Blackwell’s 17% growth vindicates multichannel strategy, says Prescott

Blackwell’s has reported growth of 17% in its past fiscal year, following an increase of 12% a year earlier. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-10-05 00:00:00 UTC ]
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2015 market growth underpinned by colouring, courgettes and YouTubers

Regular readers of The Bookseller will be aware of the three trends driving the print renaissance: adult colouring books, clean eating titles and psychological thrillers. Thus far in 2015, total sales are up 6% year on year through Nielsen BookScan, with a good deal of that down to 2015 breakout... Continue reading at The Bookseller

[ The Bookseller | 2015-12-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #johanna basford #paula hawkins #good deal #nielsen bookscan #total sales #psychological thrillers #print renaissance #6% year


Friedman: D2C strategy for Open Road

Jane Friedman's Open Road ebook company has had one million page views for its new, direct-to-consumer online community The Lineup  in its first six months of existence, Friedman revealed at the FutureBook Conference today (4th December). Open Book aims to get 10m unique users of The Lineup,... Continue reading at The Bookseller

[ The Bookseller | 2015-12-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #true crime #open road #jane friedman


Ebook Market Share in Germany Shows Slow Growth

The ebook market share in Germany shows slow growth in 2015, according to the German Publishers Association and research company GfK. The post Ebook Market Share in Germany Shows Slow Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-02 00:00:00 UTC ]
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Authors on the Air November 17, 2015: Burt Reynolds

Burt Reynolds, author of the memoir 'But Enough About Me' (G.P. Putnam’s Sons, 978-0-399-17354-7) will appear on 'Fox & Friends' as well as NBC’s 'Access Hollywood' on Wednesday, November 18. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #access hollywood #fox friends #burt reynolds


List Growth Alone Won’t Drive Success in Email Marketing

Folio: and WhatCounts team up on a survey revealing how publishers need to get a better handle on ROI and content value. The post List Growth Alone Won’t Drive Success in Email Marketing appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-10-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #email marketing


Folio: Show Coverage: CMO Keynote Panel Discusses Strategies in a Changing World

Four publishing CMOs discuss reader and advertising revenue opportunities. The post Folio: Show Coverage: CMO Keynote Panel Discusses Strategies in a Changing World appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-10-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #changing world #show coverage #post folio


Publishers' New Old-Fashioned Newsletter Growth Hack: Contests

Clickbait headlines and A/B testing may be publishers’ go-to growth tactics on Facebook and Twitter, but to boost their email subscriptions, they are adopting a more old-fashioned scheme: the contest.   Millennial news site Mic, for ex ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #growth tactics


Publishers’ new old-fashioned newsletter growth hack: contests

What's old is new again. Publishers including Mic, Ozy and Skift are trying to seduce readers into signing up for their newsletters by cajoling them with cash and trips. The scheme takes a page from the the playbook of Publishers Clearing House, which uses contests to great effect (and... Continue reading at Digiday

[ Digiday | 2015-10-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #great effect #post publishers


NYCC 2015: Publishers Chase Growth in Kids', Girls’ Graphic Novels

Led by girl-focused comics, sales of kids' and YA graphic novels continue to grow and publishers used New York Comic Con to launch a spate of new properties targeting girls and young women. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #young women #graphic novels


Direct Sales Is a Key Strategy for Top Indonesia Publisher

A direct sales force of 5,000 young mothers has increased sales for Indonesia's Pelangi Mizan publishing group fourfold in the last three years. The post Direct Sales Is a Key Strategy for Top Indonesia Publisher appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #increased sales #key strategy #direct sales


Strategies for Entering the Latin American EdTech Market

Executives from Cengage and Udemy point to Latin America as a strong region for edtech growth and share their top tips for entering the market. The post Strategies for Entering the Latin American EdTech Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #top tips #latin america


Fusion's #DearNextPresident Effort Shows Candidates Need a Wide Social Strategy

Fusion is launching an initiative today with the hashtag #DearNextPresident, asking Americans—with a sharp focus on young, diverse groups—what issues they want President Barack Obama's successor to focus on. And contenders like Hillary Clinton, Donald Trump, Carly Fiorina and Bernie Sanders... Continue reading at AdWeek

[ AdWeek | 2015-09-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #social channels


Trinity Mirror Local Titles to Increase Focus on Metrics with New Digital Strategy

Trinity Mirror's new digital strategy for its regional titles will see an increased focus on analytics and a drive to boost audience engagement, the publisher announced yesterday.   Neil Benson, editorial director for regionals at Trinity Mi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #increased focus #regional titles #trinity mirror #digital strategy


This Week in Children's Apps: August 17, 2015

This week in children's apps, an interactive story book encourages vocabulary building. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-19 00:00:00 UTC ]
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Book Deals: Week of August 17, 2015

Romance bestseller Susan Mallery re-ups at Harlequin for seven figures; Farida Abba, who survived being kidnapped by ISIS, sells a memoir; and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book deals


This Week's Bestsellers: August 17, 2015

Conservative commentator Mark R. Levin has a big week with ‘Plunder and Deceit,’ the #3 book in the country. Plus Haruki Murakami’s earliest works get their first U.S. publication, and a biography of Crimson Tide coach Nick Saban scores on his home turf. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #home turf #haruki murakami ##3 book #big week


News Corp sees strong growth in digital real estate services and book publishing

The company’s quarterly earnings call beats analysts’ expectations despite a fall in total revenue from the previous quarter and a net loss of $379mNews Corp, owner of the Wall Street Journal and the Times, reported a better-than-expected quarterly results as strong growth in its digital real... Continue reading at The Guardian

[ The Guardian | 2015-08-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #rupert murdoch #print business #strong growth #net loss #total revenue #book publishing


The Buzz at the Zimbabwe Book Fair is “Growth”

The Zimbabwe Book Fair, once the key event in African publishing, has declined. This year, a focus on growing the knowledge economy is giving it new life. The post The Buzz at the Zimbabwe Book Fair is “Growth” appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #knowledge economy #african publishing #key event #growth appeared


Why Nikkei Is Betting Big on Digital Growth at the Financial Times

Nikkei’s $1.3 billion deal to buy the Financial Times underscores the fact that the publishing industry’s fortunes lie in going digital, experts say. Continue reading at Knowledge@Wharton

[ Knowledge@Wharton | 2015-07-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing industry #betting big #digital growth


'We've Gone Headlong': Inside Time Inc.'s Video Strategy

Over the past two years Time Inc., the magazine company, has attempted to position itself as Time Inc., the digital content brand.   Core to the push has been video, which Time Inc. has produced in multiple forms. On the Web, its video team, now ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #magazine company #video team #video strategy #years time