When Tampa, Fla., branding agency Spark conjured up a brand concept for Gary Johnson back in June, they never intended for the Libertarian presidential candidate's campaign to actually employ it. Turns out, according to the agency, the campaign did just that, using a very similar color scheme and design elements without permission, and without implementing the thorough "brand system" devised by the agency.In fact, the Johnson camp is still using a distinctive color scheme, design composition and similar font on its website home page, Twitter and Facebook pages and elsewhere, all of which unmistakably mirror ideas originated with Spark.In June, the agency published its quarterly magazine, Stick, which featured a variety of articles relating to the "underdog" theme. The agency -- which does not work with political clients -- decided to take a stab at creating branding specs for an underdog political campaign and chose to use the third party hopeful, former New Mexico governor and triathlete, as its guinea pig. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2016-08-10 00:00:00 UTC ]
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Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at Advertising Age
[ Advertising Age | 2020-04-17 17:36:26 UTC ]
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Heather Cox Richardson explains how the values of kindred regions fueled a movement. Continue reading at The Washington Post
[ The Washington Post | 2020-04-17 11:34:16 UTC ]
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Book Reviews Dianne Johnson-Feelings Mildred D. Taylor at the University of Oklahoma, October 24, 2003 / Photo by Robert Taylor Generations of American schoolchildren have grown up with Cassie Logan and her brothers, Stacey, Christopher-John, and... Continue reading at World Literature Today
[ World Literature Today | 2020-04-09 13:31:33 UTC ]
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Eleven days ago, Boris Johnson, Britain’s prime minister, announced that he had tested positive for COVID-19, the disease caused by the new coronavirus. In an upbeat video message posted to social media, Johnson described his symptoms as “mild,” and said he would continue to lead Britain’s... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-04-07 12:12:20 UTC ]
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The Madeleine Milburn Literary Agency is launching a six-month mentorship programme for aspiring authors. Continue reading at The Bookseller
[ The Bookseller | 2020-04-05 22:15:47 UTC ]
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For publishing companies to survive a global crisis like the one we're in, Rich Antoniello's formula is 'brand, plus brains, plus balance sheet." He would know, having stewarded Complex through the 2008 financial crisis as CEO, the role he still holds now. But compared to that, the downturn... Continue reading at Digiday
[ Digiday | 2020-03-31 04:00:00 UTC ]
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The U.S. Chamber of Commerce, the leading cheerleader for American business owners large and small, remains hopeful that U.S. businesses will emerge from the coronavirus crisis battered and bruised, but not broken. "It's too early to determine the long-term impact on supply chains,... Continue reading at AdWeek
[ AdWeek | 2020-03-27 14:55:42 UTC ]
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The Publishers Association has unveiled a brand and website redesign, including a new logo, icon and colour scheme that have been chosen "to reflect the creativity and dynamism of the publishing industry". Continue reading at The Bookseller
[ The Bookseller | 2020-03-25 01:18:09 UTC ]
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Niki Chang is leaving The Good Literary Agency (TLGA) to join David Higham Associates (DHA) in April as a literary agent. Continue reading at The Bookseller
[ The Bookseller | 2020-03-24 09:01:20 UTC ]
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W H Smith has closed around 60% of its shops after the Prime Minister ordered non-essential stores to shut owing to the coronavirus outbreak. Continue reading at The Bookseller
[ The Bookseller | 2020-03-23 20:27:47 UTC ]
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Booksellers have called for clarity from Boris Johnson’s government as measures to tackle the coronavirus outbreak hit the high street. Continue reading at The Bookseller
[ The Bookseller | 2020-03-17 08:20:02 UTC ]
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I SIT WITH María Lynch and Sandra Pareja in the sixth-story office of Casanovas & Lynch, a literary agency in the Gràcia neighborhood of Barcelona. Lynch is a partner at the agency, Pareja does foreign rights, and both of them are also literary agents. We talk about the many roles an agent... Continue reading at Los Angeles Review of Books
[ Los Angeles Review of Books | 2020-03-06 13:30:42 UTC ]
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Prime Minister Boris Johnson took time out to celebrate World Book Day at 10 Downing Street with Waterstone’s Children’s Laureate Cressida Cowell and children from Charles Dickens Primary School in Southwark. Continue reading at The Bookseller
[ The Bookseller | 2020-03-04 18:40:51 UTC ]
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Century has pre-empted a high-concept love story "for the 'Fleabag' generation" by debut author Emma Hughes in a two-book deal. Continue reading at The Bookseller
[ The Bookseller | 2020-03-03 06:09:58 UTC ]
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Author Milly Johnson collected the Romantic Novelists' Association (RNA) 2020 Outstanding Achievement Award tonight as HarperCollins triumphed to win three awards. Continue reading at The Bookseller
[ The Bookseller | 2020-03-02 12:00:27 UTC ]
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Faber has revealed a redrawn colophon and new word mark as part of work to refresh its visual identity following last year's 90th anniversary Continue reading at The Bookseller
[ The Bookseller | 2020-03-02 06:30:49 UTC ]
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Booker shortlisted author and former Blackwell's bookseller Daisy Johnson has joined the judging panel for the Vintage Independent Bookseller of the Year Award 2020. Continue reading at The Bookseller
[ The Bookseller | 2020-02-27 22:21:00 UTC ]
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Over the past five years, Rupert Murdoch’s News Corp has been quietly building a major position in the U.K. radio Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-02-25 22:25:24 UTC ]
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The Soho Agency has promoted Marina de Pass and Niamh O’Grady to associate agents. Continue reading at The Bookseller
[ The Bookseller | 2020-02-20 04:38:39 UTC ]
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News Corp owner was the only media baron the prime minister saw in his first three monthsBoris Johnson saw Rupert Murdoch for a “social meeting” on the day he signalled his intention to seek a general election last year, according to new transparency disclosures.Johnson saw the media billionaire... Continue reading at The Guardian
[ The Guardian | 2020-01-23 20:28:52 UTC ]
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