While the giant firms sink huge sums into fleeting fads, the commitment and passion of the smaller imprints leave a larger impression in the long termIndependent publishers pick the books they loved and wished they published in 2015Here’s an observation: it sometimes feels as though smaller independents are the research and development departments for the big publishers, where literary fiction is concerned. We find great writers, nurture them, wipe their brows, polish their work and buff it until it shines. Then we send them out, readers love the books and they get shortlisted and win major literary prizes.Then the big money imprints swoop in; whisking them away to put them in a sparkly marketing jacket and present them in their new package to the world. A few recent examples: A Girl is a Half-Formed Thing by Eimear McBride, originally published by Galley Beggar – subsequently taken up by Faber and Faber. Swimming Home by Deborah Levy, published by And Other Stories – and now by Penguin.I have been told on numerous occasions: 'But you’re not a London publisher,' as if geography helps find cracking stories Related: The Loney by Andrew Michael Hurley review – a gothic masterpiece How many millions have been spent and will be lost on orange-headed celebrity books this Christmas? Related: Portico prize winner Benjamin Myers: 'Why bother chasing the big publishers?' Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2015-12-22 00:00:00 UTC ]
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#half-formed thing
#eimear mcbride
#galley beggar
#deborah levy
#numerous occasions
Ten years ago, as the prospect of monetizing Web sites started becoming a reality for publishers, different departments butted heads over prime real estate: editorial wanted it for content; sales wanted it for advertising; marketing wanted it for promotion. Today, as the emphasis shifts away... Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-20 00:00:00 UTC ]
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