AT&T Pulls Plug on Audience Network, Which Will Become HBO Max Preview Channel

Audience Network, which has been on shaky ground since parent company AT&T bought Time Warner (now called WarnerMedia) in 2018, will soon be no more. AT&T said on Wednesday that it is pulling the plug on Audience Network, and will "transition" it this spring to a preview channel for HBO Max, WarnerMedia's new streaming service,... Continue reading at 'AdWeek'

[ AdWeek | 2020-01-09 00:45:55 UTC ]
News tagged with: #audience network #hbo max #streaming service #time warner

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Religion and Spirituality Books Preview: October 2019

New books by Anne Graham Lotz, Charles Stanley, Pema Chödrön, Jen Hatmaker, and more are publishing this October. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-25 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #jen hatmaker #pema chdrn #charles stanley


Edward Snowden explains how he pulled off one of the largest leaks in U.S. history

In his memoir, he recounts how a Rubik’s Cube helped him expose government secrets. Continue reading at The Washington Post

[ The Washington Post | 2019-09-13 22:18:36 UTC ]
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Sabrina Caluori, HBO’s Digital Experience Maven, Is Leaving

After 12 years, Sabrina Caluori, executive vice president of digital media and marketing at HBO, is leaving the network. Caluori broke the news in a LinkedIn post, recounting the numerous events and initiatives her team has brought to life at HBO and thanking them for their hard work. As of now,... Continue reading at AdWeek

[ AdWeek | 2019-09-10 21:48:25 UTC ]
More news stories like this | All news stories tagged with: #digital media #hard work #linkedin post


Overwatch League confident in using different audience metrics

Overwatch League is working with Nielsen to make its viewership metrics compatible with traditional sports, helping sponsors and investors to feel more confident in the data from the property. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-09-09 22:15:00 UTC ]
More news stories like this | All news stories tagged with: #nielsen


Conde Nast veteran Kim Kelleher tapped to lead AMC Networks ad sales

A month after longtime AMC Networks ad sales executive Scott Collins parted ways with the home of “The Walking Dead” and “Killing Eve,” the cable programmer has tapped a mainstay from the magazine world to oversee its linear TV and digital inventory. AMC this afternoon announced that it has... Continue reading at Advertising Age

[ Advertising Age | 2019-09-03 23:26:31 UTC ]
More news stories like this | All news stories tagged with: #conde nast #ad sales #upfront negotiations


Women's World Cup showed how safety guardrails cost brands valuable audiences

For 30 glorious days each year, brands in every category reach out to LGBTQ+ consumers and say, "We see you (and your wallets)." By July, the media and marketing industries have usually abandoned their rainbow-tinted Pride goggles. This year though, the LGBTQ+ community was gifted a brief,... Continue reading at Advertising Age

[ Advertising Age | 2019-09-03 22:13:52 UTC ]
More news stories like this | All news stories tagged with: #digital publishers #brand safety #marketing campaigns #pride month #hate speech #president trump #artificial intelligence


Webtoon Builds An Audience for Webcomics

The digital publishing and self-publishing platform, which was founded in Korea, has expanded in the U.S., and is preparing to launch a series of nine online graphic adaptations of young adult prose novels published by a variety of big houses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-30 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital publishing #big houses #self-publishing platform


Networks Luck out as bereft Colts are limited to just three national TV windows

Welcome to another edition of Ad Age Sports Media Marketing Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. Luck has nothing to do with it While Andrew Luck’s... Continue reading at Advertising Age

[ Advertising Age | 2019-08-29 21:57:17 UTC ]
More news stories like this | All news stories tagged with: #nielsen #king lear #acceptance speech #social disease


This Just In: Magazines Are Not TV Networks

Recalling my 25 years covering the magazine industry’s tortured migration to digital, TV envy first became evident in the early 2000s. Whatever online scale many print brands achieved in their early efforts were quickly overshadowed by the sheer on-air promotional heft of cable brands like... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-28 17:56:47 UTC ]
More news stories like this | All news stories tagged with: #traditional models


Religion and Spirituality Books Preview: Sept. 2019

A #MeToo memoir by former gymnast Rachael Denhollander, Max Lucado’s next title, and ‘What It Means to Be Moral’ are among the September books coming from religion and spirituality publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-28 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #memoir ##metoo memoir #spirituality publishers #max lucado


