Axel Springer Tells Bild Readers to Turn Off Ad Blockers or Pay

Axel Springer has told the readers of Germany's most popular online news site to turn off their ad blockers or pay a fee as Europe's biggest newspaper publisher steps up efforts to protect advertising income.Readers of Bild.de, the Web version of Europe's top-selling newspaper, have to disable programs that prevent ads or pay 2.99 euros ($3.40) a month to access content, Berlin-based Axel Springer said Tuesday. The fee will almost eliminate ads on the site, offer faster load times and help protect quality journalism, the company said.Increased use of ad blockers is jeopardizing advertising revenue for online journalism, and Axel Springer is responding by testing the fee, Donata Hopfen, chairwoman of the Bild Group management board, said in the statement. Bild.de has more than 16 million unique users a month. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-10-13 00:00:00 UTC ]
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Dealing with Debt: Christian Books Tell How to Avoid It, Eliminate It

The latest statistics show an increase in U.S. consumer borrowing. While more spending can indicate increased confidence in the economy, new books from Christian publishers address the risks of too much debt, which can cause both emotional and spiritual stress. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #christian books #increased confidence


Panelists Tell Religion Scholars How to Get Published

At the recent annual meeting of religion scholars in San Diego, publishing professionals gave aspiring academic authors cold-eyed advice on how to--and how not to--get published. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #religion scholars #san diego


Mexican Kids Bookseller Tells of Struggle for Survival

The owner of the award-winning Catarina Marina bookstore discusses the day-to-day struggle of selling books to children in Mexico. The post Mexican Kids Bookseller Tells of Struggle for Survival appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling books


Orion extends early reader series

Orion Children’s Books is increasing its range of early reader titles, with four non-fiction books planned for 2015. The books are all on science or nature and the first, The Deep Dark Sea, is by Tony De Saulles and will be released on the 19th March. The other three books coming out next year... Continue reading at The Bookseller

[ The Bookseller | 2014-11-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books coming #orion children


New Content-Driven Ad Network Partners With Time Inc. and Meredith

With the content marketing and native advertising scene getting increasingly crowded with tech players such as Outbrain, Sharethrough and Nativo, just to name a few, OneSpot thinks it's found an edge on those competitors. The Austin, Texas-based marketing vendor, which has big clients such... Continue reading at AdWeek

[ AdWeek | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #provide advertisers #larger trend


Google to Help Publishers Make Money by Blocking Ads

Google, the biggest seller of online ads, has created a way for publishers to make money without ads.Google on Thursday introduced an invitation-only crowdfunding program called Contributor that lets people pay $1 to $3 each month to visit sites devoid of ads. The Onion, Mashable, WikiHow, Urban... Continue reading at Advertising Age

[ Advertising Age | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #actual ads #biggest seller #make money #ad blocker


The 10 Premium Publishers Hit Hardest by Fraudulent Ad Sellers

Buyer beware: Ad analytics platform Pixalate says fraudulent ad networks are increasingly joining open, real-time-bidding (RTB) marketplaces and then selling brands fake space on premium sites like YouTube, The Weather Channel and Yahoo. While the victims think their messages will appear on the... Continue reading at AdWeek

[ AdWeek | 2014-11-19 00:00:00 UTC ]
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The new Kindle reader -- bang for your buck [Review]

If you have grown tired of hardback and paperback books, then a Kindle may be your answer. Coincidentally, Amazon has released two new models, a standard and the Voyage, which my colleague Brian Fagioli reviewed recently. These complement the existing Paperwhite, which has not yet been updated.... Continue reading at Betanews

[ Betanews | 2014-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paperback books #ll find #ll discuss


Tom Weldon: 'Book readers don't want subscription'

Penguin Random House's c.e.o. Tom Weldon has said the company will not be exploring subscription, as he is not convinced it is what readers want. Weldon, in conversation with The Bookseller's editor Philip Jones at today's FutureBook conference, said PRH UK is betting on three things for the... Continue reading at The Bookseller

[ The Bookseller | 2014-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tom weldon #futurebook conference #prh uk #connecting authors


