Amazon Swings Into Header Bidding With Cloud-Based Service for Publishers

Amazon plans to announce a cloud-based header bidding solution aimed squarely at publishers as early as next week, according to people familiar with the matter.Header bidding has become one of the most important areas of ad tech because it lets publishers take more offers for their ads at once and gives advertisers a more even shot at inventory. Google and Facebook are gearing up to fight today's ad-tech vendors for publishers' business in the space, but now face the prospect of a very potent new rival.An Amazon representative declined to comment for this story. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-12-02 00:00:00 UTC ]
News tagged with: #header bidding #amazon plans #people familiar #ad tech

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French publishers warned on ebook VAT rise

The French Publishers Association (Syndicat National de l’Edition, SNE) has warned its members that France may raise VAT on ebooks from 5.5% to the standard 20% during the first half of next year to avoid a fine of several million euros from the European Court of Justice, according to the trade... Continue reading at The Bookseller

[ The Bookseller | 2014-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #million euros #european court

Amazon goes head to head with Wattpad in battle for fanfic writers

The retail colossus is aiming to recruit fan fiction writers with their own ambitions to sell, but Wattpad is winning users who want to shareIt’s a cheerful orange giant stuffed with fan fiction and smileys which can garner a billion reads for an erotic One Direction story – scoring 25-year-old... Continue reading at The Guardian

[ The Guardian | 2014-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper collins #social reading #writing platform

PRH Firms Up Publishing Operations Team

Penguin Random House announced the senior management appointments of its now-unified publishing operations group, which will be headed by Sue Malone-Barber as senior v-p, director, publishing operations, PRH. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-08 00:00:00 UTC ]
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Faxel Named Publisher of Dreamscape Media

Midwest Tape has appointed Tammy Faxel publisher of its audiobook and video division, Dreamscape Media. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-08 00:00:00 UTC ]
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Obituary: Publishing Exec Donald W. Jones, 92

In 1996, the Association of American Publishers awarded Jones a lifetime achievement award for his work in the higher education publishing field. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
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Douglas Preston on Amazon, Authors United, and What’s Next

Throughout the months-long dispute between Amazon and Hachette over ebook sales terms, Douglas Preston was one of the most outspoken authors on the matter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #douglas preston #authors united #outspoken authors

Bezos admits making 'billion of dollars of failures' at Amazon

Amazon c.e.o. Jeff Bezos has admitted to making “billions of dollars of failures” at the company, and has said it does not matter. Speaking at Business Insider’s Ignition conference, Bezos also addressed the dispute the online retailer had with Hachette Book Group in the US, which has now been... Continue reading at The Bookseller

[ The Bookseller | 2014-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jeff bezos #business insider #online retailer

NAL To Publish 'Lost' Ayn Rand Novel

'Ideal,' the first Ayn Rand novel to be released since 1957's 'Atlas Shrugged,' is set to be published by Penguin Random House imprint NAL on July 7, 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-04 00:00:00 UTC ]
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HuffPo, Dennis, Mashable, Quartz to speak at Digiday Publishing Summit Europe

The Digiday Publishing Summit Europe is set to kick off in early February with in-depth discussion on hot topics like native advertising, the shift to programmatic and minding the mobile gap. The post HuffPo, Dennis, Mashable, Quartz to speak at Digiday Publishing Summit Europe appeared first on... Continue reading at Digiday

[ Digiday | 2014-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #early february #in-depth discussion #hot topics #native advertising #mobile gap

Anne Marie Métailié: “Publishing Requires Bulletproof Stubbornness”

France’s Anne Marie Métailié, winner of the Guadalajara Book Fair’s (FIL) publishing merit award, describes working in publishing as an imperfect love story. The post Anne Marie Métailié: “Publishing Requires Bulletproof Stubbornness” appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-04 00:00:00 UTC ]
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Cheaper books make for wealthier authors, insists Amazon's Jeff Bezos

'The Kindle is trying to reduce friction for reading a whole book, and it’s working,' Amazon CEO Jeff Bezos said at a conference yesterday. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-12-04 00:00:00 UTC ]
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December 2014 Top Reviews of Self-published Books from BlueInk Review

Our monthly selection of reviews from BlueInk Review, a service which reviews self-published books, includes several nonfiction titles in history, science and more. The post December 2014 Top Reviews of Self-published Books from BlueInk Review appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published books #blueink review #monthly selection #nonfiction titles

Little, Brown to publish Rowling speech

Little, Brown Book Group is to publish an illustrated edition of a speech J K Rowling gave to Harvard University. Very Good Lives: The Fringe Benefits of Failure and the Importance of Imagination uses the speech Rowling made to graduating students at Harvard in 2008. It will be illustrated by... Continue reading at The Bookseller

[ The Bookseller | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #illustrated edition #harvard university #good lives #fringe benefits

Panelists Tell Religion Scholars How to Get Published

At the recent annual meeting of religion scholars in San Diego, publishing professionals gave aspiring academic authors cold-eyed advice on how to--and how not to--get published. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-03 00:00:00 UTC ]
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Mentoring helps close publishing 'chasm'

Mentoring for writers is essential as editors, publishers and literary agents become ever busier, authors have told The Bookseller, claiming that everyone in the publishing process benefits from writers having guidance from others in the industry who can act as a sounding board, and champion... Continue reading at The Bookseller

[ The Bookseller | 2014-12-02 00:00:00 UTC ]
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Rowling Commencement Speech to Be Published

Little, Brown will release 'Very Good Lives,' a book version of J.K. Rowling's 2008 commencement speech at Harvard, on April 14, 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-02 00:00:00 UTC ]
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Big Idea: Publishing Must Continue To Diversify

By Marcelle Soviero The publishing industry is busting out of business models as quickly as we can devise new ones. I think in 2015 we will see more product differentiation and more product offerings. These... Continue reading at Publishing Executive

[ Publishing Executive | 2014-12-02 00:00:00 UTC ]
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Why is American book publishing so white?

If squabbles over format, pricing and Amazon have led the US publishing industry to neglect an ever more diverse audience, we have forgotten why people read books in the first placeThe true price of publishingAt the recent National Book Awards ceremony in New York City, presenter and bestselling... Continue reading at The Guardian

[ The Guardian | 2014-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #diverse audience #lemony snicket

Campaign group launches 'Amazon Free' shopping guide

Independent booksellers and WH Smith feature on an “alternative” shopping guide for Christmas created by campaign group Amazon Anonymous. The group has teamed up with Ethical Consumer to create an alternative shopping guide for those who have signed up to its “Amazon Free Challenge” – in which... Continue reading at The Bookseller

[ The Bookseller | 2014-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shopping guide #independent booksellers