A blind heroine rules this audio comic book written for a blind audience

Blind magician Chad Allen has entertained audiences for 20 years at Hollywood's Magic Castle. His latest trick: an audio comic book whose heroine does battle in Trump's America. Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-08-26 14:00:59 UTC ]
More news stories like this | All news stories tagged with: #comic book


Century to publish new Max Brooks novel

Century will publish a new novel by World War Z author Max Brooks in Spring 2020.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-23 13:44:50 UTC ]
More news stories like this | All news stories tagged with: #max brooks


Susan Hill's The Small Hand to become Channel 5 drama

Awesome Media & Entertainment and Two Rivers Media, have teamed up to adapt Susan Hill’s The Small Hand: A Ghost Story (Profile), about an antique book dealer, for Channel 5 in the first adaptation of a book by the author for seven years. Continue reading at The Bookseller

[ The Bookseller | 2019-08-21 14:39:05 UTC ]
More news stories like this | All news stories tagged with: #susan hill


Lit Hub’s Fall 2019 Nonfiction Preview: Essay Collections

This week we’ll be previewing the most anticipated nonfiction titles coming out this fall, covering politics, history, biography, science, tech, social science, and more. We begin today with essays, and you can find memoir over here. Lydia Davis, Essays One: Reading and Writing FSG, Nov. 12 With... Continue reading at Literrary Hub

[ Literrary Hub | 2019-08-20 08:49:53 UTC ]
More news stories like this | All news stories tagged with: #memoir #find memoir #begin today #covering politics #essay collections #lit hub #lydia davis #social science


Lit Hub’s Fall 2019 Nonfiction Preview: Memoir

This week we’ll be previewing the most anticipated nonfiction titles coming out this fall, covering politics, history, biography, science, tech, social science, and more. We begin today with memoir, and you can find essay collections over here. Carmen Maria Machado, In the Dream House: A Memoir... Continue reading at Literrary Hub

[ Literrary Hub | 2019-08-20 08:49:13 UTC ]
More news stories like this | All news stories tagged with: #memoir #dream house #begin today #covering politics #lit hub #social science


A thrifty marketer’s guide to some of TV’s most overlooked audiences

Just as sure as some big sloppy salmon is going to Augustus Gloop that Fish Tube of Internet renown, so too shall TV viewers, or at least the ones who still watch the commercials, age out of the upper reaches of the demo. Quantitative changes rather quickly become qualitative; differences in... Continue reading at Advertising Age

[ Advertising Age | 2019-08-15 16:37:58 UTC ]
More news stories like this | All news stories tagged with: #nielsen #ll stumble #movie studios #bragging rights #marketing budget


How Hearst’s Product Team Helps Build Audience, Revenues

“We don’t do anything without an audience opportunity and a revenue opportunity,” Robertson Barrett, President of Digital Media at Hearst Newspapers, Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-08 15:06:02 UTC ]
More news stories like this | All news stories tagged with: #digital media #hearst #hearst newspapers


Michael Joseph to publish Game of Thrones Guide with HBO

Michael Joseph has partnered with HBO to publish Game of Thrones: A Guide to Westeros and Beyond, The Complete Series in November, offering "a visually dynamic exploration of complex plots and narrative arcs". Continue reading at The Bookseller

[ The Bookseller | 2019-08-06 21:50:07 UTC ]
More news stories like this | All news stories tagged with: #michael joseph


How NBC News’ vertical sites became audience engagement laboratories

Since they launched in 2017, three NBC News sub-brands, Mach, Better and Think, have become laboratories where the news publisher is learning to more effectively serve its readers' needs. The post How NBC News’ vertical sites became audience engagement laboratories appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-08-05 04:01:49 UTC ]
More news stories like this | All news stories tagged with: #news publisher #nbc news


TV networks jam in more commercials despite vows to cut back

Notice more TV ads lately? You’re not imagining it. The amount of commercial time on cable TV keeps increasing as networks try to make up for shrinking audiences by stuffing more ads into every hour of television. That’s despite years of promises to cut back on ads. Last quarter, commercial... Continue reading at Advertising Age

[ Advertising Age | 2019-08-02 17:18:39 UTC ]
More news stories like this | All news stories tagged with: #time warner #—bloomberg news #earnings call