Advertisers Recycle Print Ads For Tablets

With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it’s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
News tagged with: #conde nast #digital newsstand #issue media #magazine publishers #future growth

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Mueller report to be 'instantly' printed as a book, if made public

Publishers prepare to race ‘the most anticipated investigative document of this century’ into printPublishers are lining up to release special counsel Robert Mueller’s Russia report as a book – if and when it is made public.The investigation into alleged collusion between Moscow and Donald... Continue reading at The Guardian

[ The Guardian | 2019-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #robert mueller #attorney general #public service #good business


Print Units Fell Again in Mid-February

Unit sales of print books fell 6.4% in the week ended Feb. 23, 2019, compared to the similar week in 2018, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-01 00:00:00 UTC ]
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YouTube’s brand-safety woes give publishers a boost in selling video ads directly

To avoid brand-safety issues, agencies are increasingly buying premium publisher audiences directly on YouTube. The post YouTube’s brand-safety woes give publishers a boost in selling video ads directly appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post youtube


Facebook decided which users are interested in Nazis — and let advertisers target them directly

Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-02-21 13:00:00 UTC ]
More news stories like this | News stories tagged with: #people interested #facebook decided #advertisers target #charging advertisers #greater oversight


Facebook decided which users are interested in Nazis — and let advertisers target them directly

Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-02-21 13:00:00 UTC ]
More news stories like this | News stories tagged with: #people interested #facebook decided #advertisers target #charging advertisers #greater oversight


Facebook tests empowering publishers to deliver ads to Watch

Facebook wants to be friendlier to TV networks and digital media publishers who have shows on Watch by giving these partners the ability to sell ads through their own ad technology, according to advertising and technology executives with knowledge of the initiative.The social media giant is... Continue reading at Advertising Age

[ Advertising Age | 2019-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad technology #technology executives #select group #media companies #tv network #digital publishers


Faber reissues Bernhard fiction after 20 years out of print

Faber is reissuing the celebrated fiction of Austrian writer Thomas Bernhard after nearly 20 years out of print to commemorate the 30th anniversary of his death. Continue reading at The Bookseller

[ The Bookseller | 2019-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #30th anniversary


Digital ad market under fresh scrutiny amid competition concerns

UK government backs investigation into dominance of Facebook and GoogleFacebook and Google could be forced to open up their businesses and share details of how their advertising model works, after the government backed an investigation into concerns that their dominance of the online advertising... Continue reading at The Guardian

[ The Guardian | 2019-02-13 00:00:00 UTC ]
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3Doodler's mobile app is like a coloring book for 3D printing

3Doodler is finally launching a mobile app, and it'll come with step-by-step instructions you can follow to hone your 3D-printing skills. The company will also roll out a new project every week to give you something fresh to work on after you've alre... Continue reading at Engadget

[ Engadget | 2019-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app #coloring book #3d printing


Slow Start for Print Units in 2019

Lack of a political bestseller and ramifications from printing issues have units down 5.9%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print units #slow start


Why Ads.txt Alone Isn’t a Silver Bullet to Cure Ad Fraud

Earlier today, measurement provider DoubleVerify announced it has uncovered a new bot network that perpetrates fraud by circumventing ads.txt protections, an IAB-sanctioned protocol aimed at reducing domain spoofing that was unveiled two years ago. The botnet carries out a sophisticated, unique... Continue reading at AdWeek

[ AdWeek | 2019-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #silver bullet #earlier today #premium publishers


Facebook cautions magazine execs, SunnyD gets depressed and Snapchat lures advertisers: Wednesday Wake-Up Call

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about today"Facebook cannot be the entire... Continue reading at Advertising Age

[ Advertising Age | 2019-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily roundup #digital news #audio version #alexa device #alexa app #entire solution #constantly changing #garett sloane


Lightning buys print rights to Nicola May's Corner Shop

Eye Books imprint Lightning has acquired world English rights for the print edition of self-published book The Corner Shop in Cockleberry Bay by Nicola May. Continue reading at The Bookseller

[ The Bookseller | 2019-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published book


With No ‘Fire,’ Print Units Fell 5% in Mid-January

Unit sales of print books fell 5% in the week ended Jan. 19, 2019, compared to the similar week in 2018, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-25 00:00:00 UTC ]
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Gov. Gavin Newsom's Facebook ads in swing states stir 2020 speculation

Political ads featuring California Gov. Gavin Newsom are popping up on Facebook in Ohio, Florida and other swing states in the 2020 presidential election, stirring speculation about whether the Democrat is testing the waters for a potential White House run. Newsom, who was sworn into office less... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook ads #swing states


Indies See 2018 Sales Jump 5% with ABA Adding 95 Stores

ABA executive director Oren Teicher said sales at independent bookstores rose 5% in 2018 over 2017, helped by the addition of 95 new stores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-17 00:00:00 UTC ]
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Canadian Print Book Sales Stayed Flat in 2018

The value of print books sold in Canada totaled C$1.13 billion ($850 million) in 2018, with 54.7 million units sold, according to data released by BookNet Canada and BNC SalesData, the national sales tracking service. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data released #booknet canada


‘Efficient’: Publishers are recycling their Instagram efforts for Facebook Stories

Once a ghost town, Facebook Stories has gotten increasingly more attractive to publishers. The post ‘Efficient’: Publishers are recycling their Instagram efforts for Facebook Stories appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-14 00:00:00 UTC ]
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‘You have to sell advertisers what they need, not what you want’: Q&A with Conde Nast chief revenue officer, Pamela Drucker Mann

Pamela Drucker Mann discusses how Condé Nast plans to give advertisers what they want, not what publishers think they should have. The post ‘You have to sell advertisers what they need, not what you want’: Q&A with Conde Nast chief revenue officer, Pamela Drucker Mann appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sell advertisers #give advertisers


A Duckling Who Idolizes Donald Duck Will Melt Your Heart in This Disneyland Paris Ad

Prepare for some cuteness overload. BETC Paris has created an ad star who takes the adorable meter to 11 in a lovely new spot for Disneyland Paris. The setup is both simple and charming: a duckling stumbles across a Donald Duck comic book and becomes infatuated with the Disney icon, even... Continue reading at AdWeek

[ AdWeek | 2019-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #betc paris