I don’t think we’re there yet. While various interested parties are trying sell Apple News+ as an obvious win-win-win-win-win for publishers, readers, Apple, democracy, cats, dogs and the perfect flaky pie crust, color me skeptical. Oh, there was no shortage of optimism when Apple announced the Netflix-ization of printed matter. The pantheon of publishing muckamucks mouthed all of the expected sentiments: Tom Harty, president and CEO of Meredith Corp.: “Apple News+ validates the power of premium content from great and trusted brands, and being a part of it makes good business sense. Apple News+ will be an extremely valuable mass platform to attract new paid subscribers to our titles.” Troy Young, president of Hearst Magazines: “At Hearst Magazines, we are hyperfocused on creating consumer value through our storied brands, high-quality content and great experiences. Apple News+ amplifies our ability to do this in a premium environment with a key audience, elevating the digital magazine experience for millions of iPhone, iPad and Mac users.” Bob Sauerberg, then-president and CEO of Condé Nast: “We’re constantly innovating how we connect with our audiences and bring them the content they crave on the platforms they use every day. Apple News+ represents an exciting opportunity to bring a premium experience to millions more readers, so they can enjoy the conversation-shifting journalism, influential points of view and unparalleled visual storytelling they’ve come to expect... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-04-24 00:00:00 UTC ]
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While publishers sour on Facebook, they're optimistic about the traffic and subscription growth they're seeing from Apple News. The post In the duopoly’s shadow, Apple News is finding favor with some publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-04-19 00:00:00 UTC ]
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Media outlets published video of cyclist responding to catcallers without checking its authenticity. The race for clicks is undermining claims people should trust the newsEven as the media continues to take Facebook to task over its fake news problem, many parts of the news business are doing... Continue reading at The Guardian
[ The Guardian | 2017-02-22 00:00:00 UTC ]
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Facebook's announcement that it was taking steps to crack down on hoaxes and fake news on the platform drew attention to a specific type of fake news ads -- those that masquerade as legitimate news sites. Publishers have long been the victim of such schemes, but they have few options to squash... Continue reading at Digiday
[ Digiday | 2016-12-16 00:00:00 UTC ]
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Google and Facebook took steps to punish fake news websites amid growing scrutiny of technology platforms for permitting false information to spread online.On Monday, Alphabet Inc.'s Google said it's implementing a new policy that pulls its popular advertising tool from websites that run... Continue reading at Advertising Age
[ Advertising Age | 2016-11-15 00:00:00 UTC ]
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From cutlines to Q&A’s, most brands could learn from what works. The post The Good and the Bad in the Art of Magazines appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-07-05 00:00:00 UTC ]
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With the unstoppable growth of chat apps such as Facebook Messenger, WhatsApp and the like, emoji have become an incredible phenomenon. The Unicode Consortium is due to publish the Unicode 9.0 spec tomorrow, and it seems that objections from Apple and Microsoft means we're not going to see a... Continue reading at Betanews
[ Betanews | 2016-06-20 00:00:00 UTC ]
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Pew Research Center reports print circulation fell an average of just two percent last year for 14 of the largest news magazines. The post News Magazines Resist Print Declines; Digital Editions Show Growth appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-06-15 00:00:00 UTC ]
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Many digital publishers are pushing into video, spurred on by growth-hungry VCs and content-starved platforms. But while video is lucrative, there are no guarantees that scale on Facebook will translate to meaningful revenue. Meanwhile, on TV these companies face the problem of competing with... Continue reading at Digiday
[ Digiday | 2016-04-11 00:00:00 UTC ]
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By weighing in on the Great Bat Flip Controversy, Mike Trout and Bryce Harper fundamentally changed one of the most heated arguments in sports. Trout said he would not flip his bat after hitting home runs, placing himself on the opposite end of the ideological spectrum from Harper, the reigning... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-03-19 00:00:00 UTC ]
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Apple will make its mobile news app available to publishers of all sizes starting this week, increasing the pool of content as the tech giant competes with rivals Facebook and Google for the attention of smartphone readers.Smaller media companies, even independent bloggers, can obtain editing... Continue reading at Advertising Age
[ Advertising Age | 2016-03-16 00:00:00 UTC ]
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Apple's last shot at avoiding a $450 million ebook price fixing settlement just went out the window. The US Supreme Court has declined to hear Apple's challenge of an appeals court decision that left the company on the hook for allegedly conspiring... Continue reading at Engadget
[ Engadget | 2016-03-07 00:00:00 UTC ]
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43 percent of UK consumers expect drones to be the most influential technology in 2016, according to IEEE’s annual survey, with smart phones (38 percent) and 3D printing (31 percent) close behind. The online survey, conducted in November 2015, questioned over two thousand adults to find out what... Continue reading at Betanews
[ Betanews | 2016-01-21 00:00:00 UTC ]
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New book charts the remarkable history of Britain’s best-selling newspaperThe ignominy of the News of the World’s closure in 2011, itself preceded by years of hacked celebrity gossip and sleazy scandals, has tended to obscure the newspaper’s social and cultural significance in previous eras.It... Continue reading at The Guardian
[ The Guardian | 2015-12-02 00:00:00 UTC ]
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Apple's News app is now available for UK iPhone and iPad owners in the UK, acting as a personalised newsfeed agregator for digital media. The Telegraph, Financial Times and Condé Nast are among the UK launch partner publishers f ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-10-22 00:00:00 UTC ]
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Some publishers took a cautious approach to posting straight to Facebook, but many are going all in with Apple News, with plans to post their full online content offering to the app when it launches Sept. 16. The approach reflects a growing acceptance by publishers that they need to go where the... Continue reading at Digiday
[ Digiday | 2015-09-10 00:00:00 UTC ]
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Apple has recruited publishers like Conde Nast and Vox Media in its quest to create the news reader to beat all news readers.Apple has signed up several new media brands to its upcoming Apple News app, which is intended as a competitor to Flipboard and other news aggregators. As Apple gears up... Continue reading at Fast Company
[ Fast Company | 2015-09-03 00:00:00 UTC ]
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Those who are so quick to dismiss the launch of Oh My Vlog! and its coverage of the new breed of online superstars are missing the pointOn Wednesday afternoon, while Piers Morgan was penning his important and completely helpful musings on the concept of Nicki Minaj’s support from Black Twitter,... Continue reading at The Guardian
[ The Guardian | 2015-07-23 00:00:00 UTC ]
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As Facebook rolls out its “Instant Articles” initiative, in which news entities such as the New York Times and The Guardian are publishing directly to the social network, instead of just posting links to their own sites, media org ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-16 00:00:00 UTC ]
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At its Worldwide Developers Conference on Monday, Apple announced the News app, the latest example of a platform trying to improve the mobile news reading experience and get publishers to distribute their news directly on apps. News invites comparisons with Facebook’s Instant Articles, which... Continue reading at Digiday
[ Digiday | 2015-06-09 00:00:00 UTC ]
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Media organisations including Guardian, ESPN, New York Times, Conde Nast and Hearst will produce content specifically designed for new service Apple revamped its news service on Monday, making a play to take on Facebook as the two tech giants court readers and publishers to be the top platform... Continue reading at The Guardian
[ The Guardian | 2015-06-08 00:00:00 UTC ]
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