If you've got content you think other publishers want to buy, what do you need to do to to make it an attractive proposition? A good example of a successful licencing operations is Bloomberg, which provides content to more than 600 publish ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2012-11-30 00:00:00 UTC ]
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A new rights deal between Shandong Fine Arts Publishing House and Nepal Modern Publishing House was celebrated with a special signing ceremony at the 2018 Bologna Book Fair. The post Shandong Fine Arts Publishing House Sells Nepalese Rights to Art Book Series appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-03-28 00:00:00 UTC ]
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Cigar Aficionado, New York magazine and Allrecipes on the ways they developed new business with existing assets. The post How 3 Publishers Grew Revenue By Repurposing Content appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-03-27 00:00:00 UTC ]
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Snapchat has worked out a deal with publishers that finally allows them to publish branded content to the app.Until now, publishers couldn't create the ads they ran between the articles and videos they post in the app's Discover section for professional media partners such as BuzzFeed, Hearst,... Continue reading at Advertising Age
[ Advertising Age | 2018-03-09 00:00:00 UTC ]
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With China as the country of honor at the Bologna Children’s Book Fair this March, a citywide program to celebrate Chinese arts and culture, as well as top authors and illustrators, is already in motion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
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Starting with a new Instagram account, NBC Sports and Refinery29 will produce content about female athletes, female executives in the sports world and more. The post NBCUniversal adds Refinery29 to its growing list of digital publisher and platform partners appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-23 00:00:00 UTC ]
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Declining organic reach and increasingly demanding marketers have compelled publishers to spend more on branded-content distribution on Facebook. The post Declining Facebook reach squeezes publishers’ branded-content business appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-22 00:00:00 UTC ]
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A change Facebook made to its branded-content guidelines has scrambled several publishers' distribution strategies. The post Facebook’s new branded-content guidelines will force some publishers to abandon a business model appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-12 00:00:00 UTC ]
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A behind-the-scenes look at how three publishers are succeeding with new products and a new strategy. The post Why Publishers Are Winning With Custom Content Studios appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-02-01 00:00:00 UTC ]
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While hardly a shock that Google Play has started selling audiobooks, it's a moment to look at aspects of the format's sales-building prominence: the other way of 'reading.' The post Google Play Store Now Selling Audiobooks and Boosting Content on Voice-Activated Devices appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-01-25 00:00:00 UTC ]
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Facebook has plans to tweak its News Feed to include more posts from friends and family and less from news publishers in an attempt to fix some of the platform's problems. Now news magnate Rupert Murdoch thinks that the social network should adopt a... Continue reading at Engadget
[ Engadget | 2018-01-23 00:00:00 UTC ]
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News Corp. executive chairman and 21st Century Fox executive co-chairman Rupert Murdoch is taking on Silicon Valley. The media mogul released a statement today noting that if Facebook is going to revamp its news feed to ensure it's publishing the most legitimate, "trusted" news content on its... Continue reading at AdWeek
[ AdWeek | 2018-01-23 00:00:00 UTC ]
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Facebook has been fighting something of a losing battle against the problem of fake news, but media mogul Rupert Murdoch thinks he has come up with a solution. He says that the social network should pay "trusted" publishers for the provision of news content. Facebook recently said that it wants... Continue reading at Betanews
[ Betanews | 2018-01-23 00:00:00 UTC ]
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Amid policy changes at social network, media mogul criticizes it for failing to ‘adequately reward’ publishers that add value and integrityRupert Murdoch issued a new salvo in the row between Facebook and news publishers on Monday, calling on the social media company to pay publishers for their... Continue reading at The Guardian
[ The Guardian | 2018-01-23 00:00:00 UTC ]
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Publishers were able to make decent money on Facebook by making and selling custom videos for advertisers, but that could soon change. The post Facebook news-feed changes will cut into publishers’ branded-content revenue appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-22 00:00:00 UTC ]
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Ian Bartlett says the ruling that Uber is a transport company not a digital service could also change the way we view other digital giants; and Derek Wyatt suggests a post-Brexit Britain could create a Global Digital Foundation to address these issuesUber is officially a transport company and... Continue reading at The Guardian
[ The Guardian | 2017-12-22 00:00:00 UTC ]
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“The answer to the duopoly for media owners is not to adopt a defensive stance and assume the situation is a permanent obstacle to growth, and we’re in permanent crisis, but to innovate." The post Bloomberg Media CEO Justin Smith: Publishers need to stop playing defense appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-12-18 00:00:00 UTC ]
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French publishers say 93 percent of their paper is now recycled or green-certified and Bowker partners with book discovery startup Book+Main. The post France’s Publishers Cite Progress in Sustainable Paper Consumption; Bowker Partners With Book+Main appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-18 00:00:00 UTC ]
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Bookwire expands its ebook distribution business in Spain. And a new survey finds that American libraries see rising demand for non-English language content. The post Industry Notes: Bookwire Partners With HarperCollins Ibérica; US Libraries Seek Non-English Content appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-11 00:00:00 UTC ]
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There is “huge opportunity” for the publishing industry to make money out of content marketing, an industry predicted to grow to $413bn (£305bn) by 2021. Continue reading at The Bookseller
[ The Bookseller | 2017-12-02 00:00:00 UTC ]
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Facebook needs to loosen its grip on Watch show sponsorships and mid-roll inventory, publishers say. The post Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-12-01 00:00:00 UTC ]
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