Ad Industry's Self-Regulation Is an Exclusive Club, Says Watchdog

A lesser-known nonprofit ad-industry watchdog says trade groups aren't working. The Online Trust Alliance, comprised of a wide array of members including Microsoft, Twitter, programmatic ad-tech company OpenX, digital publisher group Digital Content Next, security software firms and even the National Association of Realtors, has published a paper calling on the ad industry to be more inclusive and holistic in its self-regulatory approach to cleaning up ad fraud and staving off the threat of ad blocking on the ad-supported digital media ecosystem."I think we continue to fail to underestimate the consumer experience," said Craig Spiezle, executive director and president of OTA. The fact that consumers are adopting ad blockers, he said, is a direct result of this failure."The industry is paying the price today by people wanting to use ad blockers," he said. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-11-16 00:00:00 UTC ]
News tagged with: #ad fraud #ad blocking #consumer experience #people wanting #ad blockers

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The Best Book Club Picks for April

The gang is getting back together for a fourth Bridget Jones movie, Reese picks a five-year-old book for April, and more news. Continue reading at Book Riot

[ Book Riot | 2024-04-10 14:34:30 UTC ]
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Book Club Picks for April 2024

The latest novels by Leif Enger, Abby Jimenez, and Claire Lombardo are among this month's picks by the nation's biggest book clubs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-09 04:00:00 UTC ]
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The Best Book Club Books Out in April

The best book club books out this month are by Leigh Bardugo, Salman Rushdie, Alice Wong, Emily Henry, and others. Which ones do you most want to discuss? Continue reading at Book Riot

[ Book Riot | 2024-04-03 17:00:00 UTC ]
More news stories like this | News stories tagged with: #leigh bardugo #salman rushdie #alice wong #emily henry #book club


New Historical Fiction for Your Book Club

These historical fiction books are set during the Aztec empire, 1900s Manchuria, Meiji-era Japan, and more. Which eras do you like to rad about the most? Continue reading at Book Riot

[ Book Riot | 2024-03-27 17:00:00 UTC ]
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Reese's Book Club Comes to London—and Stays at the Sheraton

Just in time for the London Book Fair, Hello Sunshine has set up shop in the Sheraton Grand London Park Lane, a five-star Art Deco hotel just down the way from Buckingham Palace, where a new pop-up library and bookstore, Reese’s Book Club x Sheraton Lobby Library, has been installed. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-11 04:00:00 UTC ]
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Piracy in Italy: Study Shows Book Industry Losing €705 Million Annually

Book piracy is costing the Italian book market more than a quarter of its overall value, according to a study commissioned by the AIE. The post Piracy in Italy: Study Shows Book Industry Losing €705 Million Annually appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-08 22:07:51 UTC ]
More news stories like this | News stories tagged with: #study commissioned #book market #book piracy #book industry


Steam defined the modern video game industry

Gather ’round, children, and let me tell you a story about the old bugaboo we used to call DRM. Digital Rights Management was the beast under every gamer’s bed in the mid-2000s, an invisible bit of software baked into game discs that dictated and tracked player behavior under the guise of... Continue reading at Engadget

[ Engadget | 2024-03-04 16:30:21 UTC ]
More news stories like this | News stories tagged with: #living rooms #digital distribution #varied landscape #20th anniversary #libraries


Google sued for $2.3bn by European media groups over digital ad losses

Lawsuit filed by publishers including Axel Springer allege Google ‘abused its dominant position’ in digital ad-techAlphabet’s Google was hit with a €2.1bn ($2.3bn) lawsuit by 32 media groups including Axel Springer and Schibsted on Wednesday, alleging that they had suffered losses due to the... Continue reading at The Guardian

[ The Guardian | 2024-02-28 19:24:36 UTC ]
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Comics Industry Unites Against Headwinds at ComicsPro 2024

Comics retailers, publishers, and distributors discussed a changing distribution landscape, a new metadata system for publishers and retailers, and more at the annual retailer meeting, held February 22–24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-26 05:00:00 UTC ]
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Asian American Book Club Launches with Lunar New Year Party

The organization held its soft launch party last night in Brooklyn, N.Y., which event coproduced by Hachette Book Group and Kundiman and featured six authors, including Curtis Chin and Kat Chow. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-16 05:00:00 UTC ]
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Book Club Picks for February 2024

Barnes & Noble and Jenna Bush Hager pick Kiley Reid's sophomore novel, 'Good Morning America' and 'Nerdette' spotlight Dolly Alderton's latest, and more of this month's selections from the nation's biggest book clubs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-08 05:00:00 UTC ]
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Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2024

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2024-02-06 05:01:00 UTC ]
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Publishing Industry Sales Were Flat in November

Gains in both the children's/young adult books and religion categories were enough to offset declines in the other major segments in November at the 1,225 publishers that report sales to the AAP. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-06 05:00:00 UTC ]
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How The Midst Taps Into the Midlife and Perimenopause Ad Market With She Media

Independent publisher The Midst launched on its new website Tuesday, after more than four years of chronicling perimenopause and the modern midlife experience as a personal blog called Jumble and Flow. The publisher is one of a growing number of media companies to plant... Continue reading at AdWeek

[ AdWeek | 2024-01-23 13:42:51 UTC ]
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The Best Book Club Books for 2024

Inspire conversations, get discussions going, and create fascinating experiences with the best book club books 2024 has to offer! Continue reading at Book Riot

[ Book Riot | 2024-01-17 11:30:00 UTC ]
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