director of the New York-based brands Saveur, Outdoor Life and Field & Stream, Bonnier Corp. announced on Tuesday. He is succeeding Anthony Licata, who departed the company after over two decades and most recently served as its editorial director for the four magazines, in addition to Popular Photography and American Photo. Brown will be tasked with overseeing all of the editorial strategy for these brands, in addition to continuing to lead editorial direction at PopSci, and he is looking to data to serve as the guiding principle for growth across the four titles. “The thing that we’ve been really ruthless about at Popular Science is using data to determine where content will perform the best for most of your community,” Brown tells Folio:. And while these brands all have very different focuses ranging from gourmet food and wine to hiking and hunting, Brown sees an opportunity in this role to take the successes he’s experienced so far at PopSci—whether that’s in podcasting, achieving record digital growth or launching new newsletter campaigns—and translating them to apply to the other brands’ needs. “I’m not going to pretend that I’m the world’s top chef or the most accomplished outdoorsman in the world. In fact, I’d put myself in the bottom percentile for both of those things,” says Brown, who doesn’t want to implement a personal brand vision for each of the... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-04-30 00:00:00 UTC ]
News tagged with:
#multiple platforms
#focusing solely
[caption id="attachment_180020" align="alignright" width="150"] Jim Rich[/caption] G/O Media announced Wednesday that Deadspin editor-in-chief Jim Rich has been promoted to editorial director across the company's entire portfolio, which also includes sites like The A.V. Club, Gizmodo, Kotaku,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-22 19:47:03 UTC ]
More news stories like this | All news stories tagged with:
#associate publisher
#annual event
#managing editor
Rhiannon Smith, who works across the Fleet and Sphere imprints at Little, Brown, has been promoted to editorial director. Continue reading at The Bookseller
[ The Bookseller | 2020-04-01 11:35:27 UTC ]
More news stories like this |
Bonnier Books UK has promoted Francesca Russell to publicity director across its adult trade business while Karen Stretch has been made campaigns director. Continue reading at The Bookseller
[ The Bookseller | 2020-03-06 06:04:33 UTC ]
More news stories like this | All news stories tagged with:
#bonnier
Bonnier Books UK has announced promotions for Ciara Lloyd, Beth Eynon and Madiya Altaf in its non-fiction team. Continue reading at The Bookseller
[ The Bookseller | 2020-02-19 15:27:11 UTC ]
More news stories like this | All news stories tagged with:
#bonnier
#announced promotions
#non-fiction team
Bonnier Books UK has made two promotions within its adult trade marketing team, promoting Zaffre and Manilla Press marketing director Stephen Dumughn to the newly created role of adult trade marketing director, while making Felice McKeown, head of fiction digital marketing, its new campaigns... Continue reading at The Bookseller
[ The Bookseller | 2020-02-17 21:03:18 UTC ]
More news stories like this | All news stories tagged with:
#bonnier
We look at what religion and spirituality publishers are highlighting in the first part of the new year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-12-13 05:00:00 UTC ]
More news stories like this | All news stories tagged with:
#spirituality publishers
Little, Brown has promoted editorial director Ailah Ahmed to the role of publishing director following her "outstanding publishing and acquiring in 2018 and 2019". Continue reading at The Bookseller
[ The Bookseller | 2019-11-24 17:29:20 UTC ]
More news stories like this | All news stories tagged with:
#publishing director
Non-fiction has reigned supreme at an upbeat Frankfurt Book Fair, as agents reported a surge of interest in titles on wellbeing and personal development. Continue reading at The Bookseller
[ The Bookseller | 2019-10-17 23:19:02 UTC ]
More news stories like this | All news stories tagged with:
#personal development
#reigned supreme
Bonnier Books UK is revving up for a “next level” immersive event to promote Jenson Button’s second book, How to be an F1 Driver. Continue reading at The Bookseller
[ The Bookseller | 2019-10-16 15:18:20 UTC ]
More news stories like this | All news stories tagged with:
#bonnier
Katie Brown has been promoted to senior commissioning editor at Trapeze following a string of successes at the Orion imprint. Continue reading at The Bookseller
[ The Bookseller | 2019-10-08 05:11:04 UTC ]
More news stories like this | All news stories tagged with:
#orion imprint
OUP has bought three picture books about the natural world by author/illustrator Yuval Zommer. Continue reading at The Bookseller
[ The Bookseller | 2019-04-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#natural world
#picture books
Hachette Children’s Group (HCG) will next year publish a page in adult titles from The Orion Publishing Group asking the reader to encourage children to read. Continue reading at The Bookseller
[ The Bookseller | 2018-12-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#encourage children
#year publish
#adult titles
#promote children
#hachette children
#group hcg
Hachette UK has promoted Lucy Hale to deputy c.e.o. of Hodder & Stoughton, Headline, John Murray Press and Quercus, while also creating a new UK group sales department led by Rob Manser, in an expanded role. Continue reading at The Bookseller
[ The Bookseller | 2018-10-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#expanded role
#hodder stoughton
#rob manser
#hachette uk
Bonnier Books UK has made three new executive promotions, including that of Kate Parkin, who been promoted to managing director of Adult Trade. Continue reading at The Bookseller
[ The Bookseller | 2018-09-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#adult trade
#kate parkin
Hachette's Sarah Clayton has been appointed head of UK Field Sales for Bonnier Publishing UK. Continue reading at The Bookseller
[ The Bookseller | 2018-06-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#appointed head
Skyhorse Publishing has implemented a major reorganization that will reduce the total number of titles it publishes annually by about 25%, and cut 16 positions from its full-time staff of 77. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-04-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#total number
#major reorganization
#skyhorse publishing
#full-time staff
The sun had started to set on Dodger Stadium as the trio left the bullpen, yet the 103-degree heat still clung to Chavez Ravine like a cloak. Clayton Kershaw walked shoulder to shoulder through the swelter with pitching coach Rick Honeycutt and catcher Austin Barnes. An ovation greeted the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-10-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#dodger stadium
#clayton kershaw
Myriad has won a "closely fought" auction for Manu Joseph’s "profound and provocative" new novel Miss Laila, Armed and Dangerous, about "ordinary people caught up in political forces and religious division". Continue reading at The Bookseller
[ The Bookseller | 2017-09-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#closely fought
Quercus imprint riverrun has acquired Testament, an historical fiction debut novel by Kim Sherwood, winner of the Bath Novel Award. Continue reading at The Bookseller
[ The Bookseller | 2017-09-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#historical debut
A debut novel by 70-year-old Anne Youngson has been pre-empted by Transworld and is set to become the publisher's lead fiction title for summer 2018. Transworld editorial director Jane Lawson pre-empted UK and Commonwealth rights including Canada to Meet Me At The Museum, described as "the... Continue reading at The Bookseller
[ The Bookseller | 2017-09-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#greene heaton
#judith murray
#anne youngson
#debut author