'A Book Is a Gift Like No Other,' Says Barnes & Noble (Watch the Newest Ads on TV)

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained... Continue reading at Advertising Age

[ Advertising Age | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wry how- #installment titled #turkey leg #android emphasizes #barnes noble #give books #christmas gifts


The 'Moosewood Cookbook' Turns 40

Mollie Katzen, author of the groundbreaking 'Moosewood Cookbook,' one of the bestselling cookbooks of all time, recalls her early collaboration with Ten Speed Press, which just released a 40th anniversary edition of the seminal vegetarian cookbook. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #moosewood cookbook #mollie katzen #bestselling cookbooks


'A Book Is a Gift Like No Other,' Says Barnes & Noble (See the Newest Ads on TV)

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained... Continue reading at Advertising Age

[ Advertising Age | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #past week #wry how- #installment titled #turkey leg #surprisingly easy #android emphasizes #give books #christmas gifts


Amazon's Kindle e-readers learn some new tricks -- download the update now!

I get it -- you own a tablet and don't think you need a dedicated e-ink based e-reader. While I respect your opinion, I must tell you that it is wrong. Sure, reading a book on a back-lit LCD display is passable, but hardly a good experience. Not only can this be fatiguing to your eyes, but most... Continue reading at Betanews

[ Betanews | 2014-11-14 00:00:00 UTC ]
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Self-publishing 'has revealed readers' true interests'

Self-publishing has made it clear that “readers want very different things to what publishers in London and Manhattan think readers want”, Orna Ross of the Alliance of Independent Authors has said. Speaking at an event debating the best route to publishing for authors, Ross said... Continue reading at The Bookseller

[ The Bookseller | 2014-11-12 00:00:00 UTC ]
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Mackenzie tells SYP: 'Amazon's success could cause it problems'

Things are "only going to get tougher for traditional publishers unless we can show ourselves to be very good at what we do,” Ursula Mackenzie told the Society of Young Publishers (SYP) at its annual conference on Saturday (8th October). Continue reading at The Bookseller

[ The Bookseller | 2014-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional publishers #annual conference


Jaguar's Google Glass App Brings Print Ads to Life

Jaguar has a clever way to take you inside the plot of its latest villain-themed campaign. Today, the brand is linking print ads in Condé Nast's Vanity Fair, Condé Nast Traveler, GQ and Wired magazines to digital content through the Blippar app for Google Glass and mobile devices. The app is... Continue reading at AdWeek

[ AdWeek | 2014-11-11 00:00:00 UTC ]
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Nosy Crow publishes third John Lewis ad book

Independent publisher Nosy Crow has published a picture book based on the John Lewis Christmas advertisement for the third time.   Monty’s Christmas is a rhyming hardback picture book that tells the story of the advert, in which a young boy finds his a soulmate for his penguin. The advert... Continue reading at The Bookseller

[ The Bookseller | 2014-11-07 00:00:00 UTC ]
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Fall of the Banner Ad: The Monster That Swallowed the Web

Twenty years ago last month, a team of well-meaning designers, coders and magazine publishers inadvertently unleashed on an unsuspecting world one of the most misguided and destructive technologies of the Internet age: the web banner ad.   If th ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #banner ad #internet age


Nosy Crow turns apps into picture books

Nosy Crow will next year turn its fairy tale apps, including recent addition Jack and the Beanstalk, into picture books.   Digital manager Tom Bonnick told The Bookseller the decision was a “no-brainer” because of all the “fantastic artwork” he had from animator and illustrator Ed Bryan. “We... Continue reading at The Bookseller

[ The Bookseller | 2014-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #picture books #nosy crow #unusual path


Adobe's e-reader software collects less data now, EFF says

Tests on the latest version of Adobe System’s e-reader software shows the company is now collecting less data following a privacy-related dustup last month, according to the Electronic Frontier Foundation.Digital Editions version 4.0.1 appears to only collect data on ebooks that have DRM... Continue reading at PC World

[ PC World | 2014-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #collect data #latest version #early october #plain text