Are publishers ready for Google’s ‘mobile-friendly’ rankings?

For its next algorithm change, Google is setting its sites on mobile. As the site's share of mobile searches approaches 50 percent, Google wants to crack down on sites with designs that are hostile to mobile screens. Google's fear is that if it links out to sites that don't work on mobile screens, users are are less likely to use it for mobile searching. That's potentially bad news for publishers, some of which haven't been as deliberate about staying on the right side of Google's new mobile guidelines. They could get burned. “It would foolhardy for someone who is responsible for mobile optimization or SEO within an unprepared brand to not expect to take a hit,” said Shahzad Abbas, digital media vp at Define Media Group. The post Are publishers ready for Google’s ‘mobile-friendly’ rankings? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-03-25 00:00:00 UTC ]
News tagged with: #mobile screens #algorithm change

Other Publishing stories related to: 'Are publishers ready for Google’s ‘mobile-friendly’ rankings?'


Google Play to launch in France

Google is about to launch ebooks on the Google Play entertainment portal in France, according to... Continue reading at The Bookseller

[ The Bookseller | 2012-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google play #launch ebooks


New iPad's Perk for Publishers

The new high-res iPad would, like so many things from Apple, seem a mixed bag for publishers. Its richer visuals raise concerns that consumers already frustrated by long download times for digital editions of magazines will have to suffer still more waiting. But some good news: Apple is... Continue reading at AdWeek

[ AdWeek | 2012-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital editions #amazon kindle #gregg hano #bonnier corp


Allen Lane publish Shakespeare's world in 20 objects

Allen Lane will be publishing another title by Neil MacGregor, author of A History of the World... Continue reading at The Bookseller

[ The Bookseller | 2012-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #allen lane


The New Press: 20 Years of Publishing ‘in the Public Interest’

Twenty years after it was founded by former Pantheon publisher Andre Schiffrin as a nonprofit publisher with a mission statement to publish “in the public interest,” the New Press is on something of a roll. The house has a new bestseller—Michelle Alexander’s The New Jim Crow—spacious offices in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twenty years #book publishing #public interest #mission statement #diverse selection


Publishers must be more 'dynamic' over pricing, IPG hears

Publishers need to emerge from the shadow of Nielsen BookScan and use their own judgement while... Continue reading at The Bookseller

[ The Bookseller | 2012-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen bookscan


Challis new Weldon Owen publisher

Martina Challis has been appointed the publisher at Weldon Owen, the Bonnier Publishing-owned... Continue reading at The Bookseller

[ The Bookseller | 2012-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #weldon owen


Des Moines Register Publisher Laura Hollingsworth Embraces Changes

One way to deal with change is to get comfortable with the uncomfortable. Laura Hollingsworth knows. As president and publisher of the Des Moines Register and a group president for Gannett Co. Inc.'s U.S. Community Publishing Division, Hollingsw ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #des moines #publishing division


Andy Healy promoted to publishing director at Immediate Media

Immediate Media has promoted Andy Healy to the position of publishing director, it was announced today (12 March). Continue reading at Media Week

[ Media Week | 2012-03-12 00:00:00 UTC ]
More news stories like this |


Apple, Publishers Must Address All Allegations Before E-book Case Can Be Closed, EU Says

Apple along with five ebook publishers must address all the European Commission's antitrust concerns before any settlement can be reached warned the European... Continue reading at PC World

[ PC World | 2012-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook publishers #european commission #e-book case


Lower ebook prices ahead as government threatens Apple, publishers?

The Justice Department has told Apple and five major publishers that it's planning to sue them for fixing ebook prices. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major publishers #justice department


LBF swells overseas ranks

The book trade is seeing increased activity from overseas publishers ahead of the London Book... Continue reading at The Bookseller

[ The Bookseller | 2012-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book trade


Bookshops bypassed by academic publishers

Tensions between academic booksellers and publishers are likely to heighten following the... Continue reading at The Bookseller

[ The Bookseller | 2012-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academic publishers #academic booksellers


U.S. reportedly warns Apple, ebook publishers about price-fixing

The U.S. Justice Department has warned Apple Inc. and five top book publishers that lawsuits over alleged ebook price fixing might be in the offing, according to a report in the Wall Street Journal. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook publishers #justice department #warned apple


Publishers warned on ebook prices

Five US publishers are being threatened with legal action over the way they set prices for electronic books according to reports. Continue reading at BBC World

[ BBC World | 2012-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers warned #ebook prices #legal action #set prices #electronic books


U.S. Warns Apple, Publishers

The Justice Department has warned Apple Inc. and five of the biggest U.S. publishers that it plans to sue them for allegedly colluding to raise the price of electronic books, according to people familiar with the matter. Continue reading at AllThingsD

[ AllThingsD | 2012-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #justice department #warned apple #allegedly colluding #electronic books #people familiar


McDermid backs value of publishers

Little, Brown author Val McDermid has backed the role of publishers, as children's laureate... Continue reading at The Bookseller

[ The Bookseller | 2012-03-07 00:00:00 UTC ]
More news stories like this |


Google pulls books into entertainment hub

The Google eBooks store has been merged into the company's wider entertainment portal with... Continue reading at The Bookseller

[ The Bookseller | 2012-03-07 00:00:00 UTC ]
More news stories like this |


Making ebooks even more kid-friendly: the Storia reading app from Scholastic

Scholastic's Storia reading app includes many children's titles previously unavailable in ebook format Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook format


The Amazon Paradox: Coming to Terms With Publishing's Colossus

Despite consumer uncertainty in buying online, and publisher uncertainty in partnering with Amazon, ebooks sales are dominating the market. Continue reading at The Atlantic

[ The Atlantic | 2012-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buying online


Kate Lyall Grant new Severn House publisher

Kate Lyall Grant is to become the new publisher of Severn House, with overall responsibility for... Continue reading at The Bookseller

[ The Bookseller | 2012-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #severn house