Ad Age's 2016 Hispanic Fact Pack Is Out Now

The U.S. Hispanic population of 56.6 millionaccounting for 17.6% of U.S. inhabitants and 11.3% of all purchasing poweris a particularly key demographic in this presidential election year, with about 27.3 million eligible Hispanic voters who are adult U.S. citizens. Spanish-language media giant Univision Communications has pledged to try to register three million new Latino voters.Looking ahead, there are many more potential future Latino voters; Hispanics account for more than 25% of the U.S. population age 9 and under. And from ages 10 to 39, Hispanics are more than 20% of the population.Ad Age's thirteenth-annual Hispanic Fact Pack, distributed with the Aug. 1 issue of the magazine, includes data about marketers, ad spending, demographic change and how Hispanics use digital media. Rankings in the 36-page 2016 guide include the top 50 Hispanic advertisers, the 50 largest U.S. Hispanic ad agencies and the 15 biggest Hispanic media agencies. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-08-02 00:00:00 UTC ]
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Facebook bans ads for cryptocurrencies and ICOs

Facebook has announced a new advertising policy which ban ads for cryptocurrencies such as Bitcoin. The ban also applies to ICOs because they are "frequently associated with misleading or deceptive promotional practices." The social network says that the new policy is a part of a drive to... Continue reading at Betanews

[ Betanews | 2018-01-31 00:00:00 UTC ]
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National Book Award for Translation Added

The National Book Foundation has established a fifth National Book Award, one for translated works of fiction and nonfiction published in the U.S. The new award will be presented at the 69th National Book Awards this November. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-31 00:00:00 UTC ]
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Why You Should Be Prepared for Facebook Ad Prices to Rise

Mark Zuckerberg recently shared that Facebook is revamping the news feed to prioritize content from friends over content from brands, businesses and publishers. Facebook's stock price dropped 5 percent immediately following the announcement. This change should not be taken lightly. While... Continue reading at AdWeek

[ AdWeek | 2018-01-27 00:00:00 UTC ]
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Part 'Star Wars' homage, part unexpected coming-of-age novel: 'Black Star Renegades'

It’s easy to read Michael Moreci’s debut novel “Black Star Renegades” and compare it to “Star Wars.” After all, the story was inspired by that epic saga. But to characterize it as a retelling or a ripoff wouldn’t do justice to this complex, self-aware and fun romp through space. “Black Star... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-01-27 00:00:00 UTC ]
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Hollywood is adding jobs as TV and digital content surges, MPAA report says

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[ Los Angeles Times | 2018-01-17 00:00:00 UTC ]
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With no sign of Watch, Facebook mid-roll ads yield slim prospects for UK publishers

"It’s classic Facebook -- it gives with one hand and takes with the other.” The post With no sign of Watch, Facebook mid-roll ads yield slim prospects for UK publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-16 00:00:00 UTC ]
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Facebook shares tumble after changes to its News Feed that could shrink ad revenue

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[ Los Angeles Times | 2018-01-12 00:00:00 UTC ]
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Q&AA: Rafat Ali on Media, Marketing Travel in an 'Age of Anxiety'

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[ Advertising Age | 2018-01-11 00:00:00 UTC ]
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Melling and Vere picked for 2018 Bookstart packs

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[ The Bookseller | 2018-01-11 00:00:00 UTC ]
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Trends in the European Marketplace: 2016 Numbers Stable, and Affected by Pound Sterling Slump

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[ Publishing Perspectives | 2018-01-10 00:00:00 UTC ]
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Europe's major publishing markets all grew in 2016

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[ The Bookseller | 2018-01-10 00:00:00 UTC ]
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How Facebook Ads Are Helping These 2 Retailers Reach New Audiences

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[ AdWeek | 2018-01-06 00:00:00 UTC ]
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Ad Lib: Skift Founder Rafat Ali on the State of Travel -- and the Media -- in 2018

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[ Advertising Age | 2017-12-29 00:00:00 UTC ]
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[ Publishers Weekly | 2017-12-28 00:00:00 UTC ]
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[ The Guardian | 2017-12-28 00:00:00 UTC ]
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[ The Bookseller | 2017-12-22 00:00:00 UTC ]
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Publishers Must Pay to 'Volunteer' for Better Ads Standard

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[ Advertising Age | 2017-12-19 00:00:00 UTC ]
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Facebook to stop routing ad revenue via Ireland amid pressure over taxes

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[ The Guardian | 2017-12-12 00:00:00 UTC ]
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Black Spring Press publisher Hastings dies aged 52

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[ The Bookseller | 2017-12-07 00:00:00 UTC ]
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[ The Guardian | 2017-12-07 00:00:00 UTC ]
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