For those who thought AOL might be shifting away from big content plays and heading into pure ad tech, the media company proved this week it still has plenty in store for digitally savvy audiences. Announcing a licensing distribution deal with NBCUniversal and a hefty slate of original and co-produced programming, the media company reiterated its commitment to creating original content at its Digital Content NewFronts presentation at New York's 4 World Trade Center Tuesday evening. "There was a perception that we were overinvested in [ad tech] compared to other places," AOL chief marketing officer Allie Kline said before the event. "I don't think that's been the case. Huffington Post is still the largest investment and acquisition we've made. We have 20-plus O&O [owned and operated] brands, 2,000 premium content publishers we maintain relationships with, and about 26 shows we're releasing." To drive that point home, AOL president Bob Lord and NBCU ad sales and client partnerships chairman Linda Yaccarino announced a new partnership on stage, which will also extend into co-produced content. AOL On will get the rights to stream NBCU content from its broadcast networks, cable channels and digital networks on mobile, desktop and 16 over-the-top platforms. (Yes, this means clips and segments from Keeping Up With the Kardashians and Watch What Happens: Live are headed to AOL.) The move to add NBCU shows is part of AOL's Content 365 strategy, which AOL head of video... Continue reading at 'AdWeek'
[ AdWeek | 2015-04-29 00:00:00 UTC ]
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The American Library Association has shortlisted six books for the Andrew Carnegie Medals for Excellence in Fiction and Nonfiction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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Archie Comics, home of the redhead teenager from Riverdale as well as comics based on videogame favorites Sonic the Hedgehog and Mega Man, has released its graphic novel lineup for Fall 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-03 00:00:00 UTC ]
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The event is set for Wednesday, April 2, from 9:00 a.m. to 4:30 pm, at the New York Academy of Sciences, located at 7 World Trade Center. Registration is still open. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-31 00:00:00 UTC ]
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DC Entertainment has announced plans for a year-long celebration of the 75th anniversary of Batman, the iconic Golden Age comic book character that debuted in 1939 and helped launch the superhero genre. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-28 00:00:00 UTC ]
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BookExpo America is expanding its offering for indie authors, introducing Author Hub. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-20 00:00:00 UTC ]
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250 Words is a "publisher-agnostic" site featuring essays, reviews, and interviews. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-03 00:00:00 UTC ]
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Marvel has made an application programming interface available to developers interested in building digital applications around its comic book data and content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-31 00:00:00 UTC ]
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Simon & Schuster's new science fiction imprint, Simon451, has launched a writing contest for college students. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-31 00:00:00 UTC ]
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The home of Captain America, Spider-Man, and many other beloved comic book heroes is setting them loose on the world. Hulk fans: happy.What's the sound of 8,000 beloved comic book characters storming the globe? We're about to find out.Read Full Story Continue reading at Fast Company
[ Fast Company | 2014-01-30 00:00:00 UTC ]
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Liverpool University Press (LUP) and Presses Universitaires de Provence (PUP) have entered into a... Continue reading at The Bookseller
[ The Bookseller | 2014-01-29 00:00:00 UTC ]
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British-Chinese author Xialou Guo, who was selected by Granta Magazine as one of Britain's best young novelists and was recently shortlisted for the Orange Prize, criticized American literature and also expressed concern that literature has become too ‘storytelling-driven.’ 'All the poetry, all... Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-01-24 00:00:00 UTC ]
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At the Jaipur Literature Festival, UK-based Chinese writer Xiaolu Guo attacked English literature as overrated, while Jhumpa Lahiri praised translation. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-01-22 00:00:00 UTC ]
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Byliner has arranged a partnership with Public Radio International to make ebooks out of select programs that air on the network. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-21 00:00:00 UTC ]
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The SNPA Foundation is launching a new "two-way" mentorship program called Nex Gen this month that will pair young newspaper professionals with experienced industry experts in a structured mentorship program. "It is billed as a 't ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-01-17 00:00:00 UTC ]
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After entering the library ebook market last April with a pilot, Simon & Schuster is expanding its program to more libraries, and adding OverDrive as a vendor. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-16 00:00:00 UTC ]
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Publishers and startup entrepreneurs came together on two separate panels at Digital Book World to discuss forging relationships. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-15 00:00:00 UTC ]
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Last week I shared the 10 most popular Slate stories from 2013, a list that paints with a broad brush about the stories our readers loved the most. Now it’s time to dig deeper to reveal which pieces were the most popular on our three strongest social networks: Facebook, Twitter, and Reddit. As... Continue reading at Slate
[ Slate | 2013-12-28 00:00:00 UTC ]
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After swinging the ax on about 75 employees Thursday — several of them top executives in the advertising group — Martha Stewart Living Omnimedia has promoted Amy Wilkins to head of advertising, sales and marketing, the company said Friday.Ms. Wilkins, the publisher of Martha Stewart Weddings,... Continue reading at Crains New York
[ Crains New York | 2013-12-13 00:00:00 UTC ]
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Monday: Slate staffers pick their favorite books of 2013. Tuesday: The overlooked books of 2013. Wednesday: The best lines of 2013, and the best poetry of 2013. Thursday: Dan Kois’ 15 favorite books. Friday: The Slate Book Review Top 10. Continue reading at Slate
[ Slate | 2013-12-06 00:00:00 UTC ]
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Posman Books in New York City has launched a curated romance series, exclusively available in its Grand Central Station store, selected by bestselling authors in the genre. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-05 00:00:00 UTC ]
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