Bloomsbury mounts big campaign for Such a Fun Age paperback

Bloomsbury is to embark on "one of its biggest campaigns" ahead of the paperback release of Such a Fun Age by Kiley Reid.  Continue reading at 'The Bookseller'

[ The Bookseller | 2020-12-18 11:17:53 UTC ]
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Tom Gates campaign for Scholastic

Scholastic is featuring its first ever TV ads for Liz Pichon's Tom Gates series next week,... Continue reading at The Bookseller

[ The Bookseller | 2013-10-21 00:00:00 UTC ]
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Ad Age's Magazine A-List: Bon Appetit is Magazine of the Year

When Conde Nast closed Gourmet in 2009, the company staked much of its epicurean business on Bon Appetit, a staid magazine with a big circulation but little traction outside the food category. But soon enough Conde Nast took another risk, assigning the title's reinvigoration to a pair of leaders... Continue reading at Advertising Age

[ Advertising Age | 2013-10-21 00:00:00 UTC ]
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Big Data Added $156 Billion in Revenue to Economy Last Year [Updated]

Responding to growing Washington attacks on data brokers, the Direct Marketing Association is mounting its biggest defense by unveiling a new study Monday during its annual conference in Chicago. The study quantifies how much of the economy is driven by companies that use consumer-level data to... Continue reading at AdWeek

[ AdWeek | 2013-10-14 00:00:00 UTC ]
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Highlights of L,B's Goldfinch PR campaign

Heavyweight coverage for Donna Tartt's The Goldfinch (Little, Brown, October 22nd) kicks off... Continue reading at The Bookseller

[ The Bookseller | 2013-10-11 00:00:00 UTC ]
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Is Peer Review A Big Bad Joke?

Is something rotten in the world of academic publishing? Yes, if you read a blockbuster piece in the latest issue of Science magazine showing how many open–access journals have little or no quality control, and apparently put hard cash (in the shape of author contributor fees) before... Continue reading at Fast Company

[ Fast Company | 2013-10-10 00:00:00 UTC ]
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Karten Nabs Two Big Buzz Books Pre-Frankfurt

In separate deals with agents at William Morris Endeavor, HarperCollins's Terry Karten acquired North American rights to two of the big buzz books drawing attention leading into the Frankfurt Book Fair. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #separate deals


Big date coming up? Try reading a good book before you go

A recent study done by New York's New School for Social Research found that, after reading literary fiction, participants displayed more social perception and empathy. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #social perception #recent study #good book


Small Paper Sees Big Lift With CMS Change

Most small newspapers would be happy with an online publishing system that solves more headaches than it creates. Finding software that makes digital revenue and reader traffic skyrocket seems like the stuff of dreams. But that’s precisely ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-04 00:00:00 UTC ]
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The big books for Frankfurt

The second of two previews of agents' hotlists on the eve of the Frankfurt Book Fair. WME... Continue reading at The Bookseller

[ The Bookseller | 2013-10-04 00:00:00 UTC ]
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Star Tribune Announces New Initiative for Real-Time Management of Digital Advertising Campaigns

As a premium content publisher with unprecedented reach and coverage across the upper Midwest, Star Tribune has attracted the largest online readership of any Minnesota media brand—and the advertisers seeking to connect with that audience. ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-03 00:00:00 UTC ]
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Introducing Our New eBook Collection: Advertising Age Essentials

Advertising Age's new eBook collection is informative, practical and easy to read. These guides, available on Amazon's Kindle, expertly cover current marketing topics and are designed to be a resource for marketers at every level, in any business.In "Winning with Facebook Advertising," readers... Continue reading at Advertising Age

[ Advertising Age | 2013-10-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fan base #media metrics #facebook advertising #advertising age #ebook collection


BtoB Magazine Becomes Part of Ad Age

BtoB Magazine is shutting down its print product and will become part of sister publication, Advertising Age, by January 1, in a move that likely reflects sustained pressure on print advertising in the med Continue reading at Folio Magazine

[ Folio Magazine | 2013-10-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #print advertising #advertising age #sister publication #print product


Bloomsbury signs three from Rundell

Bloomsbury has acquired three books from Katherine Rundell. The children's author was... Continue reading at The Bookseller

[ The Bookseller | 2013-09-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #katherine rundell #bloomsbury signs


Sage launches social science campaign

Sage has launched a transatlantic campaign with other social science bodies to raise awareness of... Continue reading at The Bookseller

[ The Bookseller | 2013-09-18 00:00:00 UTC ]
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Going Small to Make it Big

Talk to a passionate independent publisher and they'll soon have you convinced that strong independent presses are the ideal homes for many authors and their books. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-13 00:00:00 UTC ]
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Bloomsbury buys New Holland list

Bloomsbury has signed the natural history list from New Holland publishers, a total of more than... Continue reading at The Bookseller

[ The Bookseller | 2013-09-05 00:00:00 UTC ]
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Bloomsbury acquires Hart Publishing for £6.5m

Bloomsbury has acquired legal publisher Hart Publishing for £6.5m. The addition of Hart... Continue reading at The Bookseller

[ The Bookseller | 2013-09-02 00:00:00 UTC ]
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Humble Comedy Bundle lets you pay what you want for laughs, big spenders get Louis CK

The Humble business model can apply to anything. Now, you can pay what you want for stand-up comedy in addition to ebooks, music and video games. For the next two weeks, you can get comedy specials from Maria Bamford, Tig Notaro, Hannibal Buress and Jim Norton for as little or as much as you... Continue reading at Engadget

[ Engadget | 2013-08-29 00:00:00 UTC ]
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Rothschild's Salz appointed Bloomsbury chairman

Sir Anthony Salz has been appointed as chairman of Bloomsbury. Salz will take over from Jeremy... Continue reading at The Bookseller

[ The Bookseller | 2013-08-29 00:00:00 UTC ]
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Samsung's Galaxy Tab 3 Kids get real, ready to 'make learning fun'

It peeked its head out just a day ago by way of a Korean back-to-school catalog, and now Samsung's ready to let its kid-friendly cat out of the bag. The Galaxy Tab 3 Kids is, as the name implies, aimed at ever more tech savvy young ones, featuring a child-friendly skinned Android 4.1 and a slew... Continue reading at Engadget

[ Engadget | 2013-08-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #microsd slot #internal storage #educational